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Optimize Your Website Design for Users and Search Engines

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Christopher Penn
Christopher Penn

This document discusses improving website design through the use of design patterns and tools. It notes that design patterns describe optimal solutions to common problems in specific contexts. It then lists several tools for website analysis, optimization, and translation, including Crazy Egg, Google Optimizer, Google Analytics, and Webmaster Tools. The document concludes by encouraging attendees to teach and share what they've learned about design patterns and tools to improve websites.

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Web Site Hot Seat Christopher S. Penn CMO, the Student Loan Network
Please think carefully about environmental impact before printing this presentation.
financialaidpodcast.com /masfaa08
Disclaimer
The Problem
actual web site. not joking.
The Solution?
design
purpose
patterns
A pattern describes an optimal solution to a common problem within a specific context. - Yahoo Design Library
design.yahoo.com
tools
crazyegg.com
Google Optimizer
Google Analytics
Webmaster Tools
websitegrader.com
Google Translate
live demo
What next?
Teach.
Share.
206-350-1208 FinancialAidPodcast@gmail.com StudentLoanNetwork.com FinancialAidPodcast.com

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