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Pardeep Kullar - Likeourselves Bringing Online Communities Offline via Geolocation - Geomob Feb 2011

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LikeOurselves.com  Bringing online communities offline via geolocation
Bored
Not bored
Yep, bored
Not bored
Bored, bored, bored, bored
NOT BORED AT ALL!
What problem do we solve?  The majority of sites connect with their users solely online. A common challenge is to take the conversation offline  An example online site like Etsy, with 8 million monthly users worldwide have a lot in common  We are 'Alone together' backlash growing in the USA  A new model which breaks down barriers to meeting and allows anyone to become an events organiser without the work is needed
High level view of solution  Let people organise themselves, give them more choice and less need to plan  A site with 12 million users can have a worldwide gathering with a single email  Allow every individual and organisation to become their own events organisers but without the effort  Relevant to LinkedIn, Ning.com, every blog, brand, university, pop artist, museum, local community, every expat, every national day
Examples  Genuine mass market product  Small: London Cyclist 40,000  City wide: French ex-pats in London: 250,000  Planetary: Mashable - 8 million unique visitors per month. There are other global groups and events such as Live Aid, Independence day...
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Pardeep Kullar - Likeourselves Bringing Online Communities Offline via Geolocation - Geomob Feb 2011

  • 1. LikeOurselves.com  Bringing online communities offline via geolocation
  • 8. What problem do we solve?  The majority of sites connect with their users solely online. A common challenge is to take the conversation offline  An example online site like Etsy, with 8 million monthly users worldwide have a lot in common  We are 'Alone together' backlash growing in the USA  A new model which breaks down barriers to meeting and allows anyone to become an events organiser without the work is needed
  • 9. High level view of solution  Let people organise themselves, give them more choice and less need to plan  A site with 12 million users can have a worldwide gathering with a single email  Allow every individual and organisation to become their own events organisers but without the effort  Relevant to LinkedIn, Ning.com, every blog, brand, university, pop artist, museum, local community, every expat, every national day
  • 10. Examples  Genuine mass market product  Small: London Cyclist 40,000  City wide: French ex-pats in London: 250,000  Planetary: Mashable - 8 million unique visitors per month. There are other global groups and events such as Live Aid, Independence day...