Online marketing for tourism and hospitality is the key to your success in 2014, 2020, and beyond. These tourism marketing statistics and tips will help you grow your business. Want to schedule a free consultation for your tourism or hospitality business? getstarted@goinfinitus.com 1-888-369-1688 INFINITUS Marketing + Technology: we’re a rare combination of marketing + technology savvy not often seen in the wild. Creating remarkable results for your business is why we wake up each morning and can’t get to sleep at night. Infinitus means limitless in Latin. In today’s world, change is happening at an exponential rate. “Business as usual” is dead. The opportunities are huge if you embrace this change. We are an award-winning interactive agency in St. John’s Newfoundland with a passion for big ideas and big results. We offer: - Web design - Web development - Online booking / eCommerce - Vision 2020 - Social Media Marketing - Search Engine Marketing - Content Marketing

1. TOURISM
MARKETING IN 2014
By INFINITUS Marketing + Technology

2. Are you taking
advantage of all
of YOUR marketing
+ technology
opportunities?

3. ONLINE TRAVEL SALES ARE GROWING
Source: Statistica
$550 B
$523
$500 B
$483
$446
$450 B
$400 B
$408
$374
$350 B
2012
2013
2014
2015
2016

4. 900px x 1080px
4
ARE YOU
MISSING
OUT ON
YOUR
SHARE?

5. …You are if your
business isn’t
optimized for the
internet!

6. Four Signs You Need to Innovate
Your Travel Business:
OUTDATED WEBSITE
NO MOBILE MARKETING
NO BOOKING FOR YOU
SILENT ON SOCIAL

7. JUST THE FACTS, MA’AM (sir)
46%
of
mobile
users
will
not
return
to
a
website
that
isn’t
working
correctly.
(Source:
Nielsen.)
Yet
39%
of
businesses
have
done
nothing
to
improve
their
website
for
smartphones.
(Source:
Nielsen)
If
your
website
isn’t
mobile-­‐friendly,
you’re
missing
out
on
valuable
business!

8. DID YOU KNOW?
90% OF (NORTH AMERICAN) PEOPLE
ARE WITHIN ARMS-REACH OF THEIR
MOBILE PHONE RIGHT NOW.
(Source: Nielsen)

9. EVERYTHING YOU
DO ONLINE NEEDS
TO BE OPTIMIZED
FOR MOBILE

10. Travel bookings—in every sector
of the industry — are rapidly
moving offline and moving onto
the internet.
(Source: Adobe Digital Index)

11. Tough truth: You need to offer
travellers an opportunity to securely
and safely book online or you’ll lose
potential clientele.

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555px x 642px
ARE YOU SILENT
ON SOCIAL?
70%
of
travelers
post
pictures
and
statuses
to
Facebook
and
other
media
while
they’re
on
vacaLon.
(Source:
Daily
Mail).
You
do
have
a
social
media
presence
so
that
those
excited
tourists
can
tag
and
tweet
you,
right?

13. 1920px x 520px
NEED TO INNOVATE YOUR BUSINESS?
4 steps to get back in the game
1
Prioritize your online
presence. What component
of your online strategy will
make the most impact
immediately? What is not as
necessary for your brand to
grow? Make careful choices
that you know you can
support with both time and
your budget.
2
Watch your industry giants.
Make a list of the brands
you closely align with and
want to emulate. What are
they doing successfully?
What do you think can be
improved? How can you
learn from them?
3
Reserve your handles. If you
don’t have a social media
presence, reserve handles that
reflect your brand with the big
hitters—Facebook, Twitter,
Instagram, and Pinterest. If
you already have a presence on
social media, how you can you
revive and grow it?

14. Know when to CALL IN the pros
4
Not sure where to start? Contact
us for a free—yes, free!—
consultation! We’d love to hear
about your dreams and help you
make them a reality.

15. We’d love to HELP
Schedule a (FREE) consultation.
BASED IN
St. John’s, NL
Contact
getstarted@goinfinitus.com
www.goinfinitus.com
Phone
1-888-369-1688