Email marketing allows you to send a commercial message directly to group of people using email. It involves email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Some of the best practices of email marketing for Business 1.Customer Focused approach: In which Measurement of Individual Customer Response 2.Event Triggered approach: In which we allow customer to perform action like First purchase. 3.Monitoring the impact of frequency:Focus on frequency &contact strategy. 4.value exchange between you & your prospects. 5.Rich prefer capabilities like optin opt out preferences. 6.Proactive Communication: Specific, relevant & timely communication Between you & your clients. 7.Integrating email data with other data systems 8. Growing & Retaining Subscribers 9. Achieving measurable R.O.I Mvigyan is a digital marketing agency which works globally for brand awareness & promotions For more Information go & visit our website: www.mvigyan.com/services/digital-marketing