This document summarizes and promotes a marketing training and implementation course called The ClientshareTM Academy. It outlines the benefits of the program, which includes 10 modules on marketing and selling, implementation support, and building a "Marketing Machine." It also promotes a 2-day "Selling Skills Masterclass for Accountants" workshop. The document highlights testimonials from past attendees and the financial benefits firms can achieve from implementing the strategies. It provides information on pricing and incentives for the first 8 firms to sign up. The overall purpose is to encourage accounting firms to join The ClientshareTM Academy program and Masterclass workshop in order to learn effective marketing and selling skills to grow their firms.
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The Clientshare Academy Briefing - Gold Membership - by Practice Paradox
1. Get in on the
growth!
Michael ‘MC’ Carter - Director of Practice Paradox
2. A briefing about ...
The Clientshare™ Academy -
Marketing Training &
Implementation Course
Michael ‘MC’ Carter - Director of Practice Paradox
3. What We’ll Cover Today
1. Selling Skills Masterclass for Accountants
2. What’s included in the Gold membership level for
The Clientshare™ Academy
3. How to get your Masterclass tickets included
at no additional cost
4. What We’ll Cover Today
1. How to fast track your selling skills
2. How to tap into a training and implementation
support system for marketing and
growing your firm
3. How to take advantage of a great deal on both
6. Survey Practice Paradox™ Conducts
• Marketing skills training
• 41% have never been trained in marketing
• 14% haven’t received training in over 5 years
61%
• 6% haven’t received training within the past 2 years
• Selling skills training
•
•
48% have never been trained in selling skills
16% haven’t received training in over 5 years
77%
• 13% haven’t received training within the past 2 years
7. • Selling Skills Masterclass for
Accountants
• 2-day workshop
(2.5 days for members of
The Clientshare™ Academy)
8. • Learn to sell, like clockwork
• Skills and processes for selling
• Sell your additional services
• With confidence and ease
• Grow your firm’s Clientshare™
• And grow your Marketshare
• Unique ‘365x3 Guarantee’
9. “Since experiencing MC and the
Marketing Masterclass just a few
months ago, results that I attribute to
my up-skilling include 4 new clients
totalling $22,000 in accounting work,
not including additional fees from 3 of
those 4 clients who also came on board
with our business coaching service.”
Continued ...
10. “The ‘connectivity tree’ of one of these
new clients is massive, and I wouldn't
have been attuned to that prior to
Masterclass.This means future referrals
from this new client are very likely.!I
also have another 3 new proposals out
there currently that I am confident of
landing.”
Continued ...
11. “So many good things have come out
of attending Masterclass that it makes
us feel like we are in a new firm.”
Continued ...
12. “Since!Masterclass I have adopted a
‘no limits’ attitude in both work and
family and it’s amazing to now know
how much I have limited myself in the
past. Mary, my wife, loves the new
James even more!!I just have to get
over my 19 year old uni student son
thinking I am on drugs!”
James H. - Senior Client Manager
Sole Practitioner Firm, Melbourne
29. 365x3
Unique
Guarantee
• Triple the value guaranteed
• We give you a whole year
• See event brochure for details
of the ‘365x3 Guarantee’
30. • Tickets (including GST)
• $997 normal price
• $797 Early Bird 22 April
• $597 Super Early Bird 18 March
33. What is The Clientshare™ Academy?
• Structured training course and
implementation support program
• Marketing and selling focus
• Mindset, skills and systems
• Build a Marketing Machine™
• Create a High Clientshare™ Firm
• Grow your firm’s revenue
34. What is The Clientshare™ Academy?
• Structured training course and
implementation support program
Implementation
Education + Support
!
!
Skills Results
35. What does the program cover?
• 10 Modules:
• First 5 modules are about marketing
• Second 5 modules are about selling
36. Why a Marketing Machine?
• There’s a process and a logic to it
• You can learn to operate it
• Your team can learn to operate it!
• Doesn’t rely on YOU to run it
• Predictable … works like clockwork
• Scalable: You ‘turn it up’ when it suits
• Much of it can be automated
51. George Saab and David Cartwright David Cartwright summed up the
Joint Managing Directors Practice Paradox™ difference:
Cartwright Brown & Company
• In over 20 years of subscribing to all the
information available on how to grow our
accounting firm, the difference with
Practice Paradox is how practical and
easy to implement the strategies are. I
would sum it up by saying, all the rest are
vague, and Practice Paradox is specific.
52. How to join now and Bonus $2,256 of
‘Done for You’ Services
only for first 8 firms who
be in the first 8 firms join from this webinar
1. Go to www.practiceparadox.com.au/clientshareacademy
! For Selling Skills Masterclass tickets only
! go to www.practiceparadox.com.au/masterclass
2. Email any questions to grow@practiceparadox.com.au
3. We will then email out a list of FAQs and answers