You can now customize experiences further for fans and empower them in entirely new ways. Let’s look at an example of luxury suite offerings to create a premium experience for this fan segment:When a fan enters, they can be greeted by a custom greeting on the display(s) to provide a unique touchThese fans can be prompted to take advantage of a touch screen Cisco IP Phone that will be available for concierge, safety and security and even business purposes to enjoy a new set of experiences. It’s not just for voice services anymore, and a converged network makes all of this possible.Video control – produce your own experiences by selecting from any of the channels available on the network. This provides unique opportunities to take advantage of in house feeds to create unique perspectives via alternate anglesCommerce – ordering food and beverage and merchandise can now be as easy as selecting from items on the phone that are displayed on one of the tvs in the suite. Note: these are just examples…you can include game statistics, weather, etc as relevant.The Connected Stadium powers the customization of these services and enables integration with related systems like Point of Sale with concessions and merchandise vendors.