Here are 10 tips to help you master Linkedin and better network and develop more business!

1. ElearningU webinar – Sept 25, 2014
10 Linkedin Tips to Increase Your
Network and Develop Your
Business
By @gonzogonzo - www.fredericgonzalo.com

2. ElearningU webinar – Sept 25, 2014
Agenda
• About LinkedIn
• 10 tips for your LinkedIn account
• Q & A
By @gonzogonzo - www.fredericgonzalo.com

3. ElearningU webinar – Sept 25, 2014
ABOUT LINKEDIN
Linkedin is THE social media for networking, as it’s
driven by and for professionals. Among popular
social networks, it is the only one to fulfill this need
and to cater to B2B in particular.
The average user is a 44 years old man, with above
average education and household income.
Linkedin is available in more than 22 countries, and
translated into 21 languages so far.
By @gonzogonzo - www.fredericgonzalo.com
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4. ElearningU webinar – Sept 25, 2014
ABOUT LINKEDIN
By @gonzogonzo - www.fredericgonzalo.com

5. ElearningU webinar – Sept 25, 2014
ABOUT LINKEDIN
By @gonzogonzo - www.fredericgonzalo.com

6. ElearningU webinar – Sept 25, 2014
ABOUT LINKEDIN
Source: Cracking the Code, by Jill Konrath & Ardath Albee,
February 2013. Survey to 3,904 Linkedin users, including sales
representatives, entrepreneurs, managers and consultants.
By @gonzogonzo - www.fredericgonzalo.com

7. ElearningU webinar – Sept 25, 2014
ABOUT LINKEDIN
Thus, LinkedIn is useful for :
• Generating leads
• Recruiting or seeking employment
• Participating in group discussions
• Creating and curating content
• Building a thriving network
By @gonzogonzo - www.fredericgonzalo.com

8. ElearningU webinar – Sept 25, 2014
10 LINKEDIN TIPS
1. Complete your profile
By @gonzogonzo - www.fredericgonzalo.com

9. ElearningU webinar – Sept 25, 2014
10 LINKEDIN TIPS
By @gonzogonzo - www.fredericgonzalo.com
2. Search

10. ElearningU webinar – Sept 25, 2014
By @gonzogonzo - www.fredericgonzalo.com
2. Search

11. ElearningU webinar – Sept 25, 2014
2. Search (Who’s Viewed Your Profile?)
By @gonzogonzo - www.fredericgonzalo.com

12. ElearningU webinar – Sept 25, 2014
10 LINKEDIN TIPS
3. Share content
By @gonzogonzo - www.fredericgonzalo.com

13. ElearningU webinar – Sept 25, 2014
4. Finding content
By @gonzogonzo - www.fredericgonzalo.com

14. ElearningU webinar – Sept 25, 2014
By @gonzogonzo - www.fredericgonzalo.com

15. ElearningU webinar – Sept 25, 2014
By @gonzogonzo - www.fredericgonzalo.com

16. ElearningU webinar – Sept 25, 2014
10 LINKEDIN TIPS
By @gonzogonzo - www.fredericgonzalo.com
5. Groups

17. ElearningU webinar – Sept 25, 2014
By @gonzogonzo - www.fredericgonzalo.com
5. Groups

18. ElearningU webinar – Sept 25, 2014
10 LINKEDIN TIPS
6. Free or Premium account?
By @gonzogonzo - www.fredericgonzalo.com

19. ElearningU webinar – Sept 25, 2014
6. Free or Premium Account?
By @gonzogonzo - www.fredericgonzalo.com

20. ElearningU webinar – Sept 25, 2014
7. Company Page
By @gonzogonzo - www.fredericgonzalo.com

21. ElearningU webinar – Sept 25, 2014
7. Company Page
By @gonzogonzo - www.fredericgonzalo.com

22. ElearningU webinar – Sept 25, 2014
10 LINKEDIN TIPS
8. Recommandations
By @gonzogonzo - www.fredericgonzalo.com

23. ElearningU webinar – Sept 25, 2014
By @gonzogonzo - www.fredericgonzalo.com
9. Mobile
10 LINKEDIN TIPS

24. ElearningU webinar – Sept 25, 2014
By @gonzogonzo - www.fredericgonzalo.com
10. Skills

25. ElearningU webinar – Sept 25, 2014
Do’s… and don’ts!
Do:
- Have a complete bio, including professional
photo and cover image
- Personalize your contact requests
- Listen, observe… then engage!
- Know why you are here, and share
accordingly to business & personal targets
By @gonzogonzo - www.fredericgonzalo.com

26. ElearningU webinar – Sept 25, 2014
Do’s… and don’ts!
Don’t:
- Synchronize messages with Facebook or
other social networks
- Spam discussion groups
- Go AWOL
By @gonzogonzo - www.fredericgonzalo.com

27. ElearningU webinar – Sept 25, 2014
How much time must I put in?
By @gonzogonzo - www.fredericgonzalo.com

28. ElearningU webinar – Sept 25, 2014
How much time must I put in?
Source: Cracking the Code, by Jill Konrath & Ardath Albee,
February 2013. Survey to 3,904 Linkedin users, including sales
representatives, entrepreneurs, managers and consultants.
By @gonzogonzo - www.fredericgonzalo.com

29. ElearningU webinar – Sept 25, 2014
Questions? Comments?
Subscribe to my blog to receive my weekly posts!
Let’s connect on Facebook, Twitter or Linkedin
Or the good old fashioned way, by phone: +1 418 951.5488
My email: frederic@gonzomarketing.biz
http://www.slideshare.net/fgonzalo/linkedin-sept2014
By @gonzogonzo - www.fredericgonzalo.com