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Boost Your Personal and Professional Influence with Social Media
          By Jackie Reau, Game Day Communications
Today’s Agenda
•Introduction
•Social Media as a Communications Tool
•Using Social Media as a Personal Branding Tool
•Using Social Media as a Professional Branding Tool
Personal Branding: You’re Always On with Social Media
Social Media Revolution
Facebook: Show your true “professional” character
Twitter: Short bursts of news for thought leadership positioning
YouTube: Quick :90 video snippets
Pinterest: Lifestyle, aspiration, recreation
Instagram: Visual photo sharing
Social Media Challenge or Opportunity?
How the Next Generation Consumes Media
Use Social Media to Magnify Your Passion into a Profession
Own Your Google Search with Social Media
These Types of Pictures Should ONLY be Sent via Text (to
qualified people)…not socially shared. Duh!
With Social Media: You are always “on”
Social Media Etiquette: Boss, Priest, Mother
The Equivalent of Not Friending Your Boss on Facebook
Volunteer for Your Organization’s Social Media Team
Social Media as a Customer Service Channel
Social CRM to Better Understand Membership Segmentation




The State of Social Media Marketing, September 2012
What’s Next for Social in 2013: Social CRM
Gamification of Content as It Relates to Fitness




 http://store.nike.com/us/en_us/?l=shop,fuelband&cp=USNS_KW_0611081620
Questions?
     Jackie Reau
Game Day Communications
  jreau@gamedaypr.com

 Twitter: @gamedayjreau
   Linkedin: @jackiereau
  Facebook: @jackiereau

 700 West Pete Rose Way
  Cincinnati, Ohio 45203

     (513) 929-4263

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YMCA of Greater Cincinnati preso, 10 12

Notes de l'éditeur

  1. Use an aggregator such as Flipboard to read news from various industries, share content based on your community’s interests.
  2. A team approach fosters content with fresh voices and content from various areas of the business.