This worksheet accompanies Chapter 47 of "Webify Your Business" (2009) by Patrick Schwerdtfeger. This worksheet is about building inbound links to your website and some of the SEO tricks that can make that process quicker.

1. Link Building Tricks
© 2009, Patrick Schwerdtfeger
White Hat Inbound Links
□ Write 500+ word articles and publish them on article directories.
□ Submit blog posts for inclusion in related-content blog carnivals.
□ Write press releases and distribute them on platforms like PRweb.
Notes
Leverage Web 2.0 Properties
□ Build “feeder” sites on web 2.0 properties to link to your primary “hub” site.
□ Ensure your feeder sites have unique keyword-rich related content.
□ Point keyword optimized text links to target pages on your hub site.
□ Ensure feeder sites all link to each other as well, creating a net for crawlers.
□ WordPress.com □ Weebly.com
□ Blogger.com □ Webs.com
□ Squidoo.com □ Sites by Google
□ Angelfire by Lycos □ Geocities by Yahoo
Notes
Maintain Feeder Sites
□ Do not use duplicate content on your feeder (or hub) websites.
□ Use software like DupeFree Pro and WordFlood to modify content if necessary.
□ Keep them fresh by periodically adding some new content (never delete).
Notes
Notes on Google PageRank (PR)
□ Brand new domains are penalized resulting in the “Google sandbox”.
□ Links from PR5 websites are worth more than links from PR2 websites.
□ Maintained websites (either feeder or hub) gain strength over time.
Notes
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