#FIRMday Manchester 27 Sept 13 Manging Your Image on LinkedIn, Mark Williams

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Emma Mirrington

Business Technologie

Text
Managing Your Image
Mark Williams
@mr_linkedin
Wednesday, 25 September 13

Most professionals are on LinkedIn
Wednesday, 25 September 13

245 million 12 million
2+ every second
Wednesday, 25 September 13

Networking Market Research
Knowledge
Job Hunting
Recruiting
Business Development
Marketing
Internal communication
Sourcing
Wednesday, 25 September 13

LinkedInis now mainstream
Wednesday, 25 September 13

1. Recruiter proﬁle
2. Company page
3. Employee proﬁles
Wednesday, 25 September 13

Recruiter
•Impressive proﬁle?
•Authentic
•Activity
Wednesday, 25 September 13

Company Page
•Information, pictures, videos
•Business focussed
•Careers Page
•Products & Services
•Followers
•Updates
Wednesday, 25 September 13

People
Location
Remuneration
Title Role
Company Values
Wednesday, 25 September 13

“We can’t dictate what our staff put in their proﬁles....
.... because they own them”
Wednesday, 25 September 13

Employees
•Impressive proﬁles?
•Consistency
•Activity / Behavior
•Threat vs opportunity
Wednesday, 25 September 13

LinkedIn Contacts
Wednesday, 25 September 13

Summary
Proﬁle
Activity
Contacts
Company Page
Employees
Wednesday, 25 September 13

uk.linkedin.com/in/mrlinkedin
Wednesday, 25 September 13

mrlinkedin.uk@gmail.com
etn-training.co.uk
@mr_linkedin
Email for
a copy of the
slides
Wednesday, 25 September 13

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#FIRMday Manchester 27 Sept 13 Manging Your Image on LinkedIn, Mark Williams

1. Text Managing Your Image Mark Williams @mr_linkedin Wednesday, 25 September 13

2. Wednesday, 25 September 13

3. Most professionals are on LinkedIn Wednesday, 25 September 13

4. 245 million 12 million 2+ every second Wednesday, 25 September 13

5. Networking Market Research Knowledge Job Hunting Recruiting Business Development Marketing Internal communication Sourcing Wednesday, 25 September 13

6. LinkedInis now mainstream Wednesday, 25 September 13

7. Wednesday, 25 September 13

8. 1. Recruiter proﬁle 2. Company page 3. Employee proﬁles Wednesday, 25 September 13

9. Recruiter •Impressive proﬁle? •Authentic •Activity Wednesday, 25 September 13

10. What Who Why Wednesday, 25 September 13

11. Company Page •Information, pictures, videos •Business focussed •Careers Page •Products & Services •Followers •Updates Wednesday, 25 September 13

12. People Location Remuneration Title Role Company Values Wednesday, 25 September 13

13. “We can’t dictate what our staff put in their proﬁles.... .... because they own them” Wednesday, 25 September 13

14. Employees •Impressive proﬁles? •Consistency •Activity / Behavior •Threat vs opportunity Wednesday, 25 September 13

15. Wednesday, 25 September 13

16. Contacts Wednesday, 25 September 13

17. LinkedIn Contacts Wednesday, 25 September 13

18. Wednesday, 25 September 13

19. Wednesday, 25 September 13

20. Mobile Wednesday, 25 September 13

21. Summary Proﬁle Activity Contacts Company Page Employees Wednesday, 25 September 13

22. uk.linkedin.com/in/mrlinkedin Wednesday, 25 September 13

23. Wednesday, 25 September 13

24. mrlinkedin.uk@gmail.com etn-training.co.uk @mr_linkedin Email for a copy of the slides Wednesday, 25 September 13