Leveraging Resources

1. Kathy Hendrick, CEcD
Southeastern Center for Regional Economic Development

2. Regionalism
Success through
collaboration,
not competition
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

3. Need:
17 Rural counties with
limited medical
resources
Answer:
Regionalism
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

4. Need:
Tourism opportunities
Answer:
Regionalism
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

5. The longer stay
in a region,
the more money
spent in the region.
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

6. Regionalism: Where to Begin?
WHO?
WHAT?
WHERE?
WHY?
HOW?
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

7. Regionalism: The Beginning
• What? Need
• Who? Bring something to the table
• Why? Common/Similar Goals
• How? Collaborate/No Turf
• Where? Future/Sustainability
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

8. Atmosphere of Regionalism
• Grassroots
• Collaboration
• Rural vs. Urban
• Trust/No Hidden Agendas
• Leadership
• Action
• “Wins” aka Success Stories
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

9. Regionalism
Surrounding
Towns

10. NEED:
Qualified Workforce
Shortage
Answer:
Regionalism
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

11. Love Bryan
TRC: The Beginning Cooke Grayson Fannin
• Forging the Red River
• More than Football Rivalry
• Regionalism
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

12. TEXOMA REGIONAL CONSORTIUM
0 30
Miles
(TRC)
Texoma Region Counti
Garvin Pontotoc
Coal
Murray
0
Johnston Atoka
Carter M
Marshall
Love Bryan
Cooke Grayson Fannin

13. Developing Your Group
• Current/Renew/Develop relationships
• People and/or Organizations
• Meet with small groups
• Roundtables
• Brainstorm
• Resources
• Goals and Objectives
• Plan
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

14. Texoma Counties, Sub-regions
and Population (2008)
I-35 Corridor Sub-region
Pauls Valley Ada
US 75 Corridor Sub-region
Garvin Pontotoc
(36,999) Coal Region’s population
(27,247) (5,721) increased by ~4,000
Murray Atoka since 2004
(12,784) Johnston (14,655)
(10,286) Atoka 0 30
Ardmore Tishomingo Miles
Carter
(47,979) Marshall Pontotoc and Bryan
(14,919) Bryan Counties increased over
Love (40,109)
(9,155) Madill 1,500 since 2004
Durant
Denison
Gainesville Sherman Bonham
Cooke Grayson
(38,407) Fannin
(118,804) (33,229)
Total Texoma Population
410,294
Source: US Census Bureau

15. Oklahoma Co.
526,744
Employment in the
Texoma Region, 2009
Cleveland Co. Largest employment concentration in
109,853
Grayson County, with significant
employment also in Carter, Cooke, Bryan,
and Pontotoc Counties
50
Shows employment 25
concentration by
10
county
Thousands
of Workers
Grayson Co.
58,441
Denton Co. Collin Co.
237,239 439,937
Tarrant Co. Dallas Co.
1,016,916 1,858,749 0 30
Miles
Source: Economic Modeling Specialists, Inc. 3rd Qtr. 2009

16. Industry Overview (2-digit NAICS)
Compares earnings, regional
$70,000
concentration (LQ), and
Red: Negative avg. annual growth since 2006
Yellow: 0-3% avg. annual growth since 2006
employment Utilities
1,015
Green: >3% avg. annual growth since 2006
Manufacturing
$60,000
Mfg. employment declining, but still 17,593
has large employment and offers high
average earnings Government
38,531
Wholesale trade
7,624 Transportation and
$50,000 warehousing
7,591
Average Earnings 2009
Information Finance and insurance
2,032 8,552 Healthcare
$40,000 growing and
Professional and technical
offers moderately
services good earnings
7,140 Construction
Health care and social
14,660
assistance
$30,000 Management of companies 24,277
and enterprises Administrative and waste
981 services Retail trade
9,896 24,638
Educational services Real estate and rental and
$20,000
1,678 leasing Other services, except public
7,039 administration
Arts, entertainment, and 12,249
recreation Accommodation and food
2,491 services
$10,000 13,854
0.20 0.40 0.60 0.80 1.00 1.20 1.40
LQ 2009
Source: Economic Modeling Specialists, Inc.

17. Love Bryan
Motivation Cooke Grayson Fannin
• Share workers within two state region
• Migration
• Brain Drain
• 2+2 Agreement with Higher Education
• Lowest Unemployment in 25 years
• Texoma Workforce Regional Planning
Grant
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

18. Identifying Partners Cooke Grayson Fannin
Texoma Workforce Development Area
Southern Oklahoma Workforce Investment
Area
Economic Development Entities in all 13
counties
Post-Secondary Education Entities in in
Southern Oklahoma & Northern Texas
Native American Nations
Department of Commerce
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

19. Partners

20. Love Bryan
Goals Cooke Grayson Fannin
• Develop Regional Partnerships
• Increase Communication Between Partners
and the Region
• Regional List of Targeted Industry Clusters
• Skills Gap Analysis and Address Issues
• Increase Coordination of Secondary & Post-
Secondary Education with Employers
• Develop and Complete Strategic Plan
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

21. Love Bryan
Momentum Cooke Grayson Fannin
• Creation of Regional Consortium
• Developed Regional Workforce and
Economic Development Plan
• Cohesive Vision for the Region
• Bi-Annual Regional Economic Summits
• Quarterly Cluster Meetings
• Over $1.36 million has been leveraged
into TRC since 2005
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

22. Bryan
Leveraging Resources-Dollars Cooke Grayson Fannin
Texoma Regional Consortium (TRC)
Texoma Workforce Regional Planning Grant $ 200,000
Oklahoma Department of Commerce/Durant Industrial Authority $ 20,000
Sherman (TX) Economic Development Council $ 10,858
Denison (TX) Development Authority $ 7,048
Gainesville (TX) Economic Development Council $ 4,809
Bonham (TX) Economic Development Authority $ 3,092
North Central Texas College (Gainesville, TX) $ 1,000
Grayson County College (Sherman, TX) $ 2,000
TOTAL TRC $ 398,807
SOSU via funding Economic Development Administration University Center Grant $ 296,250
SOSU via funding from OSRHE $ 150,000
Business Services Team Grant $ 100,000
Big Five Community Action Agency via funding from OK WIRED Grant $ 176,900
Texoma Workforce Development via funding from Wagner Peyser 7B Grant $ 139,518
Regional Innovation Grant-Southern Workforce Board $ 250,000
TOTAL Leveraged Dollars $ 1,361,475

23. Need:
Transportation
Answer:
Regionalism
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

24. Regionalism: The Beginning
• What? Need
• Who? Bring something to the table
• Why? Common/Similar Goals
• How? Collaborate/No Turf
• Where? Future
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

25. Regionalism
Regional Attributes Current Desired State
State by 2012
1. Quality of labor force
2. Affordability of tax climate
3. Downtown
4. Availability of real estate options
5. Access to physical infrastructure
6. Quality of educational entities
7. Availability of quality of life
amenities
8. Diversity of economic base
9. Affordability of living in the
community
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

26. Regionalism
Regional Measures Current Desired State
Metric by 2012
1. Retain/Expand Good Paying Jobs
2. Expand the Tax Base
3. Attract Visitors
4. Support for Philanthropic and
Volunteer Efforts
5. Enhance Quality of Life (e.g.,
health metrics)
6. Improve K-20 Education (e.g.,
graduation rates)
7. Diversify the Economic Base (e.g.,
higher median income or job mix)
8. Improve the community (e.g., by
neighborhood districts)
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

27. Regional Group Dynamics
• Type of Group
• Loose or Structured Organization
• Sustainability
• Leadership
• Resources/Funding
• Work in Progress
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

28. If you’re not failing every
now and again, it’s a sign
you’re not doing anything
very innovative.
~ Woody Allen
NTM 2010 | Regionalism | Kathy Hendrick, CEcD

29. KATHY HENDRICK, CECD
CENTER FOR REGIONAL ECONOMIC DEVELOPMENT
SOUTHEASTERN OKLAHOMA STATE UNIVERSITY
580-745-2046
KHENDRICK@SE.EDU