More Information about this Guide:

1. 36

2. THEGOVLOOPGUIDE
2.
WELCOME CONTENTS
pages
4 About GovLoop
Executive Summary
5
Technology Allow Agencies to
Increase Productivity
UP In The Cloud- The Promise of Cloud
Computing
6 Federal Risk and Authorization Manage-
ment Program (FedRAMP)
Finding Efficiency, Leveraging
Technology - Data Center Consolidation
Securing Infrastructure in an Increasingly
Digital Environment - Cyber Security

3. 3.
STATEOFTECHNOLOGY
The digital government strategy
Delivering 21st Century Services to
America
The Mobile Revolution
14
The Digital Government Strategy
22 timeline - Infographic
Technology enabling agencies
to improve performance
Driving Organizational Success with
Big Data
Government Accountability Through
Increased Transparency
Government Websites
24
Government Transparency In Focus:
Open Tucson Initiative
Breaking All the Rules – Reinventing
Rule Making
TECHNOLOGY PROMOTES AGENCIES TO
36 INNOVATE PROACTIVELY
Shared Services, Shared Savings
About The Authors 39

4. THEGOVLOOPGUIDE
4.
ABOUT GOVLOOP
Location
GovLoop is headquartered in Washington D.C
with a team of dedicated professionals who
share a commitment to connect and improve
government.
GovLoop
734 15th St NW, Suite 500
Washington, DC 20005
Phone: (202) 407-7421
Fax: (202) 407-7501
GovLoop’s mission is to connect government members create and comment on nearly 1,000
to improve government. We aim to inspire blog posts and discussion forums every month.
public sector professionals by acting as the
knowledge network for government. GovLoop GovLoop works with top industry partners, to
serves nearly 60,000 members by helping to provide resources and tools, such as guides,
foster collaboration, solve problems and ad- infographics, online trainings and educational
vance their government careers. events, all to help public sector professionals.
GovLoop also promotes public service suc-
The GovLoop community has been widely cess stories in popular news outlets such as
recognized across multiple sectors. GovLoop the Washington Post, Huffington Post, Govern-
members come from across the public sec- ment Technology, and other industry publica-
tor; including federal, state, and local public tions.
servants, industry experts and professionals
grounded in academic research. Navigating the Digital Government Roadmap-
was underwritten by the GovLoop Technology
Today, GovLoop is the leading site for address- Solutions Council. Members of this council in-
ing public sector issues. GovLoop is also the clude, Cisco, Google, GovDelivery, HP, IBM, Or-
largest government niche network. GovLoop acle and Microsoft.

5. 5.
STATEOFTECHNOLOGY
EXECUTIVE SUMMARY
010100
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0
10
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IT
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0
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1
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01
1
Advancements in technology has enabled gov- the default, and are required to provide two
ernment to improve how services are delivered services on mobile devices within the next
to citizens. This guide focuses on technology year. This section highlights the digital gov-
that has enabled government to increase pro- ernment strategy, mobile and the importance
ductivity, improve performance and facilitates of more widely accessible government data.
innovation in government. This guide shows
how new and emerging technology is radi-
cally changing the government landscape. TECHNOLOGY Enabling Agencies to
Improve Performance
TECHNOLOGY allowing agencies to
increase productivity For centuries, government has been collect-
ing data about citizens and looking for ways
In this section, we highlight technology trends to use data to improve services. With emerg-
that are allowing government agencies to in- ing technology, leveraging large volumes of
crease their productivity within the agency. data to drive decision-making is now a real-
These trends are cloud computing and data cen- ity. This section also explores ways govern-
ter consolidations. With more information being ment can become more transparent, focus-
stored in the cloud, there is an increasing need ing on government websites, data, the rule
to take proper measures to ensure security. This making process and Freedom of Information
section will also focus on the growing need to Act (FOIA) procedures. Finally, this section
implement stronger cyber security protocols. explores the IT workforce, exploring initia-
tives that are intended to develop the next
generation of leaders in the public sector.
THE Digital Government Strategy:
Providing 21st Century Services to TECHNOLOGY Promoting Agencies to
America Innovate Proactively
The featured story of this report is The Digital The final section highlights how agencies can
Government Strategy, which was released by do more with less through shared services.
the Obama Administration on May 23, 2012. With fiscal uncertainty and deep budget cuts
With this memorandum, the Obama Adminis- on the horizon, government at all levels is
tration has set standards and goals for federal challenged to find ways to “do more with less.”
agencies. Agencies will now make Open Data

6. 10 010010
1
10010 1 01
1 1
THEGOVLOOPGUIDE
0 010
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01 11 0 01 1
6.
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1 10
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0 0
0010 1
000101010
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1
01
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10
00
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0001 1
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0
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0 100
0101
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01
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000 10 010 0 10
00101
0
10
1
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00
00
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0
0110 101000
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10
1 10
1
0
0 010
0
010 10
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0010101
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01
10 10
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010 101001
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00
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01
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00
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0110 101000010010010001000 0 10 0 1 10
1
0
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000
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1
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0
___________________________
10010 101000
01 0010101 0
0
0 1
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0
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1
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00
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0 0
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0101010
1001
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00
10 10 00
0
1
0
10001010100 0
0101010
______________
Across government, agencies are looking Although employees can now connect easily
for innovative ways to improve productivity. across any device, new challenges have become
With the development of cloud technology, apparent, and there are increasingly more secu-
and a host of different collaboration tools, rity risks for government. Retaining security in
technology now exists to instantly connect multiple environments and decreasing vulner-
people around the globe. The use of cloud abilities is critical to improve productivity for
services and mobile technology has been government. This section will highlight cloud
a game changer across all sectors, allow- computing, data center consolidation, and cy-
ing employees to access information when ber security as ways government can use tech-
they want, and on what device they desire. nology to increase and maintain productivity.

7. 7.
STATEOFTECHNOLOGY
Up in the Cloud _________________________________________________
The Promise of Cloud _____________________________________________
Computing ______________________________
_________________________________________________
_____________________________________________
C
Cloud computing continues more and more cloud initia- (3) Connecting In-
to be one of the key trends tives being implemented in stantly
in government. Since 2009, government, there are many
President Obama’s Adminis- related benefits to moving to The cloud makes it easier than
tration has been encourag- a cloud-based environment. ever before to connect with col-
ing federal agencies to adopt leagues. The ability to instant-
cloud technologies through Ten benefits of cloud tech- ly connect through the cloud,
the Federal Government’s nology can be found below. collaborate on documents, and
Cloud Computing Initiative. share information is one of the
(1) Ease of Sharing many benefits of the cloud.
With this initiative, the Obama Information and Data
Administration hopes that (4) Driving Improved
by leveraging cloud comput- The cloud easily allows users to Decision Making
ing, agencies can work to connect and share information
reduce waste, increase effi- across the agency. By sharing By sharing data and informa-
ciency, and cut costs for the data, and resources, agencies tion, decision makers will have
federal government. With the can work collaboratively to access to the right information
adoption of cloud comput- solve cross-agency challenges. they need to make a decision.
ing, government at all levels
has found new efficiencies. (2) Sharing Best Some examples include agen-
Practices cies using the cloud to connect
In May 2012, GovLoop ran a people in the field with deci-
blog series that explored how Just like with data, best prac- sion makers back in the office.
government can break down tices and resources can easily
silos, including the role of be shared through the cloud, This could be extremely use-
emerging technology, such as whether this is certain initia- ful during a crisis, as decision
cloud technology. Cloud tech- tives or programs that the makers could address where
nology offers many benefits agency has started or long- to send supplies and how to
for government agencies. With standing projects or processes. best provide relief at risk areas.

8. 9678
9678
1234567897891067891012345
891012345678910
34567891012345
234567891012345678910
8910123456789
789101234567
7891012345678910123
7891012345678910
9678910
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7891012345678910
3456789101234567
9678910
7891012345678910
34567891012345
9678910912345567891012345678
7891012345678910
789101234567891
789101234567891
______________
_________________
___________
_____________________
___________
_____________________
_________________
_______________
__________________
_____________
_________________
_______________
012345678910 8
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678
4567891012345
891012345678910
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910123456789
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678910
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678910912345567891012345678
891012345678910
6723452345678910
___________
_____________________
45678910 678910120
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__________________________
_____________________
3456789101234567
3456789101234567
1234567897891067891012345
789101234567891
____________________
6723452345678910
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__________________
456789101234567
456789101234567
10123456789106
45678910123456789106789
__________________
___________________
__________________
_______________
THEGOVLOOPGUIDE
8.
(9) Achieve Cost Sav-
ings
Cost savings is usually men-
tioned with cloud technology.
(7) Recruit Top Tal- With cloud technology now
(5) Connecting More ent available, agencies need to
Decision Makers be smart as to how they think
Do not forget that technol- about cost savings. If a new
With the cloud, more decision ogy can also be a recruitment cloud initiative yields a cost
makers can be connected and tool. Many future workers are saving, the saved money can
work towards collaborative accustomed to using cloud be redistributed back into
solutions. Getting all the right technologies to collaborate the agency to support other
people at the table is always a on projects, they will expect initiatives.
challenge, but the cloud helps to have this kind of technol-
mitigate some of those barri- ogy at the workplace. (10) Improve Trans-
ers. parency
(8) Increase Effi-
(6) Increase Telework ciency and With the ability to quickly
Opportunities Productivity access information and share
information through the
With cloud technology im- With the cloud, people can be cloud, agencies can improve
proving, the cloud provides more efficient and produc- their transparency efforts. The
more opportunities for tele- tive by having the information cloud allows people to share
working. Teleworking provides they need at their fingertips, the right information and al-
many benefits to employees rather than searching and low people to quickly access
and organizations. requesting information. the information they need.

9. 9.
STATEOFTECHNOLOGY
ORACLE (NASDAQ: ORCL) is the world’s Oracle Public Sector Sector Resources
Oracle Public Sector Resource Center
most complete, open, and integrated business
Oracle Solutions for Public Sector
software and hardware systems company. Using Oracle to Ease the Transition to Moderniza-
With more than 370,000 customers—includ- tion
ing 100 of the Fortune 100—in more than 145 Recruit, Develop and Deploy Personnel
countries around the globe, Oracle is the only Improve Efficiency and Responsiveness at All Lev-
vendor able to offer a complete technology els of Government
Oracle Social Services: A Complete Platform for
stack in which every layer is engineered to Integrated Program Delivery
work together as a single system. Oracle’s Oracle’s Cloud Solutions for Public Sector
industry-leading public sector solutions give Public Sector Defense Solutions
organizations unmatched benefits including
unbreakable security, high availability, scalabil- Oracle Offers the Public Sector Measurable Results
City of Las Vegas Saves up to $1.7 Million in Con-
ity, energy efficiency, powerful performance,
sulting Costs for IT Infrastructure Upgrade
and low total cost of ownership. State of Maryland Government Agencies Improve
Inter-Agency Collaboration through a Shared Services
Business Intelligence Environment
Oracle Public Sector Solutions State of Indiana Standardizes Financial Systems
Oracle delivers a complete platform of database, State-wide to Improve Efficiency and Transparency
middleware, applications, servers, and storage—all Federal Aviation Administration Improves Perfor-
based on open standards—to work together in the mance and Scalability of Shared Services Center
cloud and in your data center. Database
The Forestry Commission Reduces Testing Time for
Big Data Solutions Online Services by 80% and Improves System Stabil-
Business Intelligence and Reporting Applications ity
Case Management and CRM Solutions U.S. Air Force Capabilities Integration Environment
Cloud Computing Meets Extreme Growth Demands with Virtualization
Data Center Transformation The United States Marine Corps Deploys Compre-
Enterprise Security Solutions hensive Oracle Solution to Create a Global Combat
Financial Management Solutions Support System
Human Capital Management Solutions
Integrated Workplace Management Solution More Oracle Public Sector Case Studies
Oracle Database
Procurement Applications
Public Sector Planning and Budgeting
Server and Storage Systems
Tax and Revenue Management Solutions For more information, visit oracle.com
Virtualization Portfolio or call 1.800.ORACLE1
Security Solutions

10. THEGOVLOOPGUIDE
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ ________________________________________
_
______________________
10. ________________________ _________________________________
___________________
______________________________
_________________
______________________________ _____________________________
_______________
______________
FedRAMP.gov states the fol- agement
lowing program goals:
Enhances transparency
Accelerate the adoption between government and
of secure cloud solutions cloud service providers
through reuse of assess- (CSPs)
ments and authorizations
Improves the trustworthi-
Increase confidence in se- ness, reliability, consis-
curity of cloud solutions tency, and quality of the
Federal security authoriza-
Achieve consistent secu- tion process
Federal Risk and rity authorizations using
Authorization a baseline set of agreed Key FedRAMP Documentation
Management Program upon standards to be used (Resource list provided from
for Cloud product approval CIO.gov)
(FedRAMP) in or outside of FedRAMP
FedRAMP Security Con-
Ensure consistent applica- trols: The baseline controls
tion of existing security required for FedRAMP
practices security assessments and
F
authorizations.
Increase confidence in
FedRAMP is a government- security assessments FedRAMP CONOPS: The
wide program that helps gov- FedRAMP Program Man-
ernment agencies implement Increase automation and agement Office’s Concept
cloud based technology. At near real-time data for of Operations for FedRAM
the core of FedRAMP is provid- continuous monitoring
ing government officials with FedRAMP JAB Charter - The
a standardized approach to se- FedRAMP.gov states the Joint Authorization Board’s
curity, authorization and moni- following program benefits: Charter detailing roles and
toring of cloud-based services. responsibilities and gover-
Increases re-use of exist- nance.
With the implementation of ing security assessments
FedRAMP, governmentwide ac- across agencies OMB Policy Memo – OMB
quisition of cloud technology is policy guidance on issues
expected to increase. With Fe- Saves significant cost, time ffecting FedRAMP
dRAMP, cloud service provid- and resources – “do once,
ers will have to use a third par- use many times” FedRAMP FAQs – provides
ty to verify the company meets answers to most questions
basic security requirements. Improves real-time secu- about FedRAMP
FedRAMP is an extension of rity visibility
the Obama Administration’s For questions regarding
“Cloud First” strategy, de- Provides a uniform ap- FedRAMP:
tailed by the memorandum re- proach to risk-based man- info@FedRAMP.gov.
leased on December 8th, 2011.

11. ________________________________ 11.
_______________________ STATEOFTECHNOLOGY
____________________________
______________________
_____________________________________________
Find efficiency: data
center consolidation
______________________________
________________________
not alone, and due to the nu- tal savings, and think critically
merous successes reported by about how the savings can be
Federal agencies, Federal CIO filtered back within the agency
Steven VanRoekel has expand-
ed his goals of closing redun-
Best Practice - Culture
dant data centers. By the end
of 2015, agencies plan to close
Change: Make it personal
nearly 1,080 data centers, sur-
passing goals set by the Fed- One of the key lessons for
eral Data Center Consolidation culture change and data cen-
D
Initiative two years ago. Data ter consolidation is to always
Data center consolidation is center consolidation is a prac- make it personal. Top-level
typically part of the cloud tical solution to cutting costs, managers need to really show
computing discussion, like increasing services, and im- how implementing data cen-
cloud computing, there are proving efficiency for agencies. ter consolidation will make
significant advantages to employees jobs easier, more
consolidating data centers. efficient and help to achieve
There are dozens of case stud- the goals of the agency.
ies identifying the success
Best Practice - Assessing
that agencies are having with Business Value: Tie to The first step for an agency con-
data center consolidation. Mission sidering data center consolida-
tion is to look at the business
One example of data center The first step for an agency value of new adoption or con-
consolidation success comes considering data center con- solidation of services. Agen-
from the Census Bureau, which solidation is to look at the cies should be sure to scope
was able to close a 6,750 fa- business value of new adop- the project and make sure im-
cility and free up $1.7 million tion or consolidation of ser- plementing the new technolo-
annually in operating costs. vices. Agencies should be sure gy makes sense for the agency.
to scope the project and make Likewise, when thinking about
The Census Bureau strategy sure implementing the new costs, agencies need to be sure
has allowed them to reduce technology makes sense for the that they identify total sav-
data center power consump- agency. Likewise, when think- ings, and think critically about
tion in all of their data centers ing about costs, agencies need how the savings can be fil-
by 10%. The Census Bureaus is to be sure that they identify to- tered back within the agency.

12. THEGOVLOOPGUIDE
12.
Securing Infrastructure in
an Increasingly Digital Envi-
ronment - Cyber Security
10
11000 10
100101 10
In a White House blog post,
President Obama stated, “Cy-
010100 1 010001
10 1 01011 0
0101100 0
ber threat is one of the most 10 1010010100
0
1 010 1
10 10100 0 10
10 0101 0
0 10
serious economic and national 000010
0010101
1001010010 0
01010100010
010101
1 0100
0
1
110101
0010011
security challenges we face as 00101
0
0
1 00
000010
01001
0010
1
010 10
a nation” and that “America’s
01 01
0
1
00010 1
1
0
0
1
economic prosperity in the
1
10 01 010110 0
11010
0
00100 01
01 1000101
0010100110
21st century will depend on 1
0 1001
cyber security.” 10 1001 1 11 0
100
0
1 1 11
1 0001101011
00010010000
000 010 010
10 00101 0
01 101000 0
1 01 010 1
Protecting the nation from 0 0
1010
010101
000010
0010
010 10
cyber threats is critical. As
01001
0
citizens perform more daily
0
1000101
0 1001
transactions online with the 1001
Top 3 Challenges for Cyber
1
government and more infor- 01010100010
mation is shared, the govern- Security 010101
ment has a responsibility to
make sure our personal infor- (1) Network Accessi-
mation is protected. Although bility
we are more connected than
ever before, more information Agencies need to understand
has been shared and there is who has access, when they
more risk of information being have access and through what
breached. kind of device people are ac-
cessing the network. Knowing (3) Diversity of Net-
Government agencies now this information is critical, as work Applications
must improve infrastructure it will help agencies identify
to protect against threats proper protocols for accessing Agencies sometimes develop
and simultaneously reduce the networking, and assessing homegrown network applica-
the number of cyber attacks network vulnerabilities. tions, which sometimes do
within government. As at- not comply with agency wide
tacks become more complex, (2) Diversity of De- standards, and may poten-
agencies need to be ready to vices on Network tially open up networks to
protect themselves and im- threats.
prove infrastructure to reduce With increasing use of bring-
the number of attacks. Cyber your-own-device policies and Although network applica-
security affects all of us. With the variety of devices avail- tions are important for ef-
government using more de- able in the market, IT pro- ficiency and productivity,
vices, and employees access- fessionals are challenged to agencies need to be careful
ing information in new ways, protect multiple devices, and while developing, and be sure
government is challenged to often, across different operat- they meet all the right stan-
keep all systems protected. ing systems. dards to retain security.

13. 13.
STATEOFTECHNOLOGY
Cisco is the worldwide leader in net-
working that transforms how Govern-
ment and Education connect, commu-
nicate, and collaborate. Since 1984,
Cisco has led in the innovation of IP-
based networking technologies, includ-
ing routing, switching, security, TelePres-
ence systems, unif ied communications,
video, and wireless. The company’s re-
sponsible business practices help en-
sure accountability, business sustain-
ability, and environmentally conscious
operations and products. Our technol-
ogy is changing the nature of work and
the way we serve, educate, and defend.
Helping government agencies maximize ef fectiveness in key areas:
· Cloud Computing
· Data Center Consolidation
· Cyber Security
· Mobile (Mobile Collaboration)
· Telework
· Bring Your Own Device
For more information, visit www.cisco.com/go/usgov

14. THEGOVLOOPGUIDE
14.
THE
DIGITAL GOVERNMENT
STRATEGY
DELIVERING 21st Century Services to data is released to the public in multiple forms.
America Sometimes the data is used to develop apps,
and at other times, data is collected and turned
or centuries, government has into visualizations to help educate the public.
been collecting data. Whether On May 23, 2012, the Obama Administration
it was ancient civilians record- announced The Digital Government Strate-
ing data about the stars, iden- gy which strives to change how government
tifying weather patterns, collecting health works and delivers services to citizens. Presi-
data information to avoid epidemics or col- dent Obama states, “I want us to ask ourselves
lecting data about the citizenry, similar to a every day, how are we using technology to
modern day census. Data has always been an make a real difference in people’s lives?” The
integral part of how government operates. Digital Government Strategy challenges inno-
vators across government to think how they
Recently, more data has been released and can fully leverage emerging technology to im-
made accessible for citizens. As more kinds of prove how services are delivered to Americans.
data are collected, many agencies have made
a shift towards open data initiatives, in which Within the Digital Government Strategy, fed-

15. 15.
STATEOFTECHNOLOGY
eral agencies are required government domains to help way to serve their custom-
to make two core services streamline information and ers, decrease costs and oper-
available to citizens on mo- make finding resources easier ate efficiently in a perilous
bile devices by May 23, 2013, for citizens fiscal environment. This chal-
giving agencies one year to lenge is reflected in the call
make the transition. Further, 5. Agencies must convert for developing two services
the memorandum requires two priority citizen services to on a mobile device within 12
that government data be ma- mobile in the next 12 months months. As more citizens have
chine readable and govern- adopted smart phones and
ment data be open by default. 6. Take two backend systems mobile technology is becom-
and convert them to API’s ing increasingly more com-
Federal Chief Information Of- mon in consumers lives, there
ficer, Steve VanRoekel and 7. Create the Digital Innova- is truly a need for government
Federal Chief Technology Of- tion Center: central effort to to reform services and pro-
ficer, Todd Park announced the change web dynamic vide them in a mobile setting.
Digital Government Strategy
at TechCrunch’s Disrupt Con- 8. Private sector integration An excerpt from President
ference in New York City. Obama’s memorandum reads,
The Digital Government Strat- “Innovators in the private
Eight core outcomes from the egy has been developed at a sector and the Federal Gov-
Digital Government Strategy fascinating time for govern- ernment have used these
are: ment. The combination of a technological advances to fun-
staggering economy and in- damentally change how they
1. The new default for data is cresed demand for improved serve their customers. How-
open, data should be public services by Americans has ever, it is time for the Federal
when possible, available on added a new layer of complex- Government to do more. For
demand, and agencies should ity to government agencies. far too long, the American peo-
take a device agnostic ap- In many situations, govern- ple have been forced to navi-
proach, providing flexibility to ment is operating in a restric- gate a labyrinth of information
citizens and developers to use tive budgetary environment. across different Government
and published data. With this dynamic function- programs in order to find the
ing within government, mis- services they need. In addi-
2. Government data should sion centric programs have tion, at a time when Americans
be social and a two way street, become more important to increasingly pay bills and buy
allowing people to develop agencies than ever before. tickets on mobile devices, Gov-
mobile apps. This will encour- ernment services often are not
age increased participation to Regardless of the agency or optimized for smartphones or
transform government. department, agencies are tablets, assuming the servic-
now called to identify the best es are even available online.”
3. Agencies will create a
slash developer page and con- DorobekINSIDER Resources
GovLoop’s Daily Podcast, The DorobekINSIDER, had extensive cover-
tinue to build upon data.gov age of the Digital Government Strategy announcement in New York.
as a spot to host governmnet
data How to guide for implementing the Digital Government Strategy
Default Open Data: White House Launches New Digital Govern-
4. Decreasing the number of ment Strategy

16. THEGOVLOOPGUIDE
16.
gram, which closely resembles with universities with well‐rec-
Mobile is not the only way in- the prestigious and extreme- ognized technology programs,
novators in the private sector ly competitive Presidential the Federal Government will
have transformed how they Management Fellows (PMF) tap into the emerging talent
deliver services. Everything program. The Technology Fel- pool and begin to build a sus-
from cloud computing, data, lows Program website states: tainable pipeline of talent.”
data center consolidation, and
collaboration tools are being “The Technology Fellows Pro- Under the first federal CIO,
used to transform the ability to gram seeks to cut bureaucratic Vivek Kundra, the 25-point
deliver services to consumers. barriers to entering public ser- plan was developed, which
During the announcement of vice and providing access to the Technology Fellows Pro-
the Digital Government Strat- unique career opportunities gram was derived from. The
egy, VanRoekel and Park also in Federal Agencies to highly new Technology Fellows Pro-
provided insights into the talented technology profes- gram acknowledges that one
new Technology Fellows Pro- sionals. By partnering directly critical way to make govern-
3 IT
3
Layers of Government
Service Delivery
Within the Digital Government Strategy, Federal CIO Steven VanRoekel established a conceptual
model as to how government should deliver services. He identifies three distinct layers, the infor-
mation layer, the platform layer and the presentation layer.
These three layers separate information creation from information presentation—allowing us to create content and data once,
and then use it in different ways In effect, this model represents a fundamental shift from the way our government provides digital
services today
INFORMATION
The information layer contains digital information It includes
structured information (e g , the most common concept of
“data”) such as census and employment data, plus unstructured
information (e g , content), such as fact sheets, press releases, and
compliance guidance
PLATFORM
The platform layer includes all the systems and processes used to
manage this information Examples include systems for content
management, processes such as web API (Application Program-
ming Interface) and application development, services that
support mission critical IT functions such as human resources or
financial management, as well as the hardware used to access
information (e g , mobile devices)
PRESENTATION
The presentation layer defines the manner in which information
is organized and provided to customers. It represents the way
the government and private sector deliver government informa-
tion (e g , data or content) digitally, whether through websites,16
mobile applications, or other modes of delivery

17. Focused on helping government organizations
communicate with the public more effectively and efficiently,
GovDelivery adapts world-class practices from the private
sector and leverages new technologies while designing communication solutions that
address the unique privacy, compliance and security needs faced by government.
Solutions
GovDelivery Digital Communication Management (DCM) provides organizations
with an automated, on-demand public communication system. GovDelivery DCM
empowers governments to provide citizens with better service and access to
relevant information by proactively communicating official content through email,
text messaging, RSS and social media.
GovDelivery Collaboration creates a secure community to help you gather and
organize stakeholders on unprecedented scale, with the flexibility to innovate and
collaborate nationally with colleagues, citizens, businesses, government partners,
consultants, and more. With GovDelivery Collaboration, you can eliminate the
physical and technological barriers that often stifle the flow of communications
and teamwork across your entire stakeholder base to more fully interact with your
community in an effective, efficient and engaging manner.
GovDelivery Transactional Messaging Service (TMS) makes critical, large-scale,
transaction-focused email communication between government and the public
more effective and reliable. With GovDelivery TMS, your organization can save time
and money, while allowing your employees to focus on messaging and stakeholder
interaction instead of technical email complexities and deliverability.
Delivering Real Value
Within the first six months of the [website’s] launch, the [State of Indiana]
saw a return on investment between $200,000 and $250,000 through
reduced postage, printing and mailing costs, and the state has seen
annual savings of nearly $200,000.
- Robert Paglia, Director, Indiana Department of Technology and IN.gov
“Within one hour, we generated more revenue than we did in weeks with
the old method. People here were elated – we had reduced a truckload of
work processing checks as well as printing and mailing costs.”
- Margie Damgaard, Web Division Coordinator, Wisconsin DNR
The U.S. Census Bureau ran a national campaign incorporating use
of GovDelivery DCM to broaden its outreach and encourage members
of the public to participate in the 2010 Census in a timely fashion.
They engaged 103,000 subscribers, sending more than 2.4 million
messages. The Census’s overall communications effectiveness saved
$1.87 billion in taxpayer money.
- U.S. Census Bureau
Learn more visit: govdelivery.com email: info@govdelivery.com call: 866-276-5583
reachthepublic.com facebook.com/govdelivery @govdelivery youtube.com/govdelivery govloop.com

18. THEGOVLOOPGUIDE
18.
ment more transparent, par- print developed not just for mation technology solutions.”
ticipatory and collaborative is the people, but also by the
to provide unique career op- people.” The final program of the Presi-
portunities to talented tech- dential Innovation Fellows
nology professionals to at- The second program men- program is the 20% Campaign,
tract them to public service. tioned is, Open Data Initia- which looks to “Create a sys-
tives, described as, “Stimulate tem that enables US govern-
The program structure and a rising tide of innovation and ment programs to seamlessly
application process is very entrepreneurship that utilizes move from making cash pay-
similar to the competitive government data to create ments to support foreign pol-
PMF program, as potential tools that help Americans in icy, development assistance,
fellows follow the same ap- numerous ways – e.g., apps government operations or
plication process as PMF’s, and services that help people commercial activities to using
and are appointed to a two- find the right health care pro- electronic payments such as
year rotational position. vider, identify the college that mobile devices, smart cards
provides the best value for and other methods.”
In a recent White House blog, their money, save money on
Federal CIO Steven VanRoekel electricity bills through smart- All these programs are great
mentioned there has been er shopping, or keep their fam- steps forward, and it will be
substantial interest in the pro- ilies safe by knowing which interesting to see how they
gram, as he states, “There has products have been recalled.” unfold in the coming months.
been a groundswell of interest Hopefully, these programs
in the Presidential Innovation The third is the extremely suc- will recruit new talent into
Fellows program, with 700 ap- cessful Blue Button Initiative by the federal space. With fel-
plicants for Fellows positions, the VA. The White House states, lowship programs, it’s always
and over 4,000 people in total “[this program] will develop easy to attract top talent, but
expressing interest in follow- apps and create awareness of difficult to hold on to the tal-
ing (and contributing to) their tools that help individuals get ent once the fellowship ends.
progress.” access to their personal health
records -- current medications The Digital Government Strat-
The Presidential Innovation and drug allergies, claims and egy and Technology Fellows
Fellows program has five proj- treatment data, and lab re- Program is just one of many
ects that launched in 2012, ports – that can improve their initiatives set forth by the
the website states the goal of health and healthcare.” Obama Administration that
the project is “To improve the encourages the federal gov-
lives of the American people, The fourth initiative looks to ernment to embrace emerg-
saving taxpayer money, and reform the RFP process and ing technology. The Obama
fueling job creation. This is in- help small business navigate Administration has set a high
novation aimed at making a the federal government. This bar for government agencies.
difference for all Americans.” program is called RFP-EZ and With numerous initiatives
briefly described as, “Build a encouraging IT reform, the
The five projects are MyGov, platform that makes it easier Administration understands
which the White House briefly for small high-growth busi- that it is not just about pro-
describes as, “Reimagine the nesses to navigate the fed- viding API’s, improved data,
relationship between the fed- eral government, and enables technology standards, IT re-
eral government and its citi- agencies to quickly source form is about a combination
zens through an online foot- low-cost, high-impact infor- of all services, which will help

19. 19.
STATEOFTECHNOLOGY
to facilitate the needed re- Trusted Identities in Cyber- from the government, private
forms to government services. space (NSTIC) sector, public and two work-
ing groups collaborated to de-
Other executive orders and > The 25-Point Implementa- velop The Digital Government
initiatives developed by the tion Plan to Reform Federal Strategy. The two working
Obama Administration focus- Information Technology Man- groups, the Mobility Strategy
ing on technology to trans- agement (IT Reform) and Web Reform Task Forces
form government include: worked with the Office of Man-
These Executive Orders have agement and Budget (OMB)
> Executive Order 13571 led to further cloud adop- and General Services Adminis-
(Streamlining Service Deliv- tion, increased use of shared tration (GSA) to identify solu-
ery and Improving Customer services and improved man- tions for mobile government.
Service) agement of IT programs. The
Digital Government Strat- The Digital Government Strat-
> Executive Order 13576 egy builds on these improve- egy incorporated insights from
(Delivering an Efficient, Effec- ments, and focuses on deliv- citizens and federal workers. In
tive, and Accountable Govern- ery of services as the priority. September of 2011, an online
ment) dialogue, National Dialogue
The way the Digital Govern- on Improving Federal Improve-
> The President’s Memoran- ment Strategy was developed ments, and in January 2012, Na-
dum on Transparency and is a testament to the admin- tional Dialogue on the Federal
Open Government istration’s desire to create a Mobility Strategy, both were
more transparent, participa- used to formulate the Digital
> OMB Memorandum M-10- tory and collaborative gov- Government Strategy. In total,
06 (Open Government Direc- ernment. The Digital Govern- the online forums produced a
tive) ment Strategy was developed combined total of 570 ideas
through a multi-disciplinary and nearly 2,000 comments.
> The National Strategy for approach, as practitioners
The Digital Government Strategy sets out to accomplish three things:
Enable Ensure Unlock
the American people and an in- that as the government adjusts the power of government data to
creasingly mobile workforce to to this new digital world, we seize spur innovation across our Nation
access high-quality digital gov- the opportunity to procure and and improve the quality of servic-
ernment information and services manage devices, applications, es for the American people.
anywhere, anytime, on any device. and data in smart, secure and af-
fordable ways. We must enable the public, en-
Operationalizing an information- trepreneurs, and our own govern-
centric model, we can architect Learning from the previous tran- ment programs to better leverage
our systems for interoperabil- sition of moving information and the rich wealth of federal data to
ity and openness, modernize our services online, we now have an pour into applications and servic-
content publication model, and opportunity to break free from es by ensuring that data is open
deliver better, device-agnostic the inefficient, costly, and frag- and machine-readable by default.
digital services at a lower cost. mented practices of the past,
build a sound governance struc-
ture for digital services, and do
mobile “right” from the beginning.

20. THEGOVLOOPGUIDE
20.
The Digital Government Strat- differentiator is that the Obama With the bar set high, now is
egy, and related initiatives are Administration understands the time for government agen-
bold moves by the current Ad- that to tackle the challenges of cies to embrace the move-
ministration and set a high bar government IT, they can’t go at ment, work towards reform,
for reforming government IT. it alone - it will require collab- and start to transform govern-
With our nation’s top leaders oration across sectors to fully ment services in a way that
setting the goals and leading leverage all potential technol- has never been in history. />
the charge, reform is on the ogy to transform how services
way for government IT. A core are delivered to Americans.
THE MOBILE REVOLUTION
The growth of mobile technology has been game-changing for both the private and public sector. In the public sector,
mobile is changing both the way government interacts with citizens and within the workplace. As smartphone usage con-
tinues to proliferate in citizen’s personal lives , there is an increasing expectation that the services they are accustomed to
in the private sector and personal lives will also be available with government services.
Mobile technology is an interesting study for government, as mobile crosses many disciplines and functions that govern-
ment provides. In this section, we define two different applications of mobility: mobility for improved citizen engagement
and mobility for the workforce.
Mobility for Improved Citizen Engagement Mobility for Improving the Workforce – BYOD &
Telework
Mobility for improved citizen engagement comes from
a variety of sources. The use of smart phones has fa- There are a lot of different ways that mobility has im-
cilitated increasing use of social media platforms like pacted the workforce. Two examples are bring-your-
Facebook and Twitter, where government agencies can own-device (BYOD) initiatives and telework. A com-
quickly share information to citizens. Likewise, the re- mon trend across all sectors is the desire of employees
lease of data sets has enabled citizens to develop their to work where they want and have flexible schedules.
own mobile applications to help facilitate improved With more and more opportunities for telework and
interactions with government. With these apps, an on- bring- your-own-device initiatives taking place in gov-
going trend is that government is complex and cannot ernment, the workforce is changing based on advances
provide solutions to all the problems citizen’s face. Part- in mobility.
nerships with individuals and companies can help facili-
tate improved citizen engagement.
5 Benefits of Mobility in the Workplace
5 Benefits of Mobility and Citizen Engagement 1. Information on Demand
2. Flexibility of Workplace
1. Speed of Communication 3. Enable Employees to Work on Most Comfortable
2. Connect Key Stakeholders Platform and Tool
3. Improved Customer Service 4. Recruitment Tool
4. Increased Accessibility to Information 5. Efficiently connect key stakeholders
5. Empower the Citizen