4. Meaning of communication
• Communication involves both the giving out of
message from one person and the receiving and
understanding of those message by an other . If a
message given out by one person but that message
not received or not understand by another , then
communication has not taken place
5. The important of communication in an
organization
• Communication as the people linked together in an
organization to achieve a common purpose .
• Group activity is impossible with out
communication. Because change cannot be
effected .
6. The purpose of communication in
organization
• The purpose of communication in organization is to
effect change to influence action towards the
welfare of the organization
• Example:- require information price of the product
e.t.c
7. Responsibility for communication in an
organization
• Organizational leaders have a major
responsibility to set the right tone
effective communication have
responsibility
• Superior must communicate with
sub-ordinate and the sub-ordinate
must communicate the superior
9. Communication process
• The transmitter/sender who sends the message.
• The medium of communication. It is the method of
communication, e.g. notice board, letter, etc...
• The receiver who receives the message.
• Feedback means that the receiver has received the
message and responds to it. This confirms that the
message has been understood an
10. Steps of Communication
• 1st) Identify your Purpose;
• 2nd) Analyze Your Audience.
• 3rd) Choose Your Idea.
• 4th) Collect data to support your Idea
• 5th) Organize your Message.
12. Written communicate
• Written communicate has the advantage of
providing records and e.t.c
• we can carefully prepare the message and direct it
to a large audience through mass mailing
• Disadvantage :-
• The written message may create mountain of paper
may be poorly expressed by ineffective writers and
may provide no immediate feed back
• It may take long time to understand
13. • We can communicate orally by talking face to face
• The meeting are held by the organization the
communicate each other by orally
• Face to face meeting gets immediate feedback by
the members and clarify the points
15. Electronic Communicate
• We can communicate also communicate each other
by electronic by e-mail by message by calling on
the mobile phone by media
• Media by getting the information
16. Formal Communication
• Formal Communication Communication through
officially designated of message flow between
organization positions Official information exchange
Usually found in organizational charts, policy
manuals.
• Informal Communication
• A casual form of information sharing typically used
in personal conversations with friends or family
members
17. Barriers and break down in
communication
• The often problem is done in communicate is
unclear message is sent and the receiver does not
understand the message
18. Types of barriers and break down in
communication
• 1st ) lack of planning to communicate
People who start talking and writing without planning
and stating the purpose of the message
• 2nd ) Unclearified assumptions
• No communication takes place where the unclear
message has been sent.
• People who does not understand the message and
or they do not
19. 3rd) poorly expressed message
• No matter how clear the idea in the mind of the
sender of communication , it may still be marked by
poorly chosen words , awkward sentence structure
, and failure to clarify the implication of the
message . This lack of clarity and precision, which
can be costly, can be avoided through greater care
in encoding the message
20. 4th) Distrust threat and fear
• Distrust can be result of inconsistent behavior by
the superior , or it can be due to past experience in
which the subordinate was punished for honestly
reporting unfavorable but the true information to
the boss in the light of threat weather real or
imagined people tighten up become defensive and
distort information .
21. Impersonal communication
• Effective communication is more then simply
transmitting information to the employees . It
requires face to face communication in an
environment of openness and trust.
• Example a president friendly with his employees
during coffee
22. Communication Networks
• During the past 20 years considerable research has
been done on communication networks in small
groups . A network is a structure situation in which
people transmit information in specific pattern
23. Wheel or star network
• Each of the four communicates with the person at
the centre. This may be similar situation to an
organizational setting in which subordinates
communicates with their superior
• centralization
24. Chain network
• The two member at the end points of the network
can only communicate with the person between
them and the central person . Two person in the
middle relay information to the top
• centralization
25. Circle network
• In the circle network communication each person is
able to communicate with two others and could
some decentralization
26. All Channel Network
• The all channel network decentralization.
People are able to communicate freely and thus may
use their creativity to develop alternative solution
to the problem the free flow of communication can
also be satisfied as individual can contribute to the
solution of the problem
27. Guidelines for improving
communication
• 1st) clarify ideas before attempting to communicate
• 2nd) Examine the purpose of communication
• 3rd)understand the physical and human
environment when communicating
• 4th) In planning communication, consult with others
to obtain their support as well as fact
• 5th) consider the content the overtones of the
message
28. Cont…
• 6th) when ever possible communicate
something that helps or is valued by the receiver
• 7th) communication to effective
• 8th) communicate message that are of short run and
long run importance
• 9th) action must be congruent with communication
• 10) be a good listener (concentration,
understanding etc )
