Geo-Enabling Retail and Property (with emergent location solutions)
Steven Eglinton, GeoEnable
First presented at The SLA Forum 2013
In this presentation I will examine how Location Analytics, as a technology solution and a term, is very rapidly becoming a mainstream concept in IT and GIS.
With examples, what one thought of as specialised tools, such as GIS, are now being ‘democratised’ and embedded in easy-to-use business processes and workflows.
With examples of how this could benefit the property and retail sector, I will examine the main and most important trends in, ‘Geospatial’ and Location Analytics that affect anyone involved in spatial analysis or GIS. These trends really are ‘game changers’ compared with the last 35 years of GIS and Location Technologies and need to be understood to leverage the potential benefits.
1. Cloud GIS – off-premise hosted mapping and location analytics tools. This can dramatically reduce costs and complexity of implementation.
2. ‘Big Data’ – analysing and visualising vast quantities of near real-time data
Location Analytics – the use of, what would have been called GIS technologies, embedded in systems for NON-specialist users.
3. Dynamic (Real-time) Mapping
4. Open Data – Open data from the UK and US for use in business context. This includes postcode data, which is now free to use
5. Mobility – Real-time maps in people’s pockets! with the ability to edit and capture new data
6. Embedding Location – In Processes and integration of Location in enterprise solutions – esp for Asset Management / ERP
7. Location for all – Location Analytics is becoming part of peoples’ jobs as part of a workflow. Typically non-specialist users are now leveraging ‘GIS-like’ technologies without even knowing.
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Geo-Enabling Retail and Property
1. Geo-Enabling Retail & Property
The Society for Location Analysis (SLA) Forum 2013
18th Oct 2013 - London, UK
Steven Eglinton FBCart.S, MBCS, MIoD
Director, GeoEnable
Council Member/Director, Association for Geographic Information (AGI)
2. We know and love traditional GIS
… but it is a ‘Black Box’ to most people
Dissolve
GeoProcesses
Shapefiles
Raster
Polygons
Link-node models
Models
Self-intersecting Polygons
Union
GeoCoding
Spatial Join
Projections
GIS
Dangling segments
Merge
Points
Dynamic segmentation
Buffering
Vector
Joins and Links
Vertices
Polylines
Snapping
‘Plotting’ data
Doughnut
Polygon?
3. Does your existing GIS and IT really
fulfil your business needs?
Vs
Multi-purpose tool
Specialised tools
Technology is simply a tool, an enabler
4. Things are changing - fast
Geographic Information Systems (GIS)
Building Information Modelling (BIM)
Location Intelligence / Location Analytics
Embedded and integrated Mapping Solutions
Mobile as standard
Web /
Cloud GIS
Software-as-a-Service (SaaS)
Platform-as-a-Service (PaaS)
Data-as-a-Service (DaaS)
Enabling:
Location information
and solutions for all
5. But, are we clear on why?
… and how it all works together?
At GeoEnable, we see Geo-Enablement as a whole process
6. Real-life example - King’s Cross
"The King's Cross project is the largest area of urban redevelopment
in Europe and it will include the largest new street in London since
Kingsway in 1904; the largest public square since Trafalgar Square in
1845.”
Richard Godwin
Evening Standard Magazine
An extraordinary part of London is taking shape
50 new buildings, 2 000 new homes, 20 new streets, 10 new public
squares, 67 acres (27 ha) , 45 000 people who live, work and study in
the area
Read more: http://www.kingscross.co.uk/
7. 7
Why does King’s Cross need Web GIS?
Web GIS is easier to deploy and maintain than ‘traditional GIS’
Web GIS is less expensive than a stack of ‘traditional GIS’
Web GIS enables:
Communication & Collaboration on projects
Context to developments, projects and assets (land, buildings, infrastructure)
Stakeholder, contractor and public engagement
Time savings for finding, re-using and sharing of data (surveys, CAD, GIS)
Visualisation and mapping of non-spatial information
Reduction of duplication of effort for data workflows
Mobile mapping – direct from The Cloud
12. Examples of current trends
Cloud GIS
‘Big Data’
Location Analytics
Dynamic (Real-time) Mapping
Open Data
Mobility
Embedding Location
Location for all
13. Cloud GIS
Also known as hosted Web GIS
Cloud GIS – off-premise hosted mapping and location analytics tools.
This can dramatically reduce costs and complexity of implementation
What does that mean?
What does it look like in practice? >>>>
14. An Integrated Geospatial Platform
Project Management
Documents
Photo Library
Links to other systems
Read-write in the field
Specialist
GIS
Read-only in the office
ArcGIS Online
Hosted Geo-Data
and Web GIS
Read-write in the office
Desktop GIS
Must be process-driven
15. Big Data
‘Big Data’ – analysing and visualising vast quantities of near real-time
data
Structured or unstructured
Large volumes (define large)
Frequency change
Would include social media – Tweets etc
We have the capability to handle this already
GeoEnrichment - mapping, infographics, reports, and data enrichment
Real value is with dashboards style analytics
17. Location Analytics – Embedding Location
Think of it not as GIS, but map-enabling existing systems
Inside your existing business systems:
MS Office
IBM Cognos
SharePoint
Dynamics CRM
MicroStrategy
SAP
Uses data from any databases with location references
19. Open Data
Open Data – Open data from the UK and US for use in business
context. This includes postcode data, which is now free to use
But, what’s your plan to use it? Where are the benefits for YOU?
20. Embedding Location in Processes
Embedding Location – Integration of Location in enterprise solutions –
esp for Asset Management / ERP
First we need to embed an Information Culture
Embed Business Processes to enable the technology
Business Process Change
Standards and other Information Governance
Consider Lead and Six Sigma (we provide this also!)
21. Information Management (IM) for GIS
1
Information Management activity must lead GIS activity
2
All information (data) must have owners & custodians
3
Information needed to inform business decisions
4
Information forms the cornerstone for collaboration
5
Information needs to be seen as an asset
6
‘Single Source of Truth’
22. From Geo-Centric to Geo-Enabled
• From a focus on Geospatial Technologies & Tools
• To embedding Geospatial Information in Business
Processes
Think Spatially
Think Integration
GIS
1
3
CAD
CAD
GIS
Geo-Centric
2
BIM
Geo
Web
Geo-Enabled
23. Location for All
Location for all – Location Analytics is becoming part of peoples’ jobs
as part of a workflow. Typically non-specialist users are now
leveraging ‘GIS-like’ technologies without even knowing.
24. We needed people to ‘Think Information’, Not Just Maps!
GIS Products
Plans and Maps
Asset Management Reports
Business Plan
Bidding Material
25. Example Process - Project Progress
CAD Manager
‘Shapes’
GIS Manager
Deep Thought
Master Plan Cost Plan (MPCP):
• Buildings
• Infrastructure
King's Cross Project
and Cost Reporting
Database
OK
Create
&
Validate
Whole Business
MANAGE & SHARE
GIS
GIS
Fail
Validate
&
Check
28. Opportunities for Change
GeoWeb / Cloud GIS
Standards for Web Services - e.g. OGC
Mainstream Location Information
Automated Business Processes / BPM / Innovation
Geospatial Convergence – CAD, survey, GIS, BIM
BIM – Building Information Modelling
Sensor Web / Smart Networks
Open Data
Personal experience and expectation
29. But, are you clear on why?
What is the purpose of your GIS / Location Analytics?
And how does your GIS add value?
Do you have a strategy?
Do you have a road map?
Does your boss understand?
Does the CEO know or care?
How do we integrate geospatial?
We can help you see Geo-Enablement as a whole process
30. Who are GeoEnable?
“At GeoEnable we help you unlock your geospatial and location
information as part of workflows and efficient business processes.”
We democratise location information by embedding location technologies
We are UK-based, working with partners in the USA and Brazil
We specialise in ArcGIS Online
We are part of the Esri Partner Network and Esri Developer Network
Our UK and EMEA Director is Steven Eglinton
31. Thank You
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