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Otis W. Brawley, MD, FACP

    Chief Medical and Scientific Officer
          American Cancer Society
Professor of Hematology, Medical Oncology,
        Medicine and Epidemiology
              Emory University
The	
  American	
  Cancer	
  Society	
  


 We	
  are	
  dedicated	
  to	
  helping	
  People:	
  
 • 	
   Get	
  Well	
  
 • 	
   Stay	
  Well	
  
 • 	
   Find	
  Cures	
  
 • 	
   Fight	
  Back	
  	
  
Prostate	
  Cancer	
  and	
  
Chemopreven@on	
  
	
  
•  Pretend	
  you	
  are	
  a	
  55	
  year	
  old	
  male	
  and	
  a	
  
   preven@ve	
  pill	
  exists:	
  
    –  If	
  you	
  take	
  the	
  pill	
  it	
  will	
  definitely	
  double	
  
       your	
  risk	
  of	
  prostate	
  cancer	
  diagnosis	
  from	
  
       10%	
  life@me	
  to	
  20%	
  life@me.	
  
    –  It	
  you	
  take	
  it,	
  it	
  may	
  decrease	
  your	
  life@me	
  
       risk	
  of	
  prostate	
  cancer	
  death	
  by	
  20%	
  from	
  
       3%	
  to	
  2.4%	
  


•  Would	
  you	
  take	
  this	
  pill?	
  
Otis W. Brawley, MD, FACP

    Chief Medical and Scientific Officer
          American Cancer Society
Professor of Hematology, Medical Oncology,
        Medicine and Epidemiology
              Emory University
U.S.	
  Health	
  Care	
  Spending	
  



 In	
  2009,	
  the	
  U.S.	
  spent	
  

$2.53	
  TRILLION	
  	
  
       on	
  Health	
  Care	
  
U.S.	
  Health	
  Care	
  Spending	
  


• How	
  Big	
  is	
  a	
  Trillion?	
  
    	
     	
  1	
  million	
  seconds	
      	
  Last	
  week	
  

    	
     	
  1	
  billion	
  seconds 	
     	
  Richard	
  Nixon s	
  	
  Resigna@on	
  	
  

    	
     	
  1	
  trillion	
  seconds	
     	
  30,000	
  BCE	
  
Spending	
  in	
  Context	
  

     2009
                                                        $2.53 trillion

                             $1.4 trillion

                                                                                      17.30%	
  

     $1.1 trillion




                                                                                        Gross Domestic
                                                                                           Product



                     *    Excludes alcoholic beverages ($150 billion) and tobacco products ($92 billion)
          Source:        Bureau of Economic Analysis; National Bureau of Statistics of China, MGI analysis
American	
  Healthcare	
  


•    16.2%	
  of	
  GDP	
  in	
  2008	
  
•    17.3%	
  of	
  GDP	
  in	
  2009	
  
•    19.3%	
  of	
  GDP	
  by	
  2019	
  (projected)	
  
•    25%	
  	
  of	
  GDP	
  by	
  2025	
  (projected)	
  
Average Life Expectancy (years)

                                                                     S       J




                                                                                            74
                                                                                                   75
                                                                                                               76
                                                                                                                           77
                                                                                                                                   78
                                                                                                                                             79
                                                                                                                                                         80
                                                                                                                                                                     81
                                                                                                                                                                                      82




                                                                      a n ap a
                                                                           M n
                                                                               a
                                                                          M rin
                                                                    S on o
                                                                      w a
                                                                         itz co
                                                                             er
                                                                         A l an
                                                                           us d
                                                                                tr
                                                                          S alia
                                                                            w
                                                                               ed
                                                                                                                                                                                             The Cost of a Long Life




2006 CIA FACTBOOK
                                                                           Ic en
                                                                               el
                                                                          A and
                                                                            nd
                                                                                 o
                                                                          C rra
                                                                             an
                                                                                 a
                                                                           F r da
                                                                               an
                                                                                    ce
                                                                                  Ita
                                                                           A ly
                                                                              us
                                                                                   tri
                                                                             S a
                                                                                 pa
                                                                           N in
                                                                      S orw
                                                                        in a
                                                                           ga y
                                                                                po
                                                                   Lu I re
                                                                       x sr
                                                                 N em a e l
                                                                     ew bo
                                                                          Z u
                                                                    N ea rg
                                                                      et la
                                                                         he n
                                                                              rl d
                                                                        G and
                                                                           er s
                                                                               m
                    Life Expectancy – Per Capita Spending
                                                                                   a
                                                                           G ny
                                                                              re
                                                                                  ec
                                                                                                                                                                                                                       Translate	
  into	
  Longer	
  Life	
  Expectancy	
  




                                                                                       e
                                                                              M
                                                                          B alta
                                                                            el
                                                              U                 gi
                                                                                   u
                                                                ni
                                                                   te Fin m
                                                                     d           la
                                                                         Ki n
                                                                            ng d
                                                                 U e m  D do
                                                                    ni nm
                                                                      te
                                                                         d ar
                                                                             St k
                                                                                                                                                                      United States




                                                                                 at
                                                                                     e
                                                                              C s
                                                                                  ub
                                                                           C a
                                                                                                                                                                                                                       Higher	
  Per	
  Capita	
  Spending	
  in	
  the	
  U.S.	
  does	
  not	
  




                                                                               yp
                                                                                   r
                                                                            Ire us
                                                                         P nd    la
                                                                            or
                                                                                tu
                                                                                    ga
                                                                                        l
                                                                                            0
                                                                                                 500
                                                                                                        1000
                                                                                                                    1500
                                                                                                                            2000
                                                                                                                                   2500
                                                                                                                                          3000
                                                                                                                                                  3500
                                                                                                                                                              4000
                                                                                                                                                                      4500
                                                                                                                                                                                      5000




                                                            Per Capita Spending in USD
Healthcare	
  in	
  Three	
  Countries	
  (2009)
                                                          	
  
                                  	
  
•  	
       	
     	
     	
     	
     	
     	
  	
  	
  	
  	
   	
  Canada   	
  Switzerland	
  	
  	
  U.S.        	
  	
   	
  	
  
•         Infant	
  Mortality 	
                        	
  5.04                 	
  	
  4.53 	
  	
  	
  	
  	
  6.22	
  per	
  1000	
  live	
  births	
  
•         White	
  Male	
  Life	
  Exp                  	
  78.0                 	
  	
  79.7 	
  	
  	
  	
  	
  76.8	
  Years	
  
•         Per	
  Capita	
  Costs 	
                     	
  3173                 	
  	
  	
  4011 	
  	
  	
  	
  	
  6096	
  US	
  Dollars	
  
•         ProporXon	
  of	
  GDP	
                      	
  9.6%                 	
  	
  	
  11.2%	
  	
  	
  	
  	
  17.3%	
  
Beyond	
  Healthcare	
  Reform	
  
•  Medicare,	
  Medicaid,	
  and	
  Social	
  Security	
  account	
  
   for	
  all	
  of	
  the	
  projected	
  increase	
  in	
  Federal	
  
   spending	
  over	
  the	
  next	
  40	
  years.	
  

•  For	
  the	
  past	
  30	
  years,	
  costs	
  per	
  person	
  throughout	
  
   the	
  health	
  care	
  system	
  have	
  been	
  growing	
  
   approximately	
  two	
  percentage	
  points	
  faster	
  per	
  
   year	
  than	
  per-­‐capita	
  GDP.	
  	
  

•  Most	
  projec@ons	
  assume	
  this	
  paaern	
  will	
  con@nue	
  
   through	
  2050.	
  Over	
  @me,	
  the	
  fiscal	
  consequences	
  
   of	
  this	
  rate	
  of	
  growth	
  in	
  health	
  costs	
  are	
  massive.	
  
In	
  order	
  to	
  advance	
  medical	
  care	
  
	
  
       –  We	
  must	
  objec@vely	
  define	
  the	
  
          per@nent	
  scien@fic	
  ques@ons	
  that	
  need	
  
          to	
  be	
  addressed	
  

       –  We	
  define	
  the	
  per@nent	
  ques@ons	
  by	
  
          assessing	
  the	
  epidemiology	
  and	
  clinical	
  
          outcomes	
  
Toward	
  an	
  Efficient	
  Healthcare	
  System	
  


 •  Some	
  consume	
  too	
  much	
  	
  
     – (Unnecessary	
  care	
  given)	
  
 •  Some	
  consume	
  too	
  liale	
  
     – (Necessary	
  care	
  not	
  given)	
  
 •  We	
  could	
  decrease	
  the	
  waste	
  and	
  
    improve	
  overall	
  health!!!!	
  
The	
  American	
  Healthcare	
  System	
  
	
  
•  Overconsump@on	
  of	
  Healthcare	
  

•  The	
  Greedy	
  Feeding	
  the	
  Gluaonous	
  

•  A	
  Subtle	
  form	
  of	
  Corrup@on	
  
Overuse of Medicine
•  Screening (irrational use)
   –  Lung Cancer
   –  Prostate Cancer
   –  Breast
   –  Cervix


•  Imaging (CT and MRI)

•  Expensive Drugs (e.g. Nexium vs
  Omeprazole)
True	
  Healthcare	
  Reform    	
  
   (An	
  Efficient,	
  Value	
  Driven	
  Health	
  System)
                                                         	
  


•  Ra@onal	
  use	
  of	
  healthcare	
  is	
  
   necessary	
  for	
  the	
  future	
  of	
  the	
  U.S.	
  
   economy	
  (an	
  issue	
  of	
  U.S.	
  security)	
  

•  It	
  is	
  possible	
  to	
  decrease	
  costs	
  and	
  
   improve	
  healthcare	
  by	
  using	
  science	
  
   to	
  guide	
  our	
  policies	
  
True	
  Healthcare	
  Reform	
  
Requires:	
  

•  The	
  use	
  of	
  	
   Evidence	
  Based	
  Care	
  and	
  
   Preven@on 	
  	
  
  	
  That	
  is:	
  
                        § the	
  ra@onal	
  use	
  of	
  medicine	
  	
  
                        § not	
  the	
  ra@oning	
  of	
  medicine	
  

•  We	
  do	
  what	
  we	
  know	
  works,	
  and	
  ogen	
  do	
  not	
  do!	
  
•  We	
  stop	
  doing	
  what	
  we	
  know	
  does	
  not	
  work	
  and	
  
   ogen	
  do!	
  
Cancer	
  Care	
  

 •  An	
  issue	
  that	
  must	
  be	
  approached	
  
    ethically,	
  logically	
  and	
  ra@onally	
  	
  

 •  We	
  must	
  realize:	
  
     –  What	
  we	
  know.	
  
     –  What	
  we	
  do	
  not	
  know.	
  
     –  What	
  we	
  believe.	
  
“It	
  is	
  difficult	
  to	
  get	
  a	
  man	
  to	
  understand	
  something,	
  
when	
  his	
  salary	
  depends	
  on	
  his	
  not	
  understanding	
  it”	
  
	
  
     	
   	
   	
   	
   	
   	
   	
   	
   	
  Upton	
  Sinclair	
  
Otis W. Brawley, MD, FACP

    Chief Medical and Scientific Officer
          American Cancer Society
Professor of Hematology, Medical Oncology,
        Medicine and Epidemiology
              Emory University
Rudolph Ludwig Karl Virchow
        1821- 1902
Virchow s	
  Accomplishment	
  

•  One	
  of	
  the	
  first	
  cellular	
  pathologists	
  
•  Virchow s	
  node	
  
•  Defined	
  condi@ons	
  that	
  cause	
  thrombosis	
  
•  Defined	
  cancer	
  as	
  a	
  disease	
  involving	
  uncontrolled	
  
   cell	
  growth	
  
•  The	
  ini@al	
  descrip@on	
  of	
  leukemia	
  
•  Defined	
  cancer	
  using	
  a	
  light	
  microscope	
  on	
  
   specimens	
  obtained	
  on	
  autopsy	
  
Virchow s	
  Accomplishments	
  
	
  	
  	
  The	
  defini@on	
  of	
  cancer	
  used	
  in	
  2010	
  is	
  largely	
  that	
  
     of	
  Virchow	
  with	
  minor	
  modifica@ons	
  
	
  
	
  	
  	
  	
  More	
  than	
  160	
  years	
  later,	
  we	
  s@ll	
  use	
  his	
  
                defini@ons	
  using	
  a	
  light	
  microscope.	
  
	
  
	
  	
  	
  	
  There	
  is	
  clear	
  evidence	
  that	
  some	
  early	
  detected	
  
                cancers	
  do	
  not	
  pose	
  a	
  threat	
  and	
  do	
  not	
  need	
  to	
  
                be	
  treated.	
  
The	
  future	
  of	
  Cancer	
  Medicine	
  is	
  Genomic	
  
Prostate	
  Cancer	
  and	
  
Chemopreven@on	
  
	
  
•  Pretend	
  you	
  are	
  a	
  55	
  year	
  old	
  male	
  and	
  a	
  
   preven@ve	
  pill	
  exists:	
  
    –  If	
  you	
  take	
  the	
  pill	
  it	
  will	
  definitely	
  double	
  
       your	
  risk	
  of	
  prostate	
  cancer	
  diagnosis	
  from	
  
       10%	
  life@me	
  to	
  20%	
  life@me.	
  
    –  It	
  you	
  take	
  it,	
  it	
  may	
  decrease	
  your	
  life@me	
  
       risk	
  of	
  prostate	
  cancer	
  death	
  by	
  20%	
  from	
  
       3%	
  to	
  2.4%	
  


•  Would	
  you	
  take	
  this	
  pill?	
  
Otis W. Brawley, MD, FACP

    Chief Medical and Scientific Officer
          American Cancer Society
Professor of Hematology, Medical Oncology,
        Medicine and Epidemiology
              Emory University

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Keynote Presentation: Otis W. Brawley, MD, FACP

  • 1. Otis W. Brawley, MD, FACP Chief Medical and Scientific Officer American Cancer Society Professor of Hematology, Medical Oncology, Medicine and Epidemiology Emory University
  • 2. The  American  Cancer  Society   We  are  dedicated  to  helping  People:   •    Get  Well   •    Stay  Well   •    Find  Cures   •    Fight  Back    
  • 3.
  • 4. Prostate  Cancer  and   Chemopreven@on     •  Pretend  you  are  a  55  year  old  male  and  a   preven@ve  pill  exists:   –  If  you  take  the  pill  it  will  definitely  double   your  risk  of  prostate  cancer  diagnosis  from   10%  life@me  to  20%  life@me.   –  It  you  take  it,  it  may  decrease  your  life@me   risk  of  prostate  cancer  death  by  20%  from   3%  to  2.4%   •  Would  you  take  this  pill?  
  • 5. Otis W. Brawley, MD, FACP Chief Medical and Scientific Officer American Cancer Society Professor of Hematology, Medical Oncology, Medicine and Epidemiology Emory University
  • 6. U.S.  Health  Care  Spending   In  2009,  the  U.S.  spent   $2.53  TRILLION     on  Health  Care  
  • 7. U.S.  Health  Care  Spending   • How  Big  is  a  Trillion?      1  million  seconds    Last  week      1  billion  seconds    Richard  Nixon s    Resigna@on        1  trillion  seconds    30,000  BCE  
  • 8. Spending  in  Context   2009 $2.53 trillion $1.4 trillion 17.30%   $1.1 trillion Gross Domestic Product * Excludes alcoholic beverages ($150 billion) and tobacco products ($92 billion) Source: Bureau of Economic Analysis; National Bureau of Statistics of China, MGI analysis
  • 9. American  Healthcare   •  16.2%  of  GDP  in  2008   •  17.3%  of  GDP  in  2009   •  19.3%  of  GDP  by  2019  (projected)   •  25%    of  GDP  by  2025  (projected)  
  • 10. Average Life Expectancy (years) S J 74 75 76 77 78 79 80 81 82 a n ap a M n a M rin S on o w a itz co er A l an us d tr S alia w ed The Cost of a Long Life 2006 CIA FACTBOOK Ic en el A and nd o C rra an a F r da an ce Ita A ly us tri S a pa N in S orw in a ga y po Lu I re x sr N em a e l ew bo Z u N ea rg et la he n rl d G and er s m Life Expectancy – Per Capita Spending a G ny re ec Translate  into  Longer  Life  Expectancy   e M B alta el U gi u ni te Fin m d la Ki n ng d U e m D do ni nm te d ar St k United States at e C s ub C a Higher  Per  Capita  Spending  in  the  U.S.  does  not   yp r Ire us P nd la or tu ga l 0 500 1000 1500 2000 2500 3000 3500 4000 4500 5000 Per Capita Spending in USD
  • 11. Healthcare  in  Three  Countries  (2009)     •                         Canada  Switzerland      U.S.         •  Infant  Mortality    5.04    4.53          6.22  per  1000  live  births   •  White  Male  Life  Exp  78.0    79.7          76.8  Years   •  Per  Capita  Costs    3173      4011          6096  US  Dollars   •  ProporXon  of  GDP    9.6%      11.2%          17.3%  
  • 12. Beyond  Healthcare  Reform   •  Medicare,  Medicaid,  and  Social  Security  account   for  all  of  the  projected  increase  in  Federal   spending  over  the  next  40  years.   •  For  the  past  30  years,  costs  per  person  throughout   the  health  care  system  have  been  growing   approximately  two  percentage  points  faster  per   year  than  per-­‐capita  GDP.     •  Most  projec@ons  assume  this  paaern  will  con@nue   through  2050.  Over  @me,  the  fiscal  consequences   of  this  rate  of  growth  in  health  costs  are  massive.  
  • 13. In  order  to  advance  medical  care     –  We  must  objec@vely  define  the   per@nent  scien@fic  ques@ons  that  need   to  be  addressed   –  We  define  the  per@nent  ques@ons  by   assessing  the  epidemiology  and  clinical   outcomes  
  • 14. Toward  an  Efficient  Healthcare  System   •  Some  consume  too  much     – (Unnecessary  care  given)   •  Some  consume  too  liale   – (Necessary  care  not  given)   •  We  could  decrease  the  waste  and   improve  overall  health!!!!  
  • 15. The  American  Healthcare  System     •  Overconsump@on  of  Healthcare   •  The  Greedy  Feeding  the  Gluaonous   •  A  Subtle  form  of  Corrup@on  
  • 16. Overuse of Medicine •  Screening (irrational use) –  Lung Cancer –  Prostate Cancer –  Breast –  Cervix •  Imaging (CT and MRI) •  Expensive Drugs (e.g. Nexium vs Omeprazole)
  • 17. True  Healthcare  Reform   (An  Efficient,  Value  Driven  Health  System)   •  Ra@onal  use  of  healthcare  is   necessary  for  the  future  of  the  U.S.   economy  (an  issue  of  U.S.  security)   •  It  is  possible  to  decrease  costs  and   improve  healthcare  by  using  science   to  guide  our  policies  
  • 18. True  Healthcare  Reform   Requires:   •  The  use  of     Evidence  Based  Care  and   Preven@on      That  is:   § the  ra@onal  use  of  medicine     § not  the  ra@oning  of  medicine   •  We  do  what  we  know  works,  and  ogen  do  not  do!   •  We  stop  doing  what  we  know  does  not  work  and   ogen  do!  
  • 19. Cancer  Care   •  An  issue  that  must  be  approached   ethically,  logically  and  ra@onally     •  We  must  realize:   –  What  we  know.   –  What  we  do  not  know.   –  What  we  believe.  
  • 20. “It  is  difficult  to  get  a  man  to  understand  something,   when  his  salary  depends  on  his  not  understanding  it”                      Upton  Sinclair  
  • 21. Otis W. Brawley, MD, FACP Chief Medical and Scientific Officer American Cancer Society Professor of Hematology, Medical Oncology, Medicine and Epidemiology Emory University
  • 22. Rudolph Ludwig Karl Virchow 1821- 1902
  • 23. Virchow s  Accomplishment   •  One  of  the  first  cellular  pathologists   •  Virchow s  node   •  Defined  condi@ons  that  cause  thrombosis   •  Defined  cancer  as  a  disease  involving  uncontrolled   cell  growth   •  The  ini@al  descrip@on  of  leukemia   •  Defined  cancer  using  a  light  microscope  on   specimens  obtained  on  autopsy  
  • 24. Virchow s  Accomplishments        The  defini@on  of  cancer  used  in  2010  is  largely  that   of  Virchow  with  minor  modifica@ons            More  than  160  years  later,  we  s@ll  use  his   defini@ons  using  a  light  microscope.            There  is  clear  evidence  that  some  early  detected   cancers  do  not  pose  a  threat  and  do  not  need  to   be  treated.  
  • 25.
  • 26. The  future  of  Cancer  Medicine  is  Genomic  
  • 27. Prostate  Cancer  and   Chemopreven@on     •  Pretend  you  are  a  55  year  old  male  and  a   preven@ve  pill  exists:   –  If  you  take  the  pill  it  will  definitely  double   your  risk  of  prostate  cancer  diagnosis  from   10%  life@me  to  20%  life@me.   –  It  you  take  it,  it  may  decrease  your  life@me   risk  of  prostate  cancer  death  by  20%  from   3%  to  2.4%   •  Would  you  take  this  pill?  
  • 28. Otis W. Brawley, MD, FACP Chief Medical and Scientific Officer American Cancer Society Professor of Hematology, Medical Oncology, Medicine and Epidemiology Emory University