4. Partnership
Investment
Your Partnership Investment of $1,000 are
part of a $1.94 Million co-op Marketing
Plan
Academy Booking Initiatives
Dedicated full page on FFCG's website with Direct link
to Academies website for information & booking
lessons.
Full page ad in the 2013-14 FFCG Vacation Guide.
Direct link to Academies website for booking in the
NtxBook FFCG E-Vacation Guide.
Twelve (12) annual featured insertions (rotating basis) in
the weekly FFCG email blast, (50,000 opt-in subscribers).
5. 2014
Consumer Golf Shows Represented
City
Markets
|Somerset, NJ|
|
New Jersey, New York|
|Indianapolis, IN|
| Indiana|
|DC/Northern Virginia|
| DC, Virginia, Maryland|
|Philadelphia, PA|
| Pennsylvania, New Jersey|
|Grand Rapids, MI|
6. 2013-14 Vacation
Brochure
Distribution Points
Jacksonville International Airport
I-95 Yulee Welcome Center
I-75 Lake City Welcome Center
Flagler Welcome Center
St. Augustine Welcome Center
Amelia Island Welcome Center
Visit Jacksonville Welcome Center
Clay County Welcome Center
Special area events
NxtBook (electronic version)
7. Double-click to enter title
New Website with SEO Strategy
Digital Marketing Campaign
Paid Search
Golf.com
Golfweek.com
Email Marketing Campaign
To FFCG list of 50,000
To dedicated targeted lists
Print Campaign
Golf
Golf Digest
Promotions
Jaguars
Mich Ultra
Sports Illustrated
TV/PR
PLAYERS Campaign
The China Travel Channel
www.FloridaGolf.org
8. Digital Agency Website Management
www.FloridaGolf.org
Implementing & Configuring
Custom Google Analytics
Tracking
Implementation of Paid Search
Campaign
Email Marketing
Daily Maintenance & Optimization
of Campaigns
Media Research & Analysis
Geo-Targeted, Local Search
Strategies
Retargeting Campaigns
Display, Blog, Rich Media &
Mobile Advertising
Social Media Pages
Social Media Guidelines
Social Media Monitoring
9. 28% of all visitors access
site
utilizing mobile
devices
Responsive Design
10. New York Daily News
April 14-20, 2013
8 Full Page/4C Ads
Inclusion in a weekly email
blast
Name/logo/link on contest
page
Total Media Value = $529,000
Impressions = 14,616,672
11. Dad's A Golf Star - Results
Cincinnati, Ohio 103.5 FM Classic
Hits
121 recorded promos
71 live liners
191 streaming recorded promos
15 live promotional giveaway lines
30 social media post(Facebook/Twitter)
2 email blasts
logo & image on WGRR.com
logo inclusion on digital homepage
banner
Total Media Value: $222,550
Impressions: 1,055,259
12. Double-click to enter title
Viva Florida
500 Years of Adventure
Sweepstakes
Run Dates: March
11-17, 2013
5,542 Entries and
630 opt-ins
VISIT FLORIDA
Facebook 1500
likes and 139
shares
VISIT FLORIDA
Twitter tweets on
3/11 and 3/12 to
47,222 followers