The practical reuse of social media data to create better user experience. Combining Google’s Social Graph API with open data sources like RSS and Microformats to provide a wealth information about your users.

1. Re-using data people have left around the web Glenn JonesLondon IA – London, UK30 Mar 2009

2. status bookmarks reviews Social Media slides photos music videos comments

3. Most of us have built identities across the web, we fill in profiles, upload photos, videos, reviews and bookmarks

4. Identity Identity Distributed Identity Identity Our web identity is fragmented or distributed

5. Identity consolidation

6. The power of XFN rel=me < a href=“http://www.glennjones.net/” rel=“me”>http://www.glennj... </a>

9. A graph (map) of rel=me linkages Found Site Found Site Start Site Found Site Found Site Found Site Found Site Found Site

10. Google Social Graph API http://socialgraph.apis.google.com/otherme? q=http://twitter.com/glennjones

11. A JavaScript library that retrieves and aggregates profiles from across the web

13. 10 identities - outward rel=me links 20 identities - combined outward and inward rel=me links 5 additional identities – side effect profile parsing

14. Profile parsing

15. § Embedded microformathCard

19. The most common details shared across social media sites – work personas

20. The most common details shared across social media sites – social personas

21. Parsing user generated content from discovered endpoints

22. Ident Engine – user generated content endpoint descriptions { "name": "Vimeo", "domain": "vimeo.com", "urlmappings": [{ "urltemplate": "http://vimeo.com/{username}/videos/rss", "schema": "Atom", "contenttype": "Video", "mediatype": "Atom" } ...

24. Adactio’s music taste

25. ljcybergal@flickr.com Webfinger

26. Webfinger discovery using email address format id=glennjonesnet domain=gmail.com glennjonesnet@gmail.com glennjones@twitter.com

27. Webfinger with gmail

28. Dealing with imposters androgue relationships

29. Split personality

30. 1.) Start without discovery

31. 2.) Let the user decide

32. 3.) Only use reciprocal or outward rel=me links only

33. 3.) Only use outward or reciprocal rel=me links only

34. Future

35. The identity land grab http://twitter.com/glennjones glennjones@twitter.com

36. Microformats Parsershttp://microformats.org/wiki/parsers Microformats Parser - Optimus - XSLT http://microformatique.com/optimus/ Microformats Parser - Cognition - Perlhttp://buzzword.org.uk/cognition/ Google Social Graph APIhttp://socialgraph.apis.google.com/ Webfinger Introduction http://hueniverse.com/2009/08/introducing-webfinger/ Webfinger APIhttp://webfinger.org/ Ident Enginehttp://identengine.com/ UfXtractMy Microformats Parser http://ufxtract.com/ Madgex Labshttp://lab.madgex.com/ Bloghttp://www.glennjones.net/

37. Creative Commons Attribution-Non-Commercial 2.0 UK: England & Wales Licence.Copyright Glenn Jones 2010www.glennjones.net