SpectroscopyNOW.com is a website dedicated to spectroscopy that receives 60,000+ registered users. It provides news, articles, and other resources about spectroscopy. The document discusses the website launching webinars to allow experts to present live and interact with the audience. Webinars are audio or video seminars broadcast live online that allow interaction between presenters and audiences. Sponsoring a webinar provides opportunities for lead generation, branding, and interacting with the spectroscopy community.