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July, 2009

 High Efficiency in Manufacturing Operations
It can be very challenging, even for Best-in-Class manufacturers, to both
                                                                                         Analyst Insight
drive efficiency gains and then translate these gains to bottom line results. In
this Analyst Insight, Aberdeen will examine what is driving manufacturers to             Aberdeen’s Insights provide the
focus on creating more efficient manufacturing operations and which                      analyst perspective of the
manufacturers are most successful in achieving these efficiency gains. The               research as drawn from an
analysis will then continue with identifying the mix of strategies, business             aggregated view of the research
capabilities, and technology enablers that are most likely to ensure long                surveys, interviews, and data
                                                                                         analysis
term success; ending with specific and actionable recommendations to
achieve more efficient manufacturing operations.

Achieving a Competitive Advantage
In Aberdeen's May 2008 benchmark report, A Platform Approach to
Manufacturing Operations Management, it was shown that there are a number
of different reasons executives are focusing on manufacturing operations.
First, the top pressure driving these executives is to achieve a competitive
advantage. At first, this may be surprising given the current state of the
economy but many executives do believe that the bottom is nearing and are
beginning to lay the plans for gaining market share in the recovery. Second,
addressing the high cost of operations is also top of mind for many
executives. Clearly, reducing manufacturing costs can have a direct and
immediate impact on corporate margins and much of this research will be
focused on how to achieve these cost savings.

Figure 1: Pressures Driving Focus on MOM

   Maintain or achieve a competitive                                     45%
               advantage

 Address the high cost of operations                               37%


  Elevated economic and consumer                            28%
             uncertainty.

    Ensure quality and regulatory                       24%
  compliance and across operations

      Increasing free cash flow from                    24%
                operations

                                       0%             25%                 50%
                                                 All Respondents
                                                Source: Aberdeen Group, July 2009

© 2009 Aberdeen Group.                                                                           Telephone: 617 854 5200
www.aberdeen.com                                                                                       Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 2




To address these pressures, there are a number of different strategies being
deployed; all of which are highlighted below in Figure 2. Not surprisingly,
when the strategic actions being taken are analyzed by role in the
organization, achieving efficiency in manufacturing operations bubbles to the
top for every role. Essentially, all stakeholders in the organization agree that
driving efficiency will drive long term value and should be a cornerstone of
the overall agenda. However, beyond achieving efficiency we see that
different roles in the organization have different priorities; all of which
generally align to the charters of each department. This in turn implies that
at a high level, the overall organization has to understand how to deploy
multiple strategies, in synch with each other, across the organization.

Figure 2: Strategic Initiatives by Role in the Organization
                                  Manufacturing          Supply Chain     IT         Quality

70%
      61%
                  56% 55%         55%                             55%

            45%
                                                                                                           39%
                                                                                                     36%
                            31%                    29%
                                                         27%            25%         27%27%
                                        20%                 20%
                                                                              18%
                                                                                               14%
                                              9%
                                                                                                                 2%
0%
         Improve the        Improve         Improve quality  Synchronizing     Improve visibility
        efficiency of collaboration across execution across manufacturing with    between
        manufacturing  functional groups     manufacturing   actual demand manufacturing and
          operations                          operations                        the enterprise

                                                                                                            n=176

                                                               Source: Aberdeen Group, July 2009

To dive into a little more detail, clearly the majority of Supply Chain
stakeholders would like to foster more collaboration across disparate
groups and the overall design-make-deliver business processes. Similarly, the
majority of Quality stakeholders have the strategic initiatives to improve
quality execution from development to delivery. In regards to enterprise
visibility, both Supply Chain and IT stakeholders are considerably more likely
than other stakeholders to have this as a strategic initiative. Finally, across
all roles, approximately 25% of the overall market place is currently focusing
on value stream transformation at the strategic level by synchronizing real-
time demand with manufacturing operations.
There are obvious synergies between these strategies; as well as a core set
of KPIs that should be measured to identify how effectively these synergies
are being captured to drive value for the organization. In the following
section we will identify these metrics as well as provide benchmark analysis
showing the overall market brake down of performance across these

© 2009 Aberdeen Group.                                                                                                Telephone: 617 854 5200
www.aberdeen.com                                                                                                            Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 3




metrics. Which will leave us with the following question: Which specific
manufacturers are most successfully deploying these strategies and what
business capabilities and strategic enablers can be attributed to these
successes?

The Maturity Class Framework
To identify which manufacturers are most successful in deploying their
strategic objectives, Aberdeen uses three key performance criteria to
distinguish the Best-in-Class from Industry Average and Laggard
organizations.
    •   On-Time and Complete Shipments – Products delivered on
        time and complete as compared to total original commitment
    •   Overall Equipment Effectiveness (OEE) – Composite metric
        accounting for availability, performance, and quality
    •   Production Compliance – Measured as a percentage of products
        produced that were in compliance to relevant processes regulations
        (documentation, ISO, GMP, et cetera) vs. total products produced
Respondents have been divided among three categories based on their
aggregate performances in these three metrics: Table 1 displays the average
performance of Best-in-Class, Industry Average, and Laggard organizations.
The remainder of the analysis will be based on identifying gaps between the
Best-in-Class and those organizations that are underperforming. This
approach also gives readers an opportunity to benchmark their own
performance against industry standards

Table 1: Top Performers Earn Best-in-Class Status

   Definition of
                                        Mean Class Performance
  Maturity Class

   Best-in-Class:          92% OEE (Overall Equipment Efficiency)
     Top 20% of
                           97% On-Time and Complete Shipments
      aggregate
 performance scorers       99% Production Compliance


 Industry Average:         81% OEE (Overall Equipment Efficiency)
     Middle 50%
                           94% On-Time and Complete Shipments
     of aggregate
 performance scorers       95% Production Compliance


      Laggard:             71% OEE (Overall Equipment Efficiency)
    Bottom 30%
                           84% On-Time and Complete Shipments
     of aggregate
 performance scorers       82% Production Compliance

                                               Source: Aberdeen Group, July 2009

© 2009 Aberdeen Group.                                                             Telephone: 617 854 5200
www.aberdeen.com                                                                         Fax: 617 723 7897
High Efficiency in Manufacturing Operations
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Supporting Strategic Initiatives
In this section each of the major strategic initiatives identified above will be    Endicott Interconnect Technologies,
analyzed through the lens of the Best-in-Class. The analysis will highlight the     Inc. has had many successful years
diverse set of business capabilities, including process, organizational,            utilizing SAP together with
knowledge management, and performance management capabilities, the                  internally developed data collection
                                                                                    and reporting systems. We began
Best-in-Class are bringing to bear in achieving success.
                                                                                    using SAP Manufacturing Execution
                                                                                    solution approximately two and a
Efficient Manufacturing Operations                                                  half years ago, when one of our
Achieving efficient manufacturing operations is arguably the most important         largest customers requested that
                                                                                    we start using the program to
of all the strategic initiatives discussed and subsequently our analysis starts
                                                                                    provide component traceability and
right with executive focus. Aberdeen sees that organizations which treat            real time visibility into process
manufacturing operations as a competitive weapon are much more likely to            quality. To address this request, we
achieve Best-in-Class performance. This point goes straight to the soul of an       focused on implementing complete
organization and the research shows that organizations lacking this focus           shop floor control capabilities, as
will continue to flounder with Industry Average and Laggard performance.            well as machine integration through
As organizations consider focusing on efficient manufacturing operations,           SAP Manufacturing Execution
these organizations should seriously question their core competency in              solution and enterprise integration
manufacturing; with an outsourcing model such as Cisco or Apple uses as a           through SAP Manufacturing
realistic option for those not truly ready to make the commitment.                  Integration and Intelligence solution
                                                                                    for this customer’s products.
For those organizations with executive focus on manufacturing operations,
                                                                                    We believe extending the use of
this can positively impact the efficiency of manufacturing operations in a          this initiative will help our
number of ways. First and foremost, the Best-in-Class are successfully              manufacturing organization mature
rolling out best practices across the organizations and then updating these         and are now extending the rollout
SOPs as new best practices emerge. Second the Best-in-Class are more                to the entire business unit. We plan
likely to standardize optimization procedures across the organization, which        to focus on improving operational
can take many forms. For instance, the Best-in-Class are more likely to be          efficiencies by creating role based
able to standardize the way WIP inventory is optimized from plant to plant,         reports and analytics through SAP
or are more likely to optimize the way cad/cam visualization is delivered to        Manufacturing Integration and
the shop floor in assistance with work instructions to improve workforce            Intelligence solution. We also plan
                                                                                    to improve our integration between
productivity and creating a true visual management environment. Finally, the
                                                                                    SAP Manufacturing Execution
Best-in-Class are more likely to be able to link financial and operational          solution and SAP's ERP (Production
metrics, which to a large degree improves the sustainability of these               Planning), including the creation of
initiatives. If shop floor personnel have no visibility into how their efficiency   bi-directional visibility between the
gains impact the organization any gains will be short lived. By tying the shop      supply chain and manufacturing,
floor to the enterprise, efficiency gains are more likely to be sustained.          ultimately helping our drive towards
                                                                                    a true make-to-order production
To bring all of the above capabilities together in a cohesive way many Best-        system.
in-Class manufacturers overlay a high level initiative around Lean or
Operational Excellence. This allows the organization to talk a common                                   ~David Kennedy
language across plants and effectively communicate the strategic direction to           SAP Manufacturing Execution &
                                                                                          Manufacturing Integration and
all levels of the organization. When embarking on one of these initiatives it
                                                                                                     Intelligence Analyst
is crucial to maintain focus, we see the most successful initiatives lasting well   Endicott Interconnect Technologies,
over 5 years and are generally supported with knowledge centers and                                                  Inc.
centers of excellence. Finally, organizations that truly engrain these
initiatives and a core competency in manufacturing eventually institutionalize
these capabilities, there is no better example than Toyota and the Toyota
Way but others have also been successful in such initiatives like Motorola,
DuPont, Danaher, GE, and others.
© 2009 Aberdeen Group.                                                                  Telephone: 617 854 5200
www.aberdeen.com                                                                              Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 5




Table 2: Supporting Efficient Manufacturing Operations
                                              Industry
                     Best-in-Class                                    Laggard
                                              Average
                   Executive sponsorship for initiatives on improving
                   manufacturing operations
                           91%                  75%                      65%
                   Manufacturing business processes are dynamically updated as
                   new best practices emerge
 Business                  50%                  32%                      25%
Capabilities
                   Standardize processes across the enterprise for optimizing
                   manufacturing operations
                           64%                  37%                      30%
                   Operational metrics are linked to financial metrics
                           68%                  60%                      51%
                                                 Source: Aberdeen Group, July 2009


Effective Collaboration
Effective collaboration is top on the Supply Chain Executive's strategic
agenda as they strive to optimize overall supply chain processes. To achieve
this collaboration Aberdeen sees the Best-in-Class taking a two pronged
approach, neither of which are new in theory but both of which are often
overlooked in practice. First, Best-in-Class manufacturers are more likely to
engage with System Integrators at the senior level and leverage this
relationship to assist in the design and deployment in manufacturing
systems, which in turn goes a long way in enabling these systems to support
more than just core production functionality and extend into adjacent
processes, ultimately helping to foster collaboration. Second, the Best-in-
Class have focused on Continuous Improvement teams and more likely to
have deployed these teams in a cross-functional way and are also more
likely to enable the collaboration of these teams across disparate
geographies. The connection between these capabilities and collaboration is
immediately clear but it is very surprising how often organizations overlook
such important areas of the business.

Table 3: Enabling Effective Collaboration

                                              Industry
                      Best-in-Class                               Laggard
                                              Average

   Business         System Integrator engage at the executive level
  Capabilities              50%                 32%                   20%
                    System Integrators are viewed as strategic partners in the
                    design and deployment of manufacturing systems
                            50%                 30%                   36%

© 2009 Aberdeen Group.                                                               Telephone: 617 854 5200
www.aberdeen.com                                                                           Fax: 617 723 7897
High Efficiency in Manufacturing Operations
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                                              Industry
                      Best-in-Class                              Laggard
                                              Average

                    Cross Function Continuous Improvement teams are
                    focused on improving manufacturing operations.

                            75%                 73%                 53%
                    Cross Function Continuous Improvement teams
                    collaborate across geographies
                            77%                 54%                 32%
                                                Source: Aberdeen Group, July 2009


Improve Enterprise Quality Execution
Quality is a large topic and we are not doing full justice to it in this section
but within the context of this research there are some key business
capabilities that the Best-in-Class leverage to achieve flawless quality
execution. First quality is about process enforcement, controlling the way in
which people and processes behave and ensuring these behaviors ensure a
quality product and quality processes. The second and probably more
important area of quality execution is ensuring that variability and non-
conformance to standard is dealt with in a way that ensures the integrity of
the product and process. To ensure this integrity, Best-in-Class
manufacturers are more likely than the Industry Average and Laggards to
automate these non-conformance workflows and the way in which the
occurrence of such events is communicated with stake holders. This
approach is critical to and has far reaching consequences in the organization
from customer satisfaction and warranty management, to compliance and
traceability, all of which can impact an organization at the very highest level.

Table 4: Enterprise Quality Execution
                                              Industry
                     Best-in-Class                                Laggard
                                              Average
                    Automated work flows to manage manufacturing non-
                    conformance and non-compliance across the enterprise
  Business                 50%                  32%                  17%
 Capabilities       Adverse events are monitored and escalated in real time to
                    decision makers.
                           68%                  54%                  27%
                                                Source: Aberdeen Group, July 2009


Synchronize Supply and Demand
Synchronizing supply and demand is not a strategic initiative that bubbled to
the top for any one job role but was consistent across every job role at
about 25% and for this reason it deserves serious consideration.
Furthermore, as the consumer continues to remain fickle and as more
© 2009 Aberdeen Group.                                                              Telephone: 617 854 5200
www.aberdeen.com                                                                          Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 7




industries begin to focus on Lean that traditionally have not; successfully
becoming demand driven will become more and more critical for more and
more organizations.
In accomplishing this synchronization we again see a two fold approach,
where the Best-in-Class are more likely than the Industry Average and
Laggards to both become a demand driven organization as well as provide
both upstream and downstream visibility. Both of these capabilities are
vitally important to achieving supply and demand synchronization; because
as WIP inventories are reduced, reaction time to adverse events often
becomes the determining factor in the ability to deliver against
commitments. Furthermore, up and downstream visibility is often the most
effective way to improve this reaction time.

Table 5: Synchronizing Supply and Demand
                                              Industry
                     Best-in-Class                                  Laggard
                                              Average
                    Demand Driven Supply Chain, inventory pulled from one
                    stage to the next based on real time demand
                           50%                   32%                   25%
                    Ability to manufacture products based on demand from the
                    next stage in the supply chain
  Business                 50%                   32%                   17%
 Capabilities       Real-time visibility between manufacturing operations and
                    customer orders
                           73%                   49%                   35%
                    Real-time visibility from manufacturing operations into
                    supplier performance
                           68%                   32%                    3%
                                                 Source: Aberdeen Group, July 2009


Bi-Directional Visibility
It may be surprising to many that creating bi-directional visibility between
operations and executives was not only a top strategic initiative for the
Supply Chain but also IT; which goes a long way to demonstrating that for
many organizations the top charter from executives to IT is the creation of
such visibility.
In creating bi-directional visibility, it is important for organizations to focus
on creating executive visibility. In less mature organizations, it is often
accessible to both manufacturing personnel and executives to initiate an
"executive flash" report or other such preconfigured backward looking
reports. However, this is not what should be considered bi-directional
visibility and the Best-in-Class are moving quickly beyond static reporting to
real-time executive visibility that is integrated with the shop floor. The Best-
in-Class are also coupling this real-time visibility with analytical capabilities,

© 2009 Aberdeen Group.                                                               Telephone: 617 854 5200
www.aberdeen.com                                                                           Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 8




all of which is enabled by a collaborative approach to the deployment of
these systems between many of the stakeholders discussed in this analysis.

Table 6: Real Time Bi-Directional Visibility
                                              Industry
                      Best-in-Class                               Laggard
                                              Average
                    Executives have real-time visibility into the performance of
                    global manufacturing operations.
                            64%                 45%                   9%
   Business         Line of business manufacturing, engineering, and IT work
  Capabilities      collaboratively to implement manufacturing technology
                            68%                 40%                  37%
                    KPI drill down by geography, product line, mix, etc.
                            50%                 32%                  18%
                                                 Source: Aberdeen Group, July 2009


The Role of a Manufacturing Platform
The above analysis has hopefully imparted the impression that there are a
broad set of strategic initiatives and supporting business capabilities that all
play a role in successfully wielding manufacturing operations as a
competitive weapon. In this section, Aberdeen will provide analysis showing
how Best-in-Class manufacturers are transforming how they leverage
enabling technologies to deliver more functionality, to more job roles,
across more facilities, at a lower cost with more benefit.
First it should be stated that there is a strong correlation between the
technologies a manufacturer adopts, and achieving Best-in-Class
performance. The technologies that correlate to Best-in-Class performance
span the ISA-95 technology stack; starting at the data and controls layer,
moving up through manufacturing operations with MES or MOM, and ending
with enterprise applications focused on interdependent functional areas
including engineering and distribution.
Such a technology strategy complements all the strategic actions discussed
above by connecting manufacturing to the rest of the enterprise and
through our remaining analysis, it will be shown that these strategic actions
and business capabilities are best supported by a holistic approach to
manufacturing operations management. The following section will discuss in
more detail the functionalities this technology stack provides, specifically
how they best can be used, best practices for deploying this solution, and
benchmark data for the specific benefits that can be expected.




© 2009 Aberdeen Group.                                                               Telephone: 617 854 5200
www.aberdeen.com                                                                           Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 9




Table 7: Technology Enablers
                                                Industry
                     Best-in-Class                                    Laggard
                                                Average
                    MOM* (Manufacturing Operations Management)
                           58%                    26%                    25%           * Survey respondents using
                    QMS (Quality Management System)                                    what they understand to be a
                                                                                       MES (Manufacturing Execution
                           79%                    69%                    56%           System) were instructed to
                    ERP (Enterprise Resource Planning)                                 choose MOM (Manufacturing
 Technology                                                                            Operations Management).
                           81%                    81%                    62%
                                                                                       Aberdeen has chosen to make
                    SCM (Supply Chain Management)                                      this distinction because of the
                           55%                    40%                    31%           broad range of understanding in
                                                                                       the market place over what is
                    EMI (Enterprise Manufacturing Intelligence)
                                                                                       considered MES. In this report
                            25%                     6%                    6%           Aberdeen will be using the
                                                                                       term MOM to include MES
                                                   Source: Aberdeen Group, July 2009
                                                                                       systems along with all other
                                                                                       systems designed to control
Integrated Operations for Higher Efficiency and Visibility                             and optimize production at the
To start this analysis we will begin by examining how organizations are                execution level. EMI will still be
                                                                                       analyzed separate from MOM
interoperating across the technology stack described in the previous
                                                                                       and includes systems designed
section. First and most importantly Best-in-Class manufacturers are more               to aggregate data, abstract data,
likely than both the Industry Average and Laggards to be investing in real-            analyze data, and ultimately
time interoperability across the technologies they have adopted. This allows           deliver data as contextualized
the Best-in-Class to more easily create real-time visibility and automated             intelligence to decision makers
workflows to manage manufacturing operations and connect manufacturing                 in a role-based way.
operations to the supply chain. It also helps Best-in-Class manufacturers
deliver the entire range of functionalities needed on the shop floor that
generally spans engineering, manufacturing, quality, and logistics.

Figure 3: Real-Time Interoperability with MOM

100%      95%                95%
                                    88%           91%                 89% 86%
                                          80%                                   83%
                                                      69%
                    50%                                      50%
 50%          43%




  0%
          PLM (Product       SCM (Supply          QMS (Quality       ERP (Enterprise
            Lifecycle           Chain             Management           Resource
          Management)        Management)            System)            Planning)

                    Best-in-Class         Industry Average         Laggards

                                                   Source: Aberdeen Group, July 2009

© 2009 Aberdeen Group.                                                                   Telephone: 617 854 5200
www.aberdeen.com                                                                               Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 10




Another point worth mentioning is PLM and MOM interoperability. In the
previous section, PLM was noticeably absent but this should not be a
surprise given the KPIs used for the Maturity Class Framework were not
the traditional areas of strength for PLM. However, PLM does play a critical
role in how well it enables manufacturing and vice versa. Clearly, the Best-
in-Class are enjoying better performance, which is in no small part due to
increased collaboration and a closed feedback loop between design and
manufacturing. Finally, before moving on, interoperating with QMS and SCM
can't be ignored. Ensuring quality and effective distribution are critical to the
success of any manufacturing organizations and bringing manufacturing
operations into these workflows will help to improving these areas of the
business. Furthermore, in the next section we will see how quality and
distribution functionalities are key enablers of Best-in-Class performance.

Drill Down on Functionality
In general, the technology enablers that are more likely to be used by the
Best-in-Class are broad based and extend beyond a production focus.

Figure 4: MOM Functionality
                                                                               90%
       Scheduling and Dispatch                                         69%
                                                            49%
                                                                          81%
     Traceability and Genealogy                                         74%
                                                              50%
                                                                             81%
     WIP Inventory Optimization                                  58%
                                                           47%
                                                                         76%
Manufacturing Process Planning                                  56%
                                                        40%
                                                                      72%
         Preventive Maintenance                                     65%
                                                          44%
                                                                        72%
  Supplier Quality Management                                   56%
                                                       39%
                                                                       71%
      Dashboards and Analytics                                50%
                                                    30%
                                                                     69%
     Engineering Change Orders                                      66%
                                                              53%
                                                                      67%
                      NC/CAPA                                         68%
                                                           51%
                                                        43%
         Predictive Maintenance
                                                       39%
                                                26%

                                  0%          25%         50%          75%         100%

                       Laggard      Industry Average          Best-in-Class
                                                    Source: Aberdeen Group, July 2009

© 2009 Aberdeen Group.                                                                    Telephone: 617 854 5200
www.aberdeen.com                                                                                Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 11




When the set of functionalities shown in Figure 3 is looked at holistically it
turns out that it spans all aspects of manufacturing operations, including:
maintenance, production, quality, and inventory. Furthermore, it also
extends out beyond manufacturing operations to begin synchronizing
manufacturing operations with the supplier network and helping to close
the loop between design and manufacturing; further highlighting the need
for interoperability between enterprise applications like SCM, PLM, QMS,
ERP, and MOM.

The Role of IT Tools and Standards
The roles real time interoperability and a broad set of functionality play in          The primary pain we feel today
achieving Best-in-Class performance are clear. However, achieving this                 is time to volume. We provide
interoperability is no small feat. Often the road to getting there is paved            complex and highly engineered
with mistakes including the over use of costly professional services or an             audio systems to consumers
                                                                                       and automotive OEMs among
overall system architecture that ends up being inflexible when changes are             others. Specific to our
needed. Again, looking to how the Best-in-Class have already travelled this            automotive business unit,
road, we see they are more likely to have leveraged a number of IT tools               collaborating with OEM
and open standards like BPM, SOA, and ISA-95 compliance that reduce the                customers and bringing the
risk of these mishaps occurring.                                                       agreed upon design to volume
                                                                                       quickly is the number one
Figure 5: IT and Standards Used to Support MOM                                         demand these customers place
                                                                                       on us.

BPM (Business Process Management)
                                                                        55%            To address this demand, we
                                                           30%
                                                    19%                                have focused on integrating our
                   Event Management
                                                            32%                        MES solution from SAP with
                                              10%
                                                          27%                          our PLM solution. Currently,
                                                     21%                               we have fully integrated this
      ISA-95 Standards are Adhered to          13%                                     solution in our prototyping
                                               13%
                                                     21%
                                                                                       factory and are rolling this out
   SOA (Service Oriented Architecture)         13%                                     to our other factories across
                                               13%                                     the globe. The benefit so far
                                       0%           25%           50%          75%     has been considerable
                   Laggards     Industry Average    Best-in-Class                      reductions in time to volume
                                                                                       and we are looking forward to
                                                   Source: Aberdeen Group, July 2009   continued gains as we role out
                                                                                       across the manufacturing
Additional Benefits                                                                    network.
Finally and perhaps most importantly, it should be noted that the Best-in-                Director, Multi Billion Dollar
Class are enjoying success outside of the previous analysis and truly creating                  Consumer Electronics
a competitive advantage. The previous analysis has been focused on showing                                Manufacturer
the benefits Best-in-Class manufacturers are experiencing by achieving
operational excellence in manufacturing. However, Table 9 shows that the
Best-in-Class enjoy more; the Best-in-Class are able to translate this into
success for more market facing areas like new product introductions and
operating margins. In fact, this elevated performance is the reason and
justification of why executives are now focusing on manufacturing
operations management.


© 2009 Aberdeen Group.                                                                   Telephone: 617 854 5200
www.aberdeen.com                                                                               Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 12




Table 8: Benefits Analysis
                 Best-in-Class         Industry Average             Laggard
               Share of NPIs hitting time, quality, and volume targets
Additional        91%                           86%                      81%
 Benefits  Operating Margin
                         20%                    18%                      14%
                                                 Source: Aberdeen Group, July 2009


Summarizing a Competitive Advantage in Manufacturing
Operations
To summarize, a competitive advantage in Manufacturing Operations is
achieved through more than a single software application or set of
functionalities and work flows. It involves the use of IT tools and best
practices, conformance to standards, interoperability across the entire
manufacturing technology stack and more. Based on the how the Best-in-
Class are differentiating from the Industry Average and Laggards, the
following points largely characterize how the Best-in-Class achieve a
competitive advantage in manufacturing operations:
    •   Focus on continuously improving efficiency and visibility in
        manufacturing operations
    •   Functionality that spans production, inventory, quality, and
        maintenance management
    •   Functionality that focuses on improving collaboration between
        product development and engineering, procurement, and
        distribution
    •   Real time interoperability between MOM and PLM, SCM, QMS, and
        ERP
    •   IT tools such as BPM, SOA, and event management are leveraged
    •   ISA-95 Standards are adhered to

Laggard Steps to Success
    •   Executives need to focus on manufacturing operations.
        Organizationally, focus has to start right at the top. Executives can
        not fear their manufacturing operations but rather must view them
        as a competitive weapon. This attitude should flow through the
        organization and drive a collaborative environment connecting
        manufacturing to the rest of the organization. Best-in-Class
        manufacturers are 40% more likely than Laggards to have executive
        sponsorship of initiatives focused on improving manufacturing
        operations.


© 2009 Aberdeen Group.                                                               Telephone: 617 854 5200
www.aberdeen.com                                                                           Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 13




    •   Extend manufacturing best practices across the enterprise.
        This can take the form of standardized production optimization, KPI
        measurement, or adverse event management processes across the
        enterprise. Such best practices sharing is critical for gaining the full
        benefits of further investment in enterprise wide MOM. Best-in-
        Class manufacturers are twice as likely as Laggards to have
        extended manufacturing best practices across the enterprise.
    •   Look beyond just manufacturing efficiency. From a strategic
        perspective do not overlook the importance of achieving efficiencies
        in manufacturing but many Best-in-Class organizations have moved
        beyond efficiency to focus on synchronizing demand with
        production or collaborating across disparate groups like engineering
        quality, the Supply Chain, and IT. These strategies are the
        cornerstones of Best-in-Class organizations.

Industry Average Steps to Success
    •   Establish an executive vision for manufacturing operations.
        To help shape the enterprise vision for manufacturing operations,
        executives should engage with systems integrators and software
        vendors to help understand the design and deployment of a
        Manufacturing platform and how this can deliver value to the
        organization. Best-in-Class manufacturers are over twice as likely as
        Laggards to engage with System Integrators at the executive level.
    •   Extend the Manufacturing platform across multiple
        facilities. Leverage a collaborative approach between line of
        business manufacturing, engineering, quality, and corporate IT to
        begin standardizing multiple plants on a single Manufacturing
        platform, holistically managing maintenance, production, quality, and
        inventory. Best-in-Class manufacturers extend their Manufacturing
        platform across 70% more of the manufacturing facilities in their
        organization than the Industry Average and Laggards
    •   Extend shop floor functionality beyond the traditional
        definition of MES. At the functional level, focus on spanning the
        full suite of manufacturing operations management. Best-in-Class
        manufacturers differentiate by going beyond scheduling and dispatch,
        traceability and genealogy, and WIP optimization; Best-in-Class
        manufacturers also focus on advanced maintenance and quality
        capabilities.

Best-in-Class Steps to Success
    •   Create real time interoperability between Manufacturing
        Operations and other enterprise applications. With an
        enterprise-wide MOM solution in place, begin to interoperate in
        real-time across other enterprise applications such as PLM, SCM,
        QMS, and ERP. Use this interoperability to create real-time visibility
        and automated workflows to manage handoffs between design and
© 2009 Aberdeen Group.                                                             Telephone: 617 854 5200
www.aberdeen.com                                                                         Fax: 617 723 7897
High Efficiency in Manufacturing Operations
Page 14




            manufacturing and both quality and inventory across suppliers and
            customers.
      •     Don’t build a Manufacturing platform without a clear IT
            architecture established first. To increase the flexibility of
            global deployments, increase time to deployment and minimize the
            cost of both software and services; leverage IT tools such as BPM,
            event management, and SOA, along with remaining compliant to
            open standards such as ISA 95.
      •     The ultimate goal should be improving market facing
            deliverables. Focus on both internal operational excellence as well
            as improving market facing performance like profitability and new
            product introduction. By achieving Best-in-Class performance in
            Manufacturing organizations are much more likely to achieve a
            competitive advantage in these regards. Best-in-Class manufacturers
            enjoy 12% more successful NPI’s and 43% higher operating margins
            than Laggards.




For more information on this or other research topics, please visit
www.aberdeen.com

                                            Related Research
 Global Manufacturing: MES and Beyond;                       There is No Execution without Integration;
 March 2006                                                  May 2007
 Manufacturing Operations Management:                        Global Manufacturing Operations
 The Next Generation of Manufacturing                        Management; August 2008
 System; January 2008                                        Lean Manufacturing: 5 Tips for
 A Platform Approach to Manufacturing                        Eliminating Supply Chain Waste; April
 Operations Management; March 2009                           2009
 Author: Matthew Littlefield, Sr. Research Analyst, Manufacturing Operations
 and Industrial Automation (matthew.littlefield@aberdeen.com)
         Mehul Shah, Research Analyst, Manufacturing Operations and Industrial
 Automation (mehul.shah @aberdeen.com)
Since 1988, Aberdeen's research has been helping corporations worldwide become Best-in-Class. Having
benchmarked the performance of more than 644,000 companies, Aberdeen is uniquely positioned to provide
organizations with the facts that matter — the facts that enable companies to get ahead and drive results. That's why
our research is relied on by more than 2.2 million readers in over 40 countries, 90% of the Fortune 1,000, and 93% of
the Technology 500.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted
marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-
Hanks (Information – Opportunity – Insight – Engagement – Interaction) extends the client value and accentuates the
strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen http://www.aberdeen.com
or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com
This document is the result of primary research performed by Aberdeen Group. Aberdeen Group's methodologies
provide for objective fact-based research and represent the best analysis available at the time of publication. Unless
otherwise noted, the entire contents of this publication are copyrighted by Aberdeen Group, Inc. and may not be
reproduced, distributed, archived, or transmitted in any form or by any means without prior written consent by
Aberdeen Group, Inc.                                                                                            010109a


© 2009 Aberdeen Group.                                                                                                    Telephone: 617 854 5200
www.aberdeen.com                                                                                                                Fax: 617 723 7897

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High Efficiency in Manufacturing Operations

  • 1. July, 2009 High Efficiency in Manufacturing Operations It can be very challenging, even for Best-in-Class manufacturers, to both Analyst Insight drive efficiency gains and then translate these gains to bottom line results. In this Analyst Insight, Aberdeen will examine what is driving manufacturers to Aberdeen’s Insights provide the focus on creating more efficient manufacturing operations and which analyst perspective of the manufacturers are most successful in achieving these efficiency gains. The research as drawn from an analysis will then continue with identifying the mix of strategies, business aggregated view of the research capabilities, and technology enablers that are most likely to ensure long surveys, interviews, and data analysis term success; ending with specific and actionable recommendations to achieve more efficient manufacturing operations. Achieving a Competitive Advantage In Aberdeen's May 2008 benchmark report, A Platform Approach to Manufacturing Operations Management, it was shown that there are a number of different reasons executives are focusing on manufacturing operations. First, the top pressure driving these executives is to achieve a competitive advantage. At first, this may be surprising given the current state of the economy but many executives do believe that the bottom is nearing and are beginning to lay the plans for gaining market share in the recovery. Second, addressing the high cost of operations is also top of mind for many executives. Clearly, reducing manufacturing costs can have a direct and immediate impact on corporate margins and much of this research will be focused on how to achieve these cost savings. Figure 1: Pressures Driving Focus on MOM Maintain or achieve a competitive 45% advantage Address the high cost of operations 37% Elevated economic and consumer 28% uncertainty. Ensure quality and regulatory 24% compliance and across operations Increasing free cash flow from 24% operations 0% 25% 50% All Respondents Source: Aberdeen Group, July 2009 © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 2. High Efficiency in Manufacturing Operations Page 2 To address these pressures, there are a number of different strategies being deployed; all of which are highlighted below in Figure 2. Not surprisingly, when the strategic actions being taken are analyzed by role in the organization, achieving efficiency in manufacturing operations bubbles to the top for every role. Essentially, all stakeholders in the organization agree that driving efficiency will drive long term value and should be a cornerstone of the overall agenda. However, beyond achieving efficiency we see that different roles in the organization have different priorities; all of which generally align to the charters of each department. This in turn implies that at a high level, the overall organization has to understand how to deploy multiple strategies, in synch with each other, across the organization. Figure 2: Strategic Initiatives by Role in the Organization Manufacturing Supply Chain IT Quality 70% 61% 56% 55% 55% 55% 45% 39% 36% 31% 29% 27% 25% 27%27% 20% 20% 18% 14% 9% 2% 0% Improve the Improve Improve quality Synchronizing Improve visibility efficiency of collaboration across execution across manufacturing with between manufacturing functional groups manufacturing actual demand manufacturing and operations operations the enterprise n=176 Source: Aberdeen Group, July 2009 To dive into a little more detail, clearly the majority of Supply Chain stakeholders would like to foster more collaboration across disparate groups and the overall design-make-deliver business processes. Similarly, the majority of Quality stakeholders have the strategic initiatives to improve quality execution from development to delivery. In regards to enterprise visibility, both Supply Chain and IT stakeholders are considerably more likely than other stakeholders to have this as a strategic initiative. Finally, across all roles, approximately 25% of the overall market place is currently focusing on value stream transformation at the strategic level by synchronizing real- time demand with manufacturing operations. There are obvious synergies between these strategies; as well as a core set of KPIs that should be measured to identify how effectively these synergies are being captured to drive value for the organization. In the following section we will identify these metrics as well as provide benchmark analysis showing the overall market brake down of performance across these © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 3. High Efficiency in Manufacturing Operations Page 3 metrics. Which will leave us with the following question: Which specific manufacturers are most successfully deploying these strategies and what business capabilities and strategic enablers can be attributed to these successes? The Maturity Class Framework To identify which manufacturers are most successful in deploying their strategic objectives, Aberdeen uses three key performance criteria to distinguish the Best-in-Class from Industry Average and Laggard organizations. • On-Time and Complete Shipments – Products delivered on time and complete as compared to total original commitment • Overall Equipment Effectiveness (OEE) – Composite metric accounting for availability, performance, and quality • Production Compliance – Measured as a percentage of products produced that were in compliance to relevant processes regulations (documentation, ISO, GMP, et cetera) vs. total products produced Respondents have been divided among three categories based on their aggregate performances in these three metrics: Table 1 displays the average performance of Best-in-Class, Industry Average, and Laggard organizations. The remainder of the analysis will be based on identifying gaps between the Best-in-Class and those organizations that are underperforming. This approach also gives readers an opportunity to benchmark their own performance against industry standards Table 1: Top Performers Earn Best-in-Class Status Definition of Mean Class Performance Maturity Class Best-in-Class: 92% OEE (Overall Equipment Efficiency) Top 20% of 97% On-Time and Complete Shipments aggregate performance scorers 99% Production Compliance Industry Average: 81% OEE (Overall Equipment Efficiency) Middle 50% 94% On-Time and Complete Shipments of aggregate performance scorers 95% Production Compliance Laggard: 71% OEE (Overall Equipment Efficiency) Bottom 30% 84% On-Time and Complete Shipments of aggregate performance scorers 82% Production Compliance Source: Aberdeen Group, July 2009 © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 4. High Efficiency in Manufacturing Operations Page 4 Supporting Strategic Initiatives In this section each of the major strategic initiatives identified above will be Endicott Interconnect Technologies, analyzed through the lens of the Best-in-Class. The analysis will highlight the Inc. has had many successful years diverse set of business capabilities, including process, organizational, utilizing SAP together with knowledge management, and performance management capabilities, the internally developed data collection and reporting systems. We began Best-in-Class are bringing to bear in achieving success. using SAP Manufacturing Execution solution approximately two and a Efficient Manufacturing Operations half years ago, when one of our Achieving efficient manufacturing operations is arguably the most important largest customers requested that we start using the program to of all the strategic initiatives discussed and subsequently our analysis starts provide component traceability and right with executive focus. Aberdeen sees that organizations which treat real time visibility into process manufacturing operations as a competitive weapon are much more likely to quality. To address this request, we achieve Best-in-Class performance. This point goes straight to the soul of an focused on implementing complete organization and the research shows that organizations lacking this focus shop floor control capabilities, as will continue to flounder with Industry Average and Laggard performance. well as machine integration through As organizations consider focusing on efficient manufacturing operations, SAP Manufacturing Execution these organizations should seriously question their core competency in solution and enterprise integration manufacturing; with an outsourcing model such as Cisco or Apple uses as a through SAP Manufacturing realistic option for those not truly ready to make the commitment. Integration and Intelligence solution for this customer’s products. For those organizations with executive focus on manufacturing operations, We believe extending the use of this can positively impact the efficiency of manufacturing operations in a this initiative will help our number of ways. First and foremost, the Best-in-Class are successfully manufacturing organization mature rolling out best practices across the organizations and then updating these and are now extending the rollout SOPs as new best practices emerge. Second the Best-in-Class are more to the entire business unit. We plan likely to standardize optimization procedures across the organization, which to focus on improving operational can take many forms. For instance, the Best-in-Class are more likely to be efficiencies by creating role based able to standardize the way WIP inventory is optimized from plant to plant, reports and analytics through SAP or are more likely to optimize the way cad/cam visualization is delivered to Manufacturing Integration and the shop floor in assistance with work instructions to improve workforce Intelligence solution. We also plan to improve our integration between productivity and creating a true visual management environment. Finally, the SAP Manufacturing Execution Best-in-Class are more likely to be able to link financial and operational solution and SAP's ERP (Production metrics, which to a large degree improves the sustainability of these Planning), including the creation of initiatives. If shop floor personnel have no visibility into how their efficiency bi-directional visibility between the gains impact the organization any gains will be short lived. By tying the shop supply chain and manufacturing, floor to the enterprise, efficiency gains are more likely to be sustained. ultimately helping our drive towards a true make-to-order production To bring all of the above capabilities together in a cohesive way many Best- system. in-Class manufacturers overlay a high level initiative around Lean or Operational Excellence. This allows the organization to talk a common ~David Kennedy language across plants and effectively communicate the strategic direction to SAP Manufacturing Execution & Manufacturing Integration and all levels of the organization. When embarking on one of these initiatives it Intelligence Analyst is crucial to maintain focus, we see the most successful initiatives lasting well Endicott Interconnect Technologies, over 5 years and are generally supported with knowledge centers and Inc. centers of excellence. Finally, organizations that truly engrain these initiatives and a core competency in manufacturing eventually institutionalize these capabilities, there is no better example than Toyota and the Toyota Way but others have also been successful in such initiatives like Motorola, DuPont, Danaher, GE, and others. © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 5. High Efficiency in Manufacturing Operations Page 5 Table 2: Supporting Efficient Manufacturing Operations Industry Best-in-Class Laggard Average Executive sponsorship for initiatives on improving manufacturing operations 91% 75% 65% Manufacturing business processes are dynamically updated as new best practices emerge Business 50% 32% 25% Capabilities Standardize processes across the enterprise for optimizing manufacturing operations 64% 37% 30% Operational metrics are linked to financial metrics 68% 60% 51% Source: Aberdeen Group, July 2009 Effective Collaboration Effective collaboration is top on the Supply Chain Executive's strategic agenda as they strive to optimize overall supply chain processes. To achieve this collaboration Aberdeen sees the Best-in-Class taking a two pronged approach, neither of which are new in theory but both of which are often overlooked in practice. First, Best-in-Class manufacturers are more likely to engage with System Integrators at the senior level and leverage this relationship to assist in the design and deployment in manufacturing systems, which in turn goes a long way in enabling these systems to support more than just core production functionality and extend into adjacent processes, ultimately helping to foster collaboration. Second, the Best-in- Class have focused on Continuous Improvement teams and more likely to have deployed these teams in a cross-functional way and are also more likely to enable the collaboration of these teams across disparate geographies. The connection between these capabilities and collaboration is immediately clear but it is very surprising how often organizations overlook such important areas of the business. Table 3: Enabling Effective Collaboration Industry Best-in-Class Laggard Average Business System Integrator engage at the executive level Capabilities 50% 32% 20% System Integrators are viewed as strategic partners in the design and deployment of manufacturing systems 50% 30% 36% © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 6. High Efficiency in Manufacturing Operations Page 6 Industry Best-in-Class Laggard Average Cross Function Continuous Improvement teams are focused on improving manufacturing operations. 75% 73% 53% Cross Function Continuous Improvement teams collaborate across geographies 77% 54% 32% Source: Aberdeen Group, July 2009 Improve Enterprise Quality Execution Quality is a large topic and we are not doing full justice to it in this section but within the context of this research there are some key business capabilities that the Best-in-Class leverage to achieve flawless quality execution. First quality is about process enforcement, controlling the way in which people and processes behave and ensuring these behaviors ensure a quality product and quality processes. The second and probably more important area of quality execution is ensuring that variability and non- conformance to standard is dealt with in a way that ensures the integrity of the product and process. To ensure this integrity, Best-in-Class manufacturers are more likely than the Industry Average and Laggards to automate these non-conformance workflows and the way in which the occurrence of such events is communicated with stake holders. This approach is critical to and has far reaching consequences in the organization from customer satisfaction and warranty management, to compliance and traceability, all of which can impact an organization at the very highest level. Table 4: Enterprise Quality Execution Industry Best-in-Class Laggard Average Automated work flows to manage manufacturing non- conformance and non-compliance across the enterprise Business 50% 32% 17% Capabilities Adverse events are monitored and escalated in real time to decision makers. 68% 54% 27% Source: Aberdeen Group, July 2009 Synchronize Supply and Demand Synchronizing supply and demand is not a strategic initiative that bubbled to the top for any one job role but was consistent across every job role at about 25% and for this reason it deserves serious consideration. Furthermore, as the consumer continues to remain fickle and as more © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 7. High Efficiency in Manufacturing Operations Page 7 industries begin to focus on Lean that traditionally have not; successfully becoming demand driven will become more and more critical for more and more organizations. In accomplishing this synchronization we again see a two fold approach, where the Best-in-Class are more likely than the Industry Average and Laggards to both become a demand driven organization as well as provide both upstream and downstream visibility. Both of these capabilities are vitally important to achieving supply and demand synchronization; because as WIP inventories are reduced, reaction time to adverse events often becomes the determining factor in the ability to deliver against commitments. Furthermore, up and downstream visibility is often the most effective way to improve this reaction time. Table 5: Synchronizing Supply and Demand Industry Best-in-Class Laggard Average Demand Driven Supply Chain, inventory pulled from one stage to the next based on real time demand 50% 32% 25% Ability to manufacture products based on demand from the next stage in the supply chain Business 50% 32% 17% Capabilities Real-time visibility between manufacturing operations and customer orders 73% 49% 35% Real-time visibility from manufacturing operations into supplier performance 68% 32% 3% Source: Aberdeen Group, July 2009 Bi-Directional Visibility It may be surprising to many that creating bi-directional visibility between operations and executives was not only a top strategic initiative for the Supply Chain but also IT; which goes a long way to demonstrating that for many organizations the top charter from executives to IT is the creation of such visibility. In creating bi-directional visibility, it is important for organizations to focus on creating executive visibility. In less mature organizations, it is often accessible to both manufacturing personnel and executives to initiate an "executive flash" report or other such preconfigured backward looking reports. However, this is not what should be considered bi-directional visibility and the Best-in-Class are moving quickly beyond static reporting to real-time executive visibility that is integrated with the shop floor. The Best- in-Class are also coupling this real-time visibility with analytical capabilities, © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 8. High Efficiency in Manufacturing Operations Page 8 all of which is enabled by a collaborative approach to the deployment of these systems between many of the stakeholders discussed in this analysis. Table 6: Real Time Bi-Directional Visibility Industry Best-in-Class Laggard Average Executives have real-time visibility into the performance of global manufacturing operations. 64% 45% 9% Business Line of business manufacturing, engineering, and IT work Capabilities collaboratively to implement manufacturing technology 68% 40% 37% KPI drill down by geography, product line, mix, etc. 50% 32% 18% Source: Aberdeen Group, July 2009 The Role of a Manufacturing Platform The above analysis has hopefully imparted the impression that there are a broad set of strategic initiatives and supporting business capabilities that all play a role in successfully wielding manufacturing operations as a competitive weapon. In this section, Aberdeen will provide analysis showing how Best-in-Class manufacturers are transforming how they leverage enabling technologies to deliver more functionality, to more job roles, across more facilities, at a lower cost with more benefit. First it should be stated that there is a strong correlation between the technologies a manufacturer adopts, and achieving Best-in-Class performance. The technologies that correlate to Best-in-Class performance span the ISA-95 technology stack; starting at the data and controls layer, moving up through manufacturing operations with MES or MOM, and ending with enterprise applications focused on interdependent functional areas including engineering and distribution. Such a technology strategy complements all the strategic actions discussed above by connecting manufacturing to the rest of the enterprise and through our remaining analysis, it will be shown that these strategic actions and business capabilities are best supported by a holistic approach to manufacturing operations management. The following section will discuss in more detail the functionalities this technology stack provides, specifically how they best can be used, best practices for deploying this solution, and benchmark data for the specific benefits that can be expected. © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 9. High Efficiency in Manufacturing Operations Page 9 Table 7: Technology Enablers Industry Best-in-Class Laggard Average MOM* (Manufacturing Operations Management) 58% 26% 25% * Survey respondents using QMS (Quality Management System) what they understand to be a MES (Manufacturing Execution 79% 69% 56% System) were instructed to ERP (Enterprise Resource Planning) choose MOM (Manufacturing Technology Operations Management). 81% 81% 62% Aberdeen has chosen to make SCM (Supply Chain Management) this distinction because of the 55% 40% 31% broad range of understanding in the market place over what is EMI (Enterprise Manufacturing Intelligence) considered MES. In this report 25% 6% 6% Aberdeen will be using the term MOM to include MES Source: Aberdeen Group, July 2009 systems along with all other systems designed to control Integrated Operations for Higher Efficiency and Visibility and optimize production at the To start this analysis we will begin by examining how organizations are execution level. EMI will still be analyzed separate from MOM interoperating across the technology stack described in the previous and includes systems designed section. First and most importantly Best-in-Class manufacturers are more to aggregate data, abstract data, likely than both the Industry Average and Laggards to be investing in real- analyze data, and ultimately time interoperability across the technologies they have adopted. This allows deliver data as contextualized the Best-in-Class to more easily create real-time visibility and automated intelligence to decision makers workflows to manage manufacturing operations and connect manufacturing in a role-based way. operations to the supply chain. It also helps Best-in-Class manufacturers deliver the entire range of functionalities needed on the shop floor that generally spans engineering, manufacturing, quality, and logistics. Figure 3: Real-Time Interoperability with MOM 100% 95% 95% 88% 91% 89% 86% 80% 83% 69% 50% 50% 50% 43% 0% PLM (Product SCM (Supply QMS (Quality ERP (Enterprise Lifecycle Chain Management Resource Management) Management) System) Planning) Best-in-Class Industry Average Laggards Source: Aberdeen Group, July 2009 © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 10. High Efficiency in Manufacturing Operations Page 10 Another point worth mentioning is PLM and MOM interoperability. In the previous section, PLM was noticeably absent but this should not be a surprise given the KPIs used for the Maturity Class Framework were not the traditional areas of strength for PLM. However, PLM does play a critical role in how well it enables manufacturing and vice versa. Clearly, the Best- in-Class are enjoying better performance, which is in no small part due to increased collaboration and a closed feedback loop between design and manufacturing. Finally, before moving on, interoperating with QMS and SCM can't be ignored. Ensuring quality and effective distribution are critical to the success of any manufacturing organizations and bringing manufacturing operations into these workflows will help to improving these areas of the business. Furthermore, in the next section we will see how quality and distribution functionalities are key enablers of Best-in-Class performance. Drill Down on Functionality In general, the technology enablers that are more likely to be used by the Best-in-Class are broad based and extend beyond a production focus. Figure 4: MOM Functionality 90% Scheduling and Dispatch 69% 49% 81% Traceability and Genealogy 74% 50% 81% WIP Inventory Optimization 58% 47% 76% Manufacturing Process Planning 56% 40% 72% Preventive Maintenance 65% 44% 72% Supplier Quality Management 56% 39% 71% Dashboards and Analytics 50% 30% 69% Engineering Change Orders 66% 53% 67% NC/CAPA 68% 51% 43% Predictive Maintenance 39% 26% 0% 25% 50% 75% 100% Laggard Industry Average Best-in-Class Source: Aberdeen Group, July 2009 © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 11. High Efficiency in Manufacturing Operations Page 11 When the set of functionalities shown in Figure 3 is looked at holistically it turns out that it spans all aspects of manufacturing operations, including: maintenance, production, quality, and inventory. Furthermore, it also extends out beyond manufacturing operations to begin synchronizing manufacturing operations with the supplier network and helping to close the loop between design and manufacturing; further highlighting the need for interoperability between enterprise applications like SCM, PLM, QMS, ERP, and MOM. The Role of IT Tools and Standards The roles real time interoperability and a broad set of functionality play in The primary pain we feel today achieving Best-in-Class performance are clear. However, achieving this is time to volume. We provide interoperability is no small feat. Often the road to getting there is paved complex and highly engineered with mistakes including the over use of costly professional services or an audio systems to consumers and automotive OEMs among overall system architecture that ends up being inflexible when changes are others. Specific to our needed. Again, looking to how the Best-in-Class have already travelled this automotive business unit, road, we see they are more likely to have leveraged a number of IT tools collaborating with OEM and open standards like BPM, SOA, and ISA-95 compliance that reduce the customers and bringing the risk of these mishaps occurring. agreed upon design to volume quickly is the number one Figure 5: IT and Standards Used to Support MOM demand these customers place on us. BPM (Business Process Management) 55% To address this demand, we 30% 19% have focused on integrating our Event Management 32% MES solution from SAP with 10% 27% our PLM solution. Currently, 21% we have fully integrated this ISA-95 Standards are Adhered to 13% solution in our prototyping 13% 21% factory and are rolling this out SOA (Service Oriented Architecture) 13% to our other factories across 13% the globe. The benefit so far 0% 25% 50% 75% has been considerable Laggards Industry Average Best-in-Class reductions in time to volume and we are looking forward to Source: Aberdeen Group, July 2009 continued gains as we role out across the manufacturing Additional Benefits network. Finally and perhaps most importantly, it should be noted that the Best-in- Director, Multi Billion Dollar Class are enjoying success outside of the previous analysis and truly creating Consumer Electronics a competitive advantage. The previous analysis has been focused on showing Manufacturer the benefits Best-in-Class manufacturers are experiencing by achieving operational excellence in manufacturing. However, Table 9 shows that the Best-in-Class enjoy more; the Best-in-Class are able to translate this into success for more market facing areas like new product introductions and operating margins. In fact, this elevated performance is the reason and justification of why executives are now focusing on manufacturing operations management. © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 12. High Efficiency in Manufacturing Operations Page 12 Table 8: Benefits Analysis Best-in-Class Industry Average Laggard Share of NPIs hitting time, quality, and volume targets Additional 91% 86% 81% Benefits Operating Margin 20% 18% 14% Source: Aberdeen Group, July 2009 Summarizing a Competitive Advantage in Manufacturing Operations To summarize, a competitive advantage in Manufacturing Operations is achieved through more than a single software application or set of functionalities and work flows. It involves the use of IT tools and best practices, conformance to standards, interoperability across the entire manufacturing technology stack and more. Based on the how the Best-in- Class are differentiating from the Industry Average and Laggards, the following points largely characterize how the Best-in-Class achieve a competitive advantage in manufacturing operations: • Focus on continuously improving efficiency and visibility in manufacturing operations • Functionality that spans production, inventory, quality, and maintenance management • Functionality that focuses on improving collaboration between product development and engineering, procurement, and distribution • Real time interoperability between MOM and PLM, SCM, QMS, and ERP • IT tools such as BPM, SOA, and event management are leveraged • ISA-95 Standards are adhered to Laggard Steps to Success • Executives need to focus on manufacturing operations. Organizationally, focus has to start right at the top. Executives can not fear their manufacturing operations but rather must view them as a competitive weapon. This attitude should flow through the organization and drive a collaborative environment connecting manufacturing to the rest of the organization. Best-in-Class manufacturers are 40% more likely than Laggards to have executive sponsorship of initiatives focused on improving manufacturing operations. © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 13. High Efficiency in Manufacturing Operations Page 13 • Extend manufacturing best practices across the enterprise. This can take the form of standardized production optimization, KPI measurement, or adverse event management processes across the enterprise. Such best practices sharing is critical for gaining the full benefits of further investment in enterprise wide MOM. Best-in- Class manufacturers are twice as likely as Laggards to have extended manufacturing best practices across the enterprise. • Look beyond just manufacturing efficiency. From a strategic perspective do not overlook the importance of achieving efficiencies in manufacturing but many Best-in-Class organizations have moved beyond efficiency to focus on synchronizing demand with production or collaborating across disparate groups like engineering quality, the Supply Chain, and IT. These strategies are the cornerstones of Best-in-Class organizations. Industry Average Steps to Success • Establish an executive vision for manufacturing operations. To help shape the enterprise vision for manufacturing operations, executives should engage with systems integrators and software vendors to help understand the design and deployment of a Manufacturing platform and how this can deliver value to the organization. Best-in-Class manufacturers are over twice as likely as Laggards to engage with System Integrators at the executive level. • Extend the Manufacturing platform across multiple facilities. Leverage a collaborative approach between line of business manufacturing, engineering, quality, and corporate IT to begin standardizing multiple plants on a single Manufacturing platform, holistically managing maintenance, production, quality, and inventory. Best-in-Class manufacturers extend their Manufacturing platform across 70% more of the manufacturing facilities in their organization than the Industry Average and Laggards • Extend shop floor functionality beyond the traditional definition of MES. At the functional level, focus on spanning the full suite of manufacturing operations management. Best-in-Class manufacturers differentiate by going beyond scheduling and dispatch, traceability and genealogy, and WIP optimization; Best-in-Class manufacturers also focus on advanced maintenance and quality capabilities. Best-in-Class Steps to Success • Create real time interoperability between Manufacturing Operations and other enterprise applications. With an enterprise-wide MOM solution in place, begin to interoperate in real-time across other enterprise applications such as PLM, SCM, QMS, and ERP. Use this interoperability to create real-time visibility and automated workflows to manage handoffs between design and © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897
  • 14. High Efficiency in Manufacturing Operations Page 14 manufacturing and both quality and inventory across suppliers and customers. • Don’t build a Manufacturing platform without a clear IT architecture established first. To increase the flexibility of global deployments, increase time to deployment and minimize the cost of both software and services; leverage IT tools such as BPM, event management, and SOA, along with remaining compliant to open standards such as ISA 95. • The ultimate goal should be improving market facing deliverables. Focus on both internal operational excellence as well as improving market facing performance like profitability and new product introduction. By achieving Best-in-Class performance in Manufacturing organizations are much more likely to achieve a competitive advantage in these regards. Best-in-Class manufacturers enjoy 12% more successful NPI’s and 43% higher operating margins than Laggards. For more information on this or other research topics, please visit www.aberdeen.com Related Research Global Manufacturing: MES and Beyond; There is No Execution without Integration; March 2006 May 2007 Manufacturing Operations Management: Global Manufacturing Operations The Next Generation of Manufacturing Management; August 2008 System; January 2008 Lean Manufacturing: 5 Tips for A Platform Approach to Manufacturing Eliminating Supply Chain Waste; April Operations Management; March 2009 2009 Author: Matthew Littlefield, Sr. Research Analyst, Manufacturing Operations and Industrial Automation (matthew.littlefield@aberdeen.com) Mehul Shah, Research Analyst, Manufacturing Operations and Industrial Automation (mehul.shah @aberdeen.com) Since 1988, Aberdeen's research has been helping corporations worldwide become Best-in-Class. Having benchmarked the performance of more than 644,000 companies, Aberdeen is uniquely positioned to provide organizations with the facts that matter — the facts that enable companies to get ahead and drive results. That's why our research is relied on by more than 2.2 million readers in over 40 countries, 90% of the Fortune 1,000, and 93% of the Technology 500. As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte- Hanks (Information – Opportunity – Insight – Engagement – Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen http://www.aberdeen.com or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com This document is the result of primary research performed by Aberdeen Group. Aberdeen Group's methodologies provide for objective fact-based research and represent the best analysis available at the time of publication. Unless otherwise noted, the entire contents of this publication are copyrighted by Aberdeen Group, Inc. and may not be reproduced, distributed, archived, or transmitted in any form or by any means without prior written consent by Aberdeen Group, Inc. 010109a © 2009 Aberdeen Group. Telephone: 617 854 5200 www.aberdeen.com Fax: 617 723 7897