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The team behind evolve LAURA RUDOE – FOUNDER AND CREATOR Laura was formerly the head of development at nude skincare, the award winning premium natural range and is an expert in the development of organic & recycled personal care products. Laura's vision is to create ethical products that make green living the norm, not the exception.  VIOLAINE BARGUES – NPD MANAGER Violaine was product development manager at nude skincare and formerly at Elemis, where she developed several award winning products including the pro collagen marine cream.
evolve –for better living A little healthier, a little greener, a little better.  evolve is a range of beautiful, effective, organic beauty products.  We believe in living better, for us, our environment and our skin. evolve makes it easier to live a little better every day.
What makes evolve special Our award winning packaging is the greenest on the market Intelligent formulations with proven actives deliver results at an unparalleled price point evolve was designed to make organic & natural more appealing, and more accessible Easy to shop, easy to navigate and easy to gift
evolve….for better living A little healthier ,[object Object]
 99-100% natural
 No parabens, SLS/SLES, silicones, phthalates, synthetic fragrances or coloursA little greener ,[object Object]
 Certified vegan products
 Manufactured in the UKA little better ,[object Object]
 Formulations designed to work with your skin
 Better results without compromising ethics, standards or safety,[object Object]
Awards for both product and packaging BRONZE AWARD 2010 BEAUTY PACKAGING WINNER: ENTREPRENEURSHIP NOMINEE: BEST NEW BRAND
Range overview HANDCARE SKINCARE HAIRCARE BODYCARE Hand Care Pure Moisture Hand Wash 	£9.99 Pure Moisture Hand Lotion	£11.99 Facial Cleanse Gentle Cleansing Melt	£13.99 Daily Detox Facial Wash	£10.99 Facial Moisturise Multi Peptide Single Cream 	£19.99 Multi Peptide Double Cream 	£19.99 Facial Treatment Perfect Radiance Facial Polish	£12.99 Hair Cleanse Protein Build Shampoo 	£9.99 Detox & Protect Shampoo 	£9.99 Hair Moisturise Protein Build Conditioner 	£11.99 Balance & Protect Detangler	£11.99 Body Cleanse And Polish Skin Cocoon Body Wash 	£  9.99 Heavenly Smooth Body Polish 	£12.99 Body Moisturise Skin Cocoon Body Cream 	£14.99 Heavenly Smooth Body Cream 	£14.99
Facial cleanse GENTLE CLEANSING MELT100ML £13.99 Pure, unrestrained cleansing pleasure for normal to dry skin, and perfect for sensitive skin. Organic Sugars melt away make-up and impurities leaving skin refreshingly clean, calm and hydrated. This completely natural, soap-free cleansing balm is beautifully fragranced with creamy Vanilla and can be used with a hot cloth for added pampering. KEY POINTS TO REMEMBER: For normal , dry and sensitive skin. ,[object Object]
 Soap free for calm, hydrated skin
 Beautiful Vanilla fragrance
 Apply to skin when dry, then buff off with a hot cloth or massage away with water,[object Object]
 Natural sugars balance oil  and pH levels
 African Moringa extract removes pollution and detoxifies
 Soap free for calm, hydrated skinSTAR INGREDIENT: MORINGA SEEDS Native from Africa, the Moringa tree is called the “tree of life”, all part of the tree is used, for medicinal, (leaves/flowers) nutritive properties (pods). Crushed seeds have high capacity to purify water. Moringa helps to protect the skin against pollution and purifies the skin by removing micro particles from the environment  Goji berries Moringa seeds Cleansing efficacy on skin of Moringa seeds
Facial moisturise MULTI PEPTIDE DOUBLE CREAM 	50ml £19.99MULTI PEPTIDE SINGLE CREAM50ml £19.99 These anti-ageing moisturisers firm and revive normal to dry (double cream) and normal to combination skin (single cream). Natural Peptides and a complex blend of amino acids restore and protect the delicate structure of the skin increasing skin elasticity and rebuilding collagen. Clinically proven natural Peptides increase moisturisation by up to 60% and reduce the appearance of wrinkles. Hyaluronic Acid locks moisture into the skin for instant and long lasting results. This pure hypoallergenic formula leaves skin beautifully smooth and revived. KEY POINTS TO REMEMBER: ,[object Object],	- Increase moisturisation by up  to 60% 	- Reduce the appearance of wrinkles 	- Increase skin elasticity 	- Rebuild collagen  ,[object Object],STAR INGREDIENT: HYALURONIC ACID In living tissue, Hyaluronic Acid serves as a water reservoir. Young skin contains high level of Hyaluronic Acid which gives it a plump, smooth, healthy look. With age, levels of Hyaluronic acid decrease leading to loss of radiance and elasticity. Evolve’s Hyaluronic Acid is a very low molecular weight Hyaluronic Acid which allows it to penetrate onto the skin together with water, it is therefore highly hydrating. It is also anti inflammatory and helps against UV damage. Anti ageing efficacy of peptides on skin
Facial treatment PERFECT RADIANCE FACIAL POLISH100ML £12.99 A deliciously creamy facial scrub to polish and perfect, suitable for all skin types. Organic Acai pulp powder buffs away imperfections whilst Brazilian Acerola brightens and moisturises for a flawless finish. This remarkable face treatment leaves skin smooth, radiant and visibly hydrated. KEY POINTS TO REMEMBER: ,[object Object]
 Organic Acai buffs away imperfections
 Brazilian Acerola brightens and moisturises for a flawless smooth finish.STAR INGREDIENT: ACEROLA CHERRIES Native from Brazil, this exotic fruit is extremely rich in Vitamin C. Their quick maturation allows for 3 harvests a year! Acerola cherries have anti-free radical, moisturising and brightening properties. Also have the ability to fight against skin elasticity loss. Acerola cherries Acai berries

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evolve beauty training presentation sept 2011

  • 2. The team behind evolve LAURA RUDOE – FOUNDER AND CREATOR Laura was formerly the head of development at nude skincare, the award winning premium natural range and is an expert in the development of organic & recycled personal care products. Laura's vision is to create ethical products that make green living the norm, not the exception. VIOLAINE BARGUES – NPD MANAGER Violaine was product development manager at nude skincare and formerly at Elemis, where she developed several award winning products including the pro collagen marine cream.
  • 3. evolve –for better living A little healthier, a little greener, a little better. evolve is a range of beautiful, effective, organic beauty products. We believe in living better, for us, our environment and our skin. evolve makes it easier to live a little better every day.
  • 4. What makes evolve special Our award winning packaging is the greenest on the market Intelligent formulations with proven actives deliver results at an unparalleled price point evolve was designed to make organic & natural more appealing, and more accessible Easy to shop, easy to navigate and easy to gift
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  • 10. Formulations designed to work with your skin
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  • 12. Awards for both product and packaging BRONZE AWARD 2010 BEAUTY PACKAGING WINNER: ENTREPRENEURSHIP NOMINEE: BEST NEW BRAND
  • 13. Range overview HANDCARE SKINCARE HAIRCARE BODYCARE Hand Care Pure Moisture Hand Wash £9.99 Pure Moisture Hand Lotion £11.99 Facial Cleanse Gentle Cleansing Melt £13.99 Daily Detox Facial Wash £10.99 Facial Moisturise Multi Peptide Single Cream £19.99 Multi Peptide Double Cream £19.99 Facial Treatment Perfect Radiance Facial Polish £12.99 Hair Cleanse Protein Build Shampoo £9.99 Detox & Protect Shampoo £9.99 Hair Moisturise Protein Build Conditioner £11.99 Balance & Protect Detangler £11.99 Body Cleanse And Polish Skin Cocoon Body Wash £ 9.99 Heavenly Smooth Body Polish £12.99 Body Moisturise Skin Cocoon Body Cream £14.99 Heavenly Smooth Body Cream £14.99
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  • 15. Soap free for calm, hydrated skin
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  • 18. Natural sugars balance oil and pH levels
  • 19. African Moringa extract removes pollution and detoxifies
  • 20. Soap free for calm, hydrated skinSTAR INGREDIENT: MORINGA SEEDS Native from Africa, the Moringa tree is called the “tree of life”, all part of the tree is used, for medicinal, (leaves/flowers) nutritive properties (pods). Crushed seeds have high capacity to purify water. Moringa helps to protect the skin against pollution and purifies the skin by removing micro particles from the environment Goji berries Moringa seeds Cleansing efficacy on skin of Moringa seeds
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  • 23. Organic Acai buffs away imperfections
  • 24. Brazilian Acerola brightens and moisturises for a flawless smooth finish.STAR INGREDIENT: ACEROLA CHERRIES Native from Brazil, this exotic fruit is extremely rich in Vitamin C. Their quick maturation allows for 3 harvests a year! Acerola cherries have anti-free radical, moisturising and brightening properties. Also have the ability to fight against skin elasticity loss. Acerola cherries Acai berries
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  • 26. Organic Coconut and Sugar extracts cleanse without drying or irritating
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  • 29. Beads of Coconut shell expertly exfoliate
  • 30. Coconut Oil and Shea Butter deeply moisturise
  • 31. Beautifully fragranced with nourishing notes of milk and sweet fruitsKarite nuts
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  • 33. Antioxidant Peruvian SachaInchi Oil ;
  • 34. Provides Omega 3,6 and 9 skin nutrition
  • 35. Restores depleted moisture levels
  • 36. Promotes skin regeneration and elasticity
  • 37. Natural peptides increase moisture levels by up to 60% for smooth ,hydrated skinSacha Inchi
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  • 39. AHAs from Brazilian Acerola expertly exfoliate
  • 40. Argan Oil deeply moisturises and protects the skin against free radicals
  • 41. Skin is enviably soft, smooth and younger lookingSTAR INGREDIENT: ARGAN OIL Native from Morocco, it is known as “the beauty secret of Moroccan women”. Only women are involved in the artisanal preparation of this oil which is fairly traded. It is rich in Omega 6 and natural anti-oxidants. It is nourishing, helps skin with eczema tendency, it is regenerative (good for stretch marks, accelerates healing) and is also sebo regulator for greasy skin. Acerola cherries Argan nuts Women-only Argan Fair Trade programme in Morocco
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  • 43. Natural sugars cleanse and balance pH
  • 44. Organic Goji Berry and Aloe Vera protect and soothe dry or sensitive hands
  • 45. Delicately fragranced with Japanese YusuGoji berries Yusu fruit
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  • 47. Aloe Vera and Shea Butter nourish the skin and calm irritation
  • 48. Goji Berry protects against free radicals
  • 49. Delicately fragranced with Japanese YusuSTAR INGREDIENT: SHEA BUTTER Native from Africa, Shea Butter comes from the nut of the karite tree. Its emollient properties have been proven through centuries. It is traditionally used to nourish the skin, keep it supple and treat skin conditions such as eczema, irritations and dryness. Karite nuts Yusu fruit Goji berries
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  • 51. Immediate effect after just 5 minutes
  • 52. Forms a protective film on the hair surface
  • 53. Anti-hair breakage efficacy by more than 80%
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  • 57. SLS free to cleanse without scalp irritationSmoothing efficacy on hair of wheat protein Almond protein Wheat protein
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  • 59. Coconut extracts remove impurities without irritating the scalp
  • 60. African Moringa detoxifies and rebalances the pH of the scalp
  • 61. Leaves hair shiny and revitalisedSTAR INGREDIENT: MORINGA SEEDS Native from Africa, the Moringa tree is called the “tree of life”, all part of the tree is used, for medicinal, (leaves/flowers) nutritive properties (pods). Crushed seeds have high capacity to purify water. Moringa has strong anti pollution and purifying properties. It helps to remove dirt particles and odor from the hair. It improved hair strengthening, repairing and conditioning. Cleansing efficacy on hair of Moringa seeds Moringa seeds Wheat protein
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  • 63. Organic Wheat and Almond Proteins moisturise, strengthen and repair from within the hair shaft for silky soft hair
  • 64. Amazonian Pracaxi Oil adds a lustrous shine
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  • 66. African Moringa detoxifies and rebalances the pH of the scalp
  • 67. Amazonian Pracaxi Oil adds a lustrous shine
  • 68. Silicone-free for genuine hair softnessSTAR INGREDIENT: PRACAXI OIL Native from the rainforest, Pracaxi is a natural conditioning agent. It gives a softness feel to both wet and dry hair, increases hair shine and improves hair combing. Wheat protein Pracaxi nuts
  • 69. Gifts PERFECT PARTNERS: PURE HANDCARE DUO2 x 200ml £19.99 This fullsizehandcare duo cleanses and moisturises hands and nails. Goji berry extract revitalises and protects against free radical damage whilst organic Aloe Vera and Shea butter nourish the skin and calm irritation. Delicately fragranced with exotic Japanese Yusu, this beautiful certified organic handcare duo leaves hands perfectly smooth and comforted. Packaged in a fair trade canvas gift bag. £21.98 of value PERFECT PARTNERS: COCOON BODY DUO 2 x 200ml £22.99 This fullsizebodycare duo soothes and revitalises dry or sensitive skin. The Skin Cocoon Body Wash gently cleanses and locks water into the skin with Almond peptides for lasting hydration. The Skin Cocoon Body Cream nourishes with organic, fairly traded, Peruvian Inchi oil which is the richest known source of Omega 3, boosting elasticity and restoring the skin barrier. Packaged in a fair trade canvas gift bag. £24.98 of value
  • 70. Gifts PERFECT PARTNERS: HEAVENLY BODY DUO2 x 200ml £24.99 This fullsizebodycare duo smoothes and brightens dull or dry skin. The Heavenly Smooth Body Polish leaves skin perfectly polished and soft with natural Coconut shell and organic Shea butter. The Heavenly Smooth Body Cream exfoliates and brightens with natural AHAs and vitamin rich Acerola Cherry. Packaged in a fair trade canvas gift bag. £27.98 of value PERFECT PARTNERS: SKIN SAVER DUO 1 x 100ml 1 x 50ml £29.99 This fullsize skincare duo soothes and rehydrates dry or sensitive skin. Our best selling balm based gentle cleansing melt removes dirt and impurities without irritation. Our multi action double cream increases moisture levels by up to 60% and reduces the appearance of wrinkles. Packaged in a fair trade canvas gift bag. £33.98 of value

Notes de l'éditeur

  1. Laura and myself were the founding employees of NUDE SKINCARE which was developed with Bryan Meehan (founder of the successful Organic retail chain “Fresh and Wild”) – in collaboration with Ali Hewson (Bono’s wife). Nude has recently been partly acquired by the French group LVMH
  2. Evolve is an affordable, chemical-free skin and bodycare range, launched in 2009
  3. 100% recycled bottles (Post Consumer Recycled)
  4. Explain why NO NO ingredients are bad for our healthVery low allergens or allergen free fragrances
  5. Add other awards
  6. Evolve best selling product!Based on a sugar ester. Use: warm the product between the palm of the hands before massaging. Suitable for eye make-up removing. It will emulsify on contact with warm water and transforms into a soft gentle milk
  7. Goji berries – native from China. They are defined as a precious and valuable medicinal ingredient in Chinese medicine. This “exotic superfruit” is considered the world’s most powerful anti-ageing natural food. Its main properties: anti-oxidant, moisturising and detoxifying.
  8. Peptides are a short chains of amino acids. Their primary function is to bring a biochemical “message” and trigger an action. They can trigger all kind of metabolic processes – there is a huge choice of potential different cosmetic applications. The peptides in Single and Double creams have been chosen for their strong moisturising and anti-ageing actions. We have used collagen specific peptides and Almond peptides. Other ingredients are organic Shea Butter, Argan Oil (precious beauty secret of Moroccan women), Apricol kernel oil, sesame and sunflower oils.Polysaccharides – large number of carbohydrate. They are large complex molecules of hundreds of thousands of glucose molecules bonded together in one large chain.Hyaluronic acid - It is produced by fermentation
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  12. Omega 3/6 are important for:Maintaining skin elasticitystimulating healingenhancing flux of moleculeslimiting water lossmaintaining skin hydration
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