I've been encouraging folks to start their own DNN firm for a number of years; here are a few slides from one of my presentations.

1. How to Start a
DotNetNuke Firm

2. How to Start a
DotNetNuke Firm
Gifford Watkins, BSc, MA, MDiv
Evangelist & DNN MVP
Founder and CEO

3. How to Start a
DotNetNuke Firm

4. Should You Be Here?
This presentation is for the
person inspired to become a
DNN entrepreneur but needs
to create a business model
that will prove successful
through startup.

5. Testimonial
“Gifford is one of the most unusual people I've met in
technology -- in a good way. Here is a guy who grew up
a Nova Scotia lobsterman (he's shared lobster recipes
with me) and was educated as a minister...and without
shedding either of those identities built a serious tech
company about as far geographically from Silicon
Valley as you can get. He's won the attention of
Microsoft and the U.S. Military. And he's always been
willing to share his expertise with me. All in all, Giff is a
great story.”
~Kevin Maney, Columnist, Tech Columnist, Tech Writer,
Cover Stories Editor, USA TODAY

6. The DNN/MIT License Opportunity
Permission is hereby granted, free of charge, to any person
obtaining a copy of this software and associated
documentation files (the "Software"), to deal in the
Software without restriction, including without limitation the
rights to use, copy, modify, merge, publish, distribute,
sublicense, and/or sell copies of the Software, and to
permit persons to whom the Software is furnished to do so,
subject to the following conditions:
The above copyright notice and this permission notice shall
be included in all copies or substantial portions of the
Software.

7. TICKET TO RIDE
Microsoft says… it’s okay.
DotNetNuke says… it’s okay.
Websites, shacks, hovels, abandoned,
orphaned, widowed, diseased, out dated…
HTML, Word Press, CFM…
Convert them all!

8. DNN?

9. 100+ Fortune 500 firms.
DNN?

10. ACK!

11. THE STATUS QUO
Websites are created by webmasters
creating a “web slave” situation.
DotNetNuke sets web slaves free.
House keys, car keys… web keys.

18. OVERVIEW
1) The DNN Opportunity MIT
2) Strategy
3) Support (be a relationship firm)
4) Hosting
5) Infrastructure
6) Design
7) SEO
8) Programming
9) Snowcovered.com
10) Revenue generation

19. Quality vs Quantity
I tell people that Atlantic
Webfitters is first and
foremost a RELATIONSHIP
firm with IT solutions.

20. THE MODEL

21. How much do you
want to earn?

23. Let’s say you chose
$120,000 a year

24. $100/mo per client

25. 100 Clients

26. ACK!

27. Choose modules
and skins carefully

29. Choose hoster
carefully

31. Questions?

32. twitter.com/giffordwatkinstwitter.com/giffordwatkins
facebook.com/giffordwatkinsfacebook.com/giffordwatkins
linkedin.com/in/giffordwatkinslinkedin.com/in/giffordwatkins