This document proposes a campaign called "Jump in the Sack" to raise awareness of Rainforest Alliance Certified coffee. It suggests that university student groups across 100 organizations each jump 300,000 times, totaling 30 million jumps to represent the number of acres of globally grown coffee. The groups would coordinate a day to all jump together, document it online, and sell branded t-shirts or coffee sacks. The goals are to create a viral event that educates participants about certified coffee and encourages local businesses to serve it.