2. Harvey Seifter, Moderator
CEO, Seifter Associates
John McInerney
Vice President of Marketing & Communications, Greater
Philadelphia Cultural Alliance
Jennifer Cover-Payne
President, Cultural Alliance of Greater Washington
Cynthia Lambert
Executive Director, South Jersey Cultural Alliance
3. John McInerney
Vice President of Marketing &
Communications
Greater Philadelphia Cultural Alliance
7. Scope of Cultural Sector
$1.3 Billion in Annual Expenditures
$158 Million State & City Tax Revenue
19,000 employees
24,000 volunteer positions
15 million total visits
43% free of charge
1.8 million visits by school-aged children
All information based on Cultural Alliance Research 2006-2008
8. meals & lodging
$250 Million on restaurants
$184 Million on lodging
All information based on Cultural Alliance Research 2006-2008
9. employment
This is equivalent to 10 jobs for every 1,000 residents in the region.
In similar regions, arts and culture generates 4 jobs for every 1,000 residents.
All information based on Cultural Alliance Research 2006-2008
10. Where Does Funding Come From?
Other
Corporations 10%
2%
Local Government 2%
State Government
5%
Federal Government 1%
Contributed Foundation 14% 50% Earned
16%
Individuals
All information based on Cultural Alliance Research 2006-2008
13. Key Findings
Arts & Culture are vital to residents and visitors
Cultural sector is a significant economic engine in
the Philadelphia region
Cultural organizations run on lean budgets
14.
15. The 5 Studies
The Cultural Engagement Index
Demographic Trends and Forecasts
in the Philadelphia Region Study
Culture & the Arts Survey
Paid Patronage Study
Engage 2020 Focus Groups
34. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
35. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
36. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
37. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
38. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
39. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
8) Product matters
40. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
8) Product matters
9) Social connection is huge
41. 10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
8) Product matters
9) Social connection is huge
10) Service is central
42. 5 next steps
1) Continue to research state of the sector
2) Develop new resources for venture capital
3) Publicize the research
4) Support Innovation
5) Integrate the arts into civic planning and debate
71. Please complete the survey being
distributed by the volunteers.
Surveys may be returned to the
volunteers or at the Registration
Desk in Ballroom A.
