1. Social Innovation Generation presents
Creative Communities and
Sustainable Qualities
A presentation by Ezio Manzini
Professor of Industrial Design, Milan Polytechnic
In partnership with
May 7nd, 2012
2. Toronto 7.05.2012
creative communities
and sustainable qualities
how social innovation is changing the world
and what design can do to trigger and support it
Ezio Manzini, INDACO, Politecnico di Milano - DESIS Network
3. “Another world is not only
possible, she is on her way.
On a quiet day, I can hear
her breathing.”
Arundhali Roy
Speech at the World Social
Forum in Brazil in 2003.
designers can help
(if they are able to recongize it)
another world is emerging
5. cohousing, collaborative housing,
couch surfing, circles of care, elderly
mutual-help, micro-nurseries, time
based on diffuse
banks, local currencies, car pooling,
design capabilities
car sharing, food radicalfarmers
local coops,
markets, zero-miles food, community-
changes
supported agriculture, neighbourhood
hundreds
care, street festivals, community
of original
gardens, community-based tourism,
service ideas
social enterprises, co-working, fair
trade organisations, social incubators
6. Community Garden, New York City
the power of doing
together
collaborative housing
collaboration .
7. Parco Sud, Milano
re-combinig
what exists
collaborative housing
creativity .
Photo: Anna Meroni – 2007
8. Farmers market, Hobart
traditions as
building materials
collaborative housing
re-invented traditions .
10. Circle of care, Sauthwark
“users” as part
of the solution
collaborative housing
citizens involvement .
Lower
East
Side,
New
York
11. cohousing, collaborative housing,
couch surfing, circles of care, elderly
mutual-help, micro-nurseries, time
banks, local what can car pooling,
currencies,
car sharing, designers farmers
food coops,
markets, zero-miles food, community-
(co)design?
supported agriculture, neighbourhood
care, street festivals, community
gardens, community-based tourism,
social enterprises, co-working, fair
trade organisations, social incubators
12. cohousing, collaborative housing,
couch surfing, circles of care, elderly
mutual-help, micro-nurseries, time
new
banks, local currencies, car pooling,
new
car sharing, food coops, farmers
organization
neweconomic
markets, zero-miles food, community-
models
what is missing?
political
supported agriculture, neighbourhood
models
care, streetactions community
festivals,
gardens, community-based tourism,
social enterprises, co-working, fair
trade organisations, social incubators
26. Carlo Petrini / Slow Food
The Slow Food Manifesto
Bra, 1989
“everyone has a
fundamental right
to pleasure”
a quality-driven revolution
a great case of social innovation
27. vision action
“everyone has a fundamental food awareness on the
right to pleasure … demand side (through
consumer-producer, the
Convivia)
… and, consequently the markets for high quality
responsibility to protect the products, on the supply side
heritage of food, tradition and (through local farmers, the
culture that makes this pleasure Presidia)
possible”
28. vision action
“We consider ourselves co- new food networks
producers, not consumers,
because by being informed community supported
about how our food is produced agriculture
and actively supporting those
who produce it, we become a community-based planning
part of and a partner in the (es. the Nutrire Milano Project)
production”
from vision to action, and vice versa
a great case of strategic design
