My chat from BarCamp Miami 2009.

1. Scaling Customer Expectations Greg Rollett Heart Surgeon + Gen-Y marketer Endagon Innovations

2. There are interactions marketers have with prospects where the prospect wants something and the marketer or organization just isn't interested in delivering it. These interactions almost always end badly. -Seth Godin (http://sethgodin.typepad.com/seths_blog/2009/02/sorry-you-cant-be-our-customer.html)

3. Can you please every customer? No. No.

4. Yes Can you manage their expectations? Yes.

5. How? Listening +Employee Education

6. Baby Steps

9. Dealing with Rabid Fans @orlandoichiban owners “Crap”

14. Oh , and a new system, flow of business, responsibility, accountability and commitment to the Twitter community – when 97%+ of their loyal, everyday and paying customers do not interact with Ichiban and the service.

15. Combating Expectations