The pdf from my presentation at the CMC Dublin, June 11, 2010 see http://www.cmc.ie/future-of-music/, on the topic of The Future of Music: from copy to access, from protecting to engaging, from closed to open, from proprietary to public license. Also be sure to read www.musicfutures.com
17. Hat tip to Jim Griffin
• Standardized, public licensing terms *
• Transparent system of how income is
distributed (*initially by country, or region)
• One-stop licenses for all rights, collectively
• No differentiation between streaming or
downloading (instead, it’s all just ‘use’)
• License fees per user / month, or a
percentage of revenues
• License fees can generated in many localized
variations (“I pay, you pay, they pay...”)
19. Just imagine:
If 900 Million people could generate only £ 10
per year / per person, £ 9 Billion would be
available for paying artists.
••••
If a blanket license for digital music was
available, the license fees per user could be
entirely funded by advertisers, brands,
telecoms, device makers and others!
32. Governments Telecoms
Authors & Creators Search Engines
Advertisers Publishers
Consumers
We were able to sell copies ‘on our own’, but
Device Makers
we can’t ‘Sell Access’ on our own!
33. Music 2.0: the inevitable Shift to Open
Open licenses
Open innovation
Open distribution
Open competition
Open partnerships
Open technologies
Open data standards
34. The 3 most important tools for success
Hat tip to Mike Mesnick / Techdirt