Naturing Project Japan : Talks in Kyushu, "Community Regeneration- practices from the world. presentation in English

1. Naturing Project: Social Entrepreneurship
Talks in Kyushu
Social Entreprerneurship in
Brazil
www.voluntariosonline.org.br
Fernanda Bornhausen Sá

2. What moves me ?
Marketing
and
Advertising
Psychology PASSION Education
Social
Change,
Volunteering.

3. www.voluntariosonline.org.br
I trully believe that when you are a entrepreneur, you
are always trying to make your dreams to come true!
I became a volunteer in 1982, a business entrepreneur in 1985
and a social entrepreneur in 1998. In 2006 I had a dream to
introduce online volunteering and launch an internet portal in
Brazil.
Then I took it seriously, like my others for profits inniatives.
We benchmarked, created a business plan, estabilished strategic
partnerships and looked for sustentability.
Afterward we started to engage volunteers and NGOs through the
internet

4. Voluntarios em Ação Institute
IVA is a volunteer center
based in Brazil created in
1998 .
Mission:
Mobilize and engage
volunteers;
Training to volunteers and
NGOs.

5. The Path of IVA
Start of
volunteers and
Consultation organizations
with NGOs to Capacity
registrations
check the Building -
viability of the Training for
Project March 1998 volunteers and
NGOs
November 1997 May 1998
Idea of
establishing Consolidating
an IVA’s work
organization after 10 years
to attract of activities
June 1997 volunteers
July 2008
STARTING A NEW
STAGE AT IVA

6. Benchmarking conducted in 2006 and
2007
http://www.hacesfalta.org/
Since 2000
http://www.1-800-volunteer.org/ Opportunities: 1367
Since 1999 Referrals: 1697975
Organizations: 28,154
Opportunities: 26,434
Volunteers: 207,399
http://www.unvolunteers.org/
http://www.volunteermatch.org/
Since 1998 Since 2000
Organizations: 74,406 Last year, 14,313 online
Opportunities: 58,802 volunteering
Referrals: 5,052,707 assignments

7. The business plan: Voluntarios Online Portal - Integration for
organizations and individuals involved in volunteering
Volunteering
Profile Significant reduction
of costs and thereby
the increase of work
dimension.
Voluntarios Online
Portal
Ability to offer
opportunities for,
capacity building,
Internet
users Profile training, activities and
even referral of
volunteers 24 hours a
day, 7 days a week

8. Main challenges before the launch of
Voluntarios Online Portal
Introduce Online Volunteering in Brazil
Working towards digital inclusion for the Third Sector
Empower NGOs to use the Portal
Attract more qualified volunteers, professionals and young people
Attract first-time volunteers
Empower NGOs to harness the potential of more qualified
volunteers, professionals and young people

10. Main Numbers of the Portal
Over 38.000 Registered Volunteers
507 NGOs Registered Organizations
Over 16.000 Volunteer Opportunities Chosen, more
than 12.000 Online
Volunteers in all the States of Brazil
Present in 33% of the municipalities of Brazil
Over 740.000 visits to the Portal

11. Profile of VOL volunteers Major Volunteer
Opportunities Chosen
82% are 16 to 39 years old Online spreader 23%
Help in donation campaigns
17%
Translator 11%
68% female Researcher 8%
Content searcher 3.2%
Blogger 2.8%
76% graduated, post Teacher 1.7%
graduated or attending college Webdesigner 0.14%
Others 32%
98% work or study
61% first time volunteers

12. Voluntarios Online Portal
in Social Networks
Our Facebook, Twitter, Youtub
e channels, and Blog, have
a crucial role in the ways we
mobilize our stakeholders’
chain.
Today, we increasingly recruit
volunteers and integrate Non-
profits through these
channels, disseminate our
campaigns and create
connections between people
and causes, as visibility of
volunteering opportunities
keeps growing.

13. Training & Capacity Building
One of IVA’s goal - working for Online Volunteering Training - a platform for
digital inclusion of the Third distance education courses that enables NGOs
Sector and train volunteers to and volunteers from Brazil and worldwide to
conduct a more qualified receive training on issues related to voluntary
work. and third sector.

14. Findings after 3 years of Portal’s
activity
Brazil is increasingly voluntary
The more qualified volunteers, professionals
and young people are fully open and available
for volunteering
The internet has a transformative potential for
the Third Sector
Online Volunteering is a reality in Brazil

15. Fernanda Bornhausen Sá
fernandabbsa@gmail.com
@fernandabornsa
www.voluntariosonline.org.br
www.twitter.com/SejaVoluntario
www.youtube.com/VoluntariosEmAcao
www.facebook.com/VoluntariosOnline
voluntarios.sc@voluntariosemacao.org.br
Thanks!