SlideShare une entreprise Scribd logo
1  sur  11
Télécharger pour lire hors ligne
Getting found means your best prospects
 nd you.


       Why Focus To Grow™?
 Our service delivery model is what our core customers value most – Our customers get more than they ask for. Our team utilizes cutting edge internet
 sales and marketing technology that delivers value to our customers through increased leads and sales, while reducing marketing and sales costs by as
 much as 60%, and 93% of companies see an increase in leads and sales within 6 months when using our method for lead generation.
Problems We Solve                                                    2

STALLED SALES GROWTH:

Insufficient sales revenue for a company
to reach it’s sales objectives that is not
related to operations or nance problems.




                                             3 CAUSES OF STALLED SALES
                                             GROWTH:

                                             1.Lack of planning, execution,
                                             alignment and measurement of
                                             marketing investments.

                                             2.Those charged with selling are
                                             not properly trained and
                                             equipped to sell effectively with
                                             the modern buyer.

                                             3.Business model that is not
                                             aligned with the needs of the
                                             customer.
How is Focus To Grow™ Different?                                                                                                     3
It takes a balanced and uni ed effort of sales, marketing and knowing your product to be successful at selling anything. Focus To Grow
takes a three step approach by using Market Research 2.0, Inbound Marketing, and Sales Enablement to help your company reach its
FOCUSED SALES GROWTH.




                                                                                                   Growth is a nurturing idea.
                                                                                                   Focus To Grow is there with immediate
                                                                                                   solutions for today, and expansion
                                                                                                   solutions for tomorrow.
How is Focus To Grow™
Different?

We bring all the services and consulting you
need to grow your business under one roof to:




                                                        Marketing




                                                                    Innovation
Solve sales problems holistically




                                                Sales
Streamline communication, alignment
and focus

Decrease your costs and mistakes that                                            Inn
                                                                                    ov
are inherent when working with                                                        ati
                                                                                            on
                                                                                                 Co
multiple companies                                                                                 .

                                                                                            Sale
                                                                                                   s Co.


                                                                                 Marketing Co.




                                                                                                           4
Prospect Attraction Plan                                                                                                                  5

Why you NEED IT.
Businesses need to make a shift from push to pull, from outbound to inbound marketing. Inbound marketing is a set of marketing
strategies focused on pulling relevant prospects and customers towards a business and its products by offering useful information, tools
and resources online for prospects to nd for themselves. As partners with Hubspot, we base our solution on the methods outlined in the
Hubspot Inbound Marketing Methodology. We are con dent that this methodology does help companies achieve their goals.




                                                                 The Entire Prospect Attraction Plan includes:
                                                                 ๏Search Engine Optimization (meta & Alt tags, internal linking)
                                                                 ๏ Video Player Integration, Creation and Storyboarding
                                                                 ๏Conversion Tools such as Intake Forms
                                                                 ๏Analyze Content for Keywords & Phrases
                                                                 ๏Blogging
                                                                 ๏Social Media Support
                                                                 ๏Logo/Branding
                                                                 ๏Landing page, Asset, and Content Creation
Focus to grow also                                                                                                                                     6
Enables Sales Professionals


Why Enablement Matters.
They get your business more sales, obviously. So, if they are well equipped with knowledge and assets, their job gets easier and you get more sales.
We work with companies that sell business-to-business to translate strategic business objectives and sales goals into measurable results.




                                                                                     Sales Enablement Services
                                                                                     ๏Coaching
                                                                                     ๏Sales Skills Assessments
                                                                                     ๏Salesforce Development Consulting
                                                                                     ๏Sales Training
                                                                                     ๏Coaching for business owners that sell       
                                                                                     ๏Event Speaking
                                                                                     ๏Inbound Marketing Asset
                                                                                     ๏Sales Package Handouts and Supporting Sales Aids
Lead Generation Websites                                                                                                                         7

Why you NEED IT.
We build sites that align with your identity, generate traffic, and bring people back for more.
Our websites have proven to provide high ROI with sales leads and conversion. They're designed with the most up-to-date techniques
with added inbound marketing knowledge and included features.
By utilizing Hubspot, a state-of-the-art internet marketing feature, we are able to redesign websites for better search engine results and
internet presence.




 We also have web products that allow for you to easily update your website content yourself, providing you with the ability to add additional
 blogs and articles and increase your website value for no additional cost to you. Focus To Grow uses the super easy to use, Hubspot content
 management system allowing you to alter content with ease - No Web design skills or custom programming necessary.
Focus to grow also provides Business Model Innovation                                                                               8

Why you NEED IT.
Focus To Grow can help you understand your buyer. We use Innovation Games as one of our strategies for reaching your customer and
learning how they buy. This strategy helps you acquire more customers with less effort, because you're focused on how they think.

Identify social media applications that best suit your goals and values.

Focus groups, diagnosing marketing/audience problems, marketing plans.




We do custom research to target your market
                                                                                           Business Model Innovation Services:

                                                                                           ๏LIVE INNOVATION GAMES®
                                                                                           ๏Large & Small Group Facilitation
                                                                                           ๏Online Innovation Games® Facilitation
                                                                                           ๏Market Research 2.0 Consulting
Expertise
                                                                     9


Marketing                             Sales
๏Business Development
๏Market Research                      ๏Business Development
๏Media Placement                      ๏Market Research
๏Competitive Market Research          ๏Media Placement
๏Qualitative Market Research          ๏Competitive Market Research
๏(Innovation Games® Facilitator)      ๏Qualitative Market Research
๏Inbound Marketing                    ๏(Innovation Games® Facilitator)
๏(Certified Inbound Marketing Ninja)   ๏Inbound Marketing
๏Brand Development                    ๏(Certified Inbound Marketing Ninja)
๏Corporate Identity Design            ๏Brand Development
๏Identity Standards                   ๏Corporate Identity Design
๏SEO                                  ๏Identity Standards
๏Social Media                         ๏SEO
๏Events & Event Kits                  ๏Social Media
๏Trade show Booth                     ๏Interim Sales Management
๏Media Buying                         ๏Sales Training
๏Public Relations                     ๏Recruiting
๏Logo Design
๏Business Cards
๏Letterhead
๏Envelope
๏Presentation Folders
๏Power Point Template
๏MS Word Template
Industry Experience
                                                                                                             10


Service
                            Manufacturing                       Healthcare                     Non-Profits
Companies
                           •Clean Technology
•High Tech
                           •Wastewater & Biosolids Handling    •Laboratory Services Testing    •Trauma Counseling
•Green Technologies
                           •Waster to Energy Technologies      •Disposable Surgical Products   •Churches
•Clean Technology
                           •Waste to Fertilizer Technologies   •Physical Therapy               •Special Events
•Software
                           •Chassis Modification                •Laboratory Equipment           •Libraries
•Waste Water Treatment
                           •Heavy Equipment                    •Med-Surg                       •Art Galleries
•Laboratory, GPO, IHDN
                           •Plastic Injection Molding          •Regional Laboratories
•Market Research
                           •Consumer Packaged Goods
•Financial Services
                           •Hardwood Imports
•Banking
                           •Hardwood Domestic
•Transportation
OTR,Courier)               •Contract assembly and packaging
•Architects                •Architectural Metal Fabrication
•Legal                     •Exterior Signage
•Advertising               •Interior Signage
•Non Destructive Testing
•Promotional Products
•Luxury Import Auto
•Healthcare & Fitness
•Tree Lawn Care
•Telemarketing
Take the rst step in getting more sales and more business!                              11




                        Thanks for your interest. We’d love to discuss more with you.

                        Contact information:
                        Teicko Huber  | President
                        Focus To Grow  |  612.419.7226
                        teicko@focus2grow.com

Contenu connexe

Tendances

Is Your Marketing Organization Ready to Change Its MO?
Is Your Marketing Organization Ready to Change Its MO?Is Your Marketing Organization Ready to Change Its MO?
Is Your Marketing Organization Ready to Change Its MO?ClearAction Continuum
 
Corp Overview Dec2309
Corp Overview Dec2309Corp Overview Dec2309
Corp Overview Dec2309Jessie Paul
 
Sigma Maximum Roi
Sigma Maximum RoiSigma Maximum Roi
Sigma Maximum Roiguest44e064
 
Living In An Agile World: the Role of Product Management When Development Goe...
Living In An Agile World: the Role of Product Management When Development Goe...Living In An Agile World: the Role of Product Management When Development Goe...
Living In An Agile World: the Role of Product Management When Development Goe...Pragmatic Marketing
 
Marketri\'s Outsourced Marketing
Marketri\'s Outsourced MarketingMarketri\'s Outsourced Marketing
Marketri\'s Outsourced MarketingDebra Andrews
 
Structuring for success - Developing a dynamic structure for your marketing t...
Structuring for success - Developing a dynamic structure for your marketing t...Structuring for success - Developing a dynamic structure for your marketing t...
Structuring for success - Developing a dynamic structure for your marketing t...B2B Marketing
 
Enrichmentors Business Review Jan 2013
Enrichmentors Business Review Jan 2013Enrichmentors Business Review Jan 2013
Enrichmentors Business Review Jan 2013Enrichmentors
 
Inbound 2012 Square 2 Marketing Presentation v2
Inbound 2012 Square 2 Marketing Presentation v2Inbound 2012 Square 2 Marketing Presentation v2
Inbound 2012 Square 2 Marketing Presentation v2Square 2 Marketing
 
Outsource your marketing
Outsource your marketingOutsource your marketing
Outsource your marketingGailGuge
 
Branding Fundamentals
Branding FundamentalsBranding Fundamentals
Branding Fundamentalsscarples
 
Social Products Require Social Marketers.
Social Products Require Social Marketers.Social Products Require Social Marketers.
Social Products Require Social Marketers.Jon Gatrell
 
Digital smb digital measurement model
Digital smb digital measurement modelDigital smb digital measurement model
Digital smb digital measurement modelBillMo
 

Tendances (15)

Is Your Marketing Organization Ready to Change Its MO?
Is Your Marketing Organization Ready to Change Its MO?Is Your Marketing Organization Ready to Change Its MO?
Is Your Marketing Organization Ready to Change Its MO?
 
Corp Overview Dec2309
Corp Overview Dec2309Corp Overview Dec2309
Corp Overview Dec2309
 
Sigma Maximum Roi
Sigma Maximum RoiSigma Maximum Roi
Sigma Maximum Roi
 
Living In An Agile World: the Role of Product Management When Development Goe...
Living In An Agile World: the Role of Product Management When Development Goe...Living In An Agile World: the Role of Product Management When Development Goe...
Living In An Agile World: the Role of Product Management When Development Goe...
 
Axis - What is Design
Axis - What is DesignAxis - What is Design
Axis - What is Design
 
Design Strategy
Design StrategyDesign Strategy
Design Strategy
 
Fall Newsletter
Fall NewsletterFall Newsletter
Fall Newsletter
 
Marketri\'s Outsourced Marketing
Marketri\'s Outsourced MarketingMarketri\'s Outsourced Marketing
Marketri\'s Outsourced Marketing
 
Structuring for success - Developing a dynamic structure for your marketing t...
Structuring for success - Developing a dynamic structure for your marketing t...Structuring for success - Developing a dynamic structure for your marketing t...
Structuring for success - Developing a dynamic structure for your marketing t...
 
Enrichmentors Business Review Jan 2013
Enrichmentors Business Review Jan 2013Enrichmentors Business Review Jan 2013
Enrichmentors Business Review Jan 2013
 
Inbound 2012 Square 2 Marketing Presentation v2
Inbound 2012 Square 2 Marketing Presentation v2Inbound 2012 Square 2 Marketing Presentation v2
Inbound 2012 Square 2 Marketing Presentation v2
 
Outsource your marketing
Outsource your marketingOutsource your marketing
Outsource your marketing
 
Branding Fundamentals
Branding FundamentalsBranding Fundamentals
Branding Fundamentals
 
Social Products Require Social Marketers.
Social Products Require Social Marketers.Social Products Require Social Marketers.
Social Products Require Social Marketers.
 
Digital smb digital measurement model
Digital smb digital measurement modelDigital smb digital measurement model
Digital smb digital measurement model
 

Similaire à Focus To Grow Sales Enablementand Inbound Marketing 2011

Similaire à Focus To Grow Sales Enablementand Inbound Marketing 2011 (20)

Hello plenus
Hello plenusHello plenus
Hello plenus
 
Digieapolis overview
Digieapolis overviewDigieapolis overview
Digieapolis overview
 
Brand Strategy
Brand StrategyBrand Strategy
Brand Strategy
 
Brand Learing, Marketing Transformation Specialist
Brand Learing, Marketing Transformation SpecialistBrand Learing, Marketing Transformation Specialist
Brand Learing, Marketing Transformation Specialist
 
Ads corporate presentation
Ads corporate presentationAds corporate presentation
Ads corporate presentation
 
Brand Strategy
Brand StrategyBrand Strategy
Brand Strategy
 
Inside of Communique Brochure
Inside of Communique BrochureInside of Communique Brochure
Inside of Communique Brochure
 
Syed Hashmi
Syed HashmiSyed Hashmi
Syed Hashmi
 
Frontier Marketing
Frontier MarketingFrontier Marketing
Frontier Marketing
 
Converting Inbound Lead Gen To Better Sales Performance Sept09.V2
Converting Inbound Lead Gen To Better Sales Performance Sept09.V2Converting Inbound Lead Gen To Better Sales Performance Sept09.V2
Converting Inbound Lead Gen To Better Sales Performance Sept09.V2
 
Spd Media For Business Business (Spd)
Spd Media For Business  Business (Spd)Spd Media For Business  Business (Spd)
Spd Media For Business Business (Spd)
 
Seo & Social Media for Business (SPD Media Group)
Seo & Social Media for Business (SPD Media Group)Seo & Social Media for Business (SPD Media Group)
Seo & Social Media for Business (SPD Media Group)
 
Impact\'s E-Brochure
Impact\'s E-BrochureImpact\'s E-Brochure
Impact\'s E-Brochure
 
Novel Brand Branding Approach
Novel Brand Branding ApproachNovel Brand Branding Approach
Novel Brand Branding Approach
 
Falls Newsletter
Falls NewsletterFalls Newsletter
Falls Newsletter
 
Fall Newsletter
Fall NewsletterFall Newsletter
Fall Newsletter
 
Fall Newsletter
Fall NewsletterFall Newsletter
Fall Newsletter
 
Falls Newsletter
Falls NewsletterFalls Newsletter
Falls Newsletter
 
Sales and Marketing Alignment: Enterprise B2B Case Study
Sales and Marketing Alignment: Enterprise B2B Case StudySales and Marketing Alignment: Enterprise B2B Case Study
Sales and Marketing Alignment: Enterprise B2B Case Study
 
Minds More Introduction
Minds More IntroductionMinds More Introduction
Minds More Introduction
 

Focus To Grow Sales Enablementand Inbound Marketing 2011

  • 1. Getting found means your best prospects nd you. Why Focus To Grow™? Our service delivery model is what our core customers value most – Our customers get more than they ask for. Our team utilizes cutting edge internet sales and marketing technology that delivers value to our customers through increased leads and sales, while reducing marketing and sales costs by as much as 60%, and 93% of companies see an increase in leads and sales within 6 months when using our method for lead generation.
  • 2. Problems We Solve 2 STALLED SALES GROWTH: Insufficient sales revenue for a company to reach it’s sales objectives that is not related to operations or nance problems. 3 CAUSES OF STALLED SALES GROWTH: 1.Lack of planning, execution, alignment and measurement of marketing investments. 2.Those charged with selling are not properly trained and equipped to sell effectively with the modern buyer. 3.Business model that is not aligned with the needs of the customer.
  • 3. How is Focus To Grow™ Different? 3 It takes a balanced and uni ed effort of sales, marketing and knowing your product to be successful at selling anything. Focus To Grow takes a three step approach by using Market Research 2.0, Inbound Marketing, and Sales Enablement to help your company reach its FOCUSED SALES GROWTH. Growth is a nurturing idea. Focus To Grow is there with immediate solutions for today, and expansion solutions for tomorrow.
  • 4. How is Focus To Grow™ Different? We bring all the services and consulting you need to grow your business under one roof to: Marketing Innovation Solve sales problems holistically Sales Streamline communication, alignment and focus Decrease your costs and mistakes that Inn ov are inherent when working with ati on Co multiple companies . Sale s Co. Marketing Co. 4
  • 5. Prospect Attraction Plan 5 Why you NEED IT. Businesses need to make a shift from push to pull, from outbound to inbound marketing. Inbound marketing is a set of marketing strategies focused on pulling relevant prospects and customers towards a business and its products by offering useful information, tools and resources online for prospects to nd for themselves. As partners with Hubspot, we base our solution on the methods outlined in the Hubspot Inbound Marketing Methodology. We are con dent that this methodology does help companies achieve their goals. The Entire Prospect Attraction Plan includes: ๏Search Engine Optimization (meta & Alt tags, internal linking) ๏ Video Player Integration, Creation and Storyboarding ๏Conversion Tools such as Intake Forms ๏Analyze Content for Keywords & Phrases ๏Blogging ๏Social Media Support ๏Logo/Branding ๏Landing page, Asset, and Content Creation
  • 6. Focus to grow also 6 Enables Sales Professionals Why Enablement Matters. They get your business more sales, obviously. So, if they are well equipped with knowledge and assets, their job gets easier and you get more sales. We work with companies that sell business-to-business to translate strategic business objectives and sales goals into measurable results. Sales Enablement Services ๏Coaching ๏Sales Skills Assessments ๏Salesforce Development Consulting ๏Sales Training ๏Coaching for business owners that sell        ๏Event Speaking ๏Inbound Marketing Asset ๏Sales Package Handouts and Supporting Sales Aids
  • 7. Lead Generation Websites 7 Why you NEED IT. We build sites that align with your identity, generate traffic, and bring people back for more. Our websites have proven to provide high ROI with sales leads and conversion. They're designed with the most up-to-date techniques with added inbound marketing knowledge and included features. By utilizing Hubspot, a state-of-the-art internet marketing feature, we are able to redesign websites for better search engine results and internet presence. We also have web products that allow for you to easily update your website content yourself, providing you with the ability to add additional blogs and articles and increase your website value for no additional cost to you. Focus To Grow uses the super easy to use, Hubspot content management system allowing you to alter content with ease - No Web design skills or custom programming necessary.
  • 8. Focus to grow also provides Business Model Innovation 8 Why you NEED IT. Focus To Grow can help you understand your buyer. We use Innovation Games as one of our strategies for reaching your customer and learning how they buy. This strategy helps you acquire more customers with less effort, because you're focused on how they think. Identify social media applications that best suit your goals and values. Focus groups, diagnosing marketing/audience problems, marketing plans. We do custom research to target your market Business Model Innovation Services: ๏LIVE INNOVATION GAMES® ๏Large & Small Group Facilitation ๏Online Innovation Games® Facilitation ๏Market Research 2.0 Consulting
  • 9. Expertise 9 Marketing Sales ๏Business Development ๏Market Research ๏Business Development ๏Media Placement ๏Market Research ๏Competitive Market Research ๏Media Placement ๏Qualitative Market Research ๏Competitive Market Research ๏(Innovation Games® Facilitator) ๏Qualitative Market Research ๏Inbound Marketing ๏(Innovation Games® Facilitator) ๏(Certified Inbound Marketing Ninja) ๏Inbound Marketing ๏Brand Development ๏(Certified Inbound Marketing Ninja) ๏Corporate Identity Design ๏Brand Development ๏Identity Standards ๏Corporate Identity Design ๏SEO ๏Identity Standards ๏Social Media ๏SEO ๏Events & Event Kits ๏Social Media ๏Trade show Booth ๏Interim Sales Management ๏Media Buying ๏Sales Training ๏Public Relations ๏Recruiting ๏Logo Design ๏Business Cards ๏Letterhead ๏Envelope ๏Presentation Folders ๏Power Point Template ๏MS Word Template
  • 10. Industry Experience 10 Service Manufacturing Healthcare Non-Profits Companies •Clean Technology •High Tech •Wastewater & Biosolids Handling •Laboratory Services Testing •Trauma Counseling •Green Technologies •Waster to Energy Technologies •Disposable Surgical Products •Churches •Clean Technology •Waste to Fertilizer Technologies •Physical Therapy •Special Events •Software •Chassis Modification •Laboratory Equipment •Libraries •Waste Water Treatment •Heavy Equipment •Med-Surg •Art Galleries •Laboratory, GPO, IHDN •Plastic Injection Molding •Regional Laboratories •Market Research •Consumer Packaged Goods •Financial Services •Hardwood Imports •Banking •Hardwood Domestic •Transportation OTR,Courier) •Contract assembly and packaging •Architects •Architectural Metal Fabrication •Legal •Exterior Signage •Advertising •Interior Signage •Non Destructive Testing •Promotional Products •Luxury Import Auto •Healthcare & Fitness •Tree Lawn Care •Telemarketing
  • 11. Take the rst step in getting more sales and more business! 11 Thanks for your interest. We’d love to discuss more with you. Contact information: Teicko Huber  | President Focus To Grow  |  612.419.7226 teicko@focus2grow.com