Is Quantified Self's Future Bright or Cloudy? The Data Tell the Tale
1. Human & Technology Powered
Self-Tracking for Health
Today Tomorrow
!"#"$%&'()
% of self-trackers
49% who monitor their
health status "in
their heads"
37%
37% of active digital health
% of self-trackers consumers say they have tracked
who use pen and their health status using
34% paper to monitor technology: Web, mobile or
their health status another device (such as a Fitbit)
This data (collected from a
group of digital health early
% of self-trackers
adopters) suggests it may take
who use
21% time for technology-enabled
technology to
self-tracking to reach
monitor their
the mainstream
health status
Source: Pew Internet and American Life Project, 2013 Source: Enspektos, LLC, 2013
2. Infographic Produced by
Enspektos, LLC
This infographic features data on the future of the quantified self
(or health self-tracking) movement. Enspektos, LLC collected this data via
its ongoing research initiative digihealth pulse.
digihealth pulse is the world's first ongoing tracking study examining how
digital health early adopters (or active digital health consumers) use digital
technologies and are influenced by health Web and social media content.
Learn about free and premium digihealth pulse insights at
www.digihealthpulse.info.
Enspektos is a digital health marketing communications innovation
consultancy. Our mission is to provide our clients (and the larger health
industry) with insights and advice that help them use digital technologies to
activate providers, patients and others to take action around health and
wellness. Learn more about Enspektos at www.enspektos.com.