SlideShare a Scribd company logo
1 of 11
Coca-Cola company Case Project By: RACHEL STIDLEY
History
John Pemberton created Coca-Cola on May 18, 1886 in Atlanta, Georgia. It was first sold at a pharmacy soda fountain.  Coca-Cola’s first print ad came out in  The Atlanta Journal.  Before Pemberton died in 1888, he sold his company to Asa Candler. By 1895, Coca-Cola was drunk in every state. His coupons and advertising worked
Impact
[object Object]
Coca-Cola’s impact on Georgia was tremendous. It provided jobs, such as bottling the drink, and gave Georgia publicity. Tourism was increased to see the Coca-Cola factory in Atlanta.
Business   Risk
Coke used coupons to give customers a free Coke. Coke also advertised in magazines and newspaper and placing the name Coca Cola on products.
A challenge that faced the Coca-Cola company was the fact that they were always growing. The company grew too big their facility in Atlanta. Mr. Candler had a larger building built, but ten years later, it was also too small
Transportation
Highway  Coca-Cola trucks transport their product throughout the country. They deliver to restaurants and places with vending machines, like schools. It’s most likely used for nearby cities and states.  It is also used to deliver products to deepwater ports in Savannah to be shipped. Air Craft  Used to send products to other countries. Employees also use this airport to reach business meetings and conferences around the U.S. and the world

More Related Content

Viewers also liked

Ccp2011 9 faces_of_success
Ccp2011 9 faces_of_successCcp2011 9 faces_of_success
Ccp2011 9 faces_of_successbio-link
 
Grade 7 - Binomial Nomenclature
Grade 7 - Binomial NomenclatureGrade 7 - Binomial Nomenclature
Grade 7 - Binomial Nomenclaturepoiuytrew21
 
For And Against Essays Guide
For And Against Essays GuideFor And Against Essays Guide
For And Against Essays Guidemonira21
 
National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...
National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...
National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...Shah Sheikh
 
Questionnaire analysis newspaper
Questionnaire analysis newspaperQuestionnaire analysis newspaper
Questionnaire analysis newspaperamitmedia
 
임베디드시스템찾기2차
임베디드시스템찾기2차임베디드시스템찾기2차
임베디드시스템찾기2차SuBinL
 
16426 in a dizzling world,one way to keep up renting possesions
16426 in a dizzling world,one way to keep up renting possesions16426 in a dizzling world,one way to keep up renting possesions
16426 in a dizzling world,one way to keep up renting possesionsgoutamsinghjasrotia
 
Web 2.0 & Social Media Workshop - Spacetaker
Web 2.0 & Social Media Workshop - SpacetakerWeb 2.0 & Social Media Workshop - Spacetaker
Web 2.0 & Social Media Workshop - SpacetakerGrace Rodriguez
 
Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...
Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...
Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...Govt Medical College & Hospital, Sector-32
 
'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...
'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...
'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...Rachel Sayers
 
Maquila overview 2013 eng
Maquila overview 2013 engMaquila overview 2013 eng
Maquila overview 2013 engAMAC
 
What's So Funny 'Bout Peace, Love, and Understanding?
What's So Funny 'Bout Peace, Love, and Understanding?What's So Funny 'Bout Peace, Love, and Understanding?
What's So Funny 'Bout Peace, Love, and Understanding?Robert Smelser
 
신세계 마케팅전략 (No.3)8_ight seconds(제출용)
신세계 마케팅전략 (No.3)8_ight seconds(제출용)신세계 마케팅전략 (No.3)8_ight seconds(제출용)
신세계 마케팅전략 (No.3)8_ight seconds(제출용)승욱 유
 
Alt english activities_curriculum
Alt english activities_curriculumAlt english activities_curriculum
Alt english activities_curriculumenkhorgil
 

Viewers also liked (17)

Ccp2011 9 faces_of_success
Ccp2011 9 faces_of_successCcp2011 9 faces_of_success
Ccp2011 9 faces_of_success
 
Grade 7 - Binomial Nomenclature
Grade 7 - Binomial NomenclatureGrade 7 - Binomial Nomenclature
Grade 7 - Binomial Nomenclature
 
For And Against Essays Guide
For And Against Essays GuideFor And Against Essays Guide
For And Against Essays Guide
 
National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...
National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...
National Oil Company Conference 2014 - Evolving Cyber Security - A Wake Up Ca...
 
Questionnaire analysis newspaper
Questionnaire analysis newspaperQuestionnaire analysis newspaper
Questionnaire analysis newspaper
 
임베디드시스템찾기2차
임베디드시스템찾기2차임베디드시스템찾기2차
임베디드시스템찾기2차
 
16426 in a dizzling world,one way to keep up renting possesions
16426 in a dizzling world,one way to keep up renting possesions16426 in a dizzling world,one way to keep up renting possesions
16426 in a dizzling world,one way to keep up renting possesions
 
Web 2.0 & Social Media Workshop - Spacetaker
Web 2.0 & Social Media Workshop - SpacetakerWeb 2.0 & Social Media Workshop - Spacetaker
Web 2.0 & Social Media Workshop - Spacetaker
 
Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...
Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...
Thalidomide & its derivatives by Dr. Harmanjit Singh, Department of Pharmacol...
 
Task 3.a: Inventory of Key Eastern Neighborhood Priority Corridors
Task 3.a:  Inventory of Key Eastern Neighborhood Priority CorridorsTask 3.a:  Inventory of Key Eastern Neighborhood Priority Corridors
Task 3.a: Inventory of Key Eastern Neighborhood Priority Corridors
 
'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...
'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...
'How to tell the story of the Ulster Volunteer Nurses and the Cumann na mBan ...
 
Maquila overview 2013 eng
Maquila overview 2013 engMaquila overview 2013 eng
Maquila overview 2013 eng
 
What's So Funny 'Bout Peace, Love, and Understanding?
What's So Funny 'Bout Peace, Love, and Understanding?What's So Funny 'Bout Peace, Love, and Understanding?
What's So Funny 'Bout Peace, Love, and Understanding?
 
신세계 마케팅전략 (No.3)8_ight seconds(제출용)
신세계 마케팅전략 (No.3)8_ight seconds(제출용)신세계 마케팅전략 (No.3)8_ight seconds(제출용)
신세계 마케팅전략 (No.3)8_ight seconds(제출용)
 
Retinitis pigmentosa 3
Retinitis pigmentosa 3Retinitis pigmentosa 3
Retinitis pigmentosa 3
 
Alt english activities_curriculum
Alt english activities_curriculumAlt english activities_curriculum
Alt english activities_curriculum
 
Time diagram
Time diagramTime diagram
Time diagram
 

Similar to Ccp Butler

Company Case Study
Company Case StudyCompany Case Study
Company Case Studyguestb148dca
 
Coca Cola Company
Coca Cola CompanyCoca Cola Company
Coca Cola Companymsnicolaii
 
Coca Cola Powerpoint
Coca Cola PowerpointCoca Cola Powerpoint
Coca Cola Powerpointguest4a3eb55
 
Coca Cola Powerpoint
Coca Cola PowerpointCoca Cola Powerpoint
Coca Cola Powerpointguest4a3eb55
 
Introduction to coca cola
Introduction to coca colaIntroduction to coca cola
Introduction to coca colaahmadgroup
 
Coca Cola Company Case Study
Coca Cola Company Case StudyCoca Cola Company Case Study
Coca Cola Company Case Studyggsodgirl96
 
The story of Coca Cola - Creative Science
The story of Coca Cola - Creative ScienceThe story of Coca Cola - Creative Science
The story of Coca Cola - Creative ScienceAlexa Robert
 
Rohan naik coco cola marketing project.
Rohan naik coco cola marketing project.Rohan naik coco cola marketing project.
Rohan naik coco cola marketing project.Rohan Naik
 
Case study coca cola
Case study coca colaCase study coca cola
Case study coca colasophia_april
 
365628457-Inventory-Management-Control-System-in-Coca-Cola.docx
365628457-Inventory-Management-Control-System-in-Coca-Cola.docx365628457-Inventory-Management-Control-System-in-Coca-Cola.docx
365628457-Inventory-Management-Control-System-in-Coca-Cola.docxBhavaniBhajantri
 
hrm_planning_process_coca_cola.pdf
hrm_planning_process_coca_cola.pdfhrm_planning_process_coca_cola.pdf
hrm_planning_process_coca_cola.pdftomcruise91
 

Similar to Ccp Butler (20)

Coca Cola
Coca ColaCoca Cola
Coca Cola
 
project on coca cola
project on coca colaproject on coca cola
project on coca cola
 
coco cola company.docx
coco cola company.docxcoco cola company.docx
coco cola company.docx
 
Company Case Study
Company Case StudyCompany Case Study
Company Case Study
 
Coca Cola
Coca ColaCoca Cola
Coca Cola
 
Vicky
VickyVicky
Vicky
 
Coca Cola Company
Coca Cola CompanyCoca Cola Company
Coca Cola Company
 
Coca cola-communication-report
Coca cola-communication-reportCoca cola-communication-report
Coca cola-communication-report
 
Coca Cola Powerpoint
Coca Cola PowerpointCoca Cola Powerpoint
Coca Cola Powerpoint
 
Coca Cola Powerpoint
Coca Cola PowerpointCoca Cola Powerpoint
Coca Cola Powerpoint
 
Introduction to coca cola
Introduction to coca colaIntroduction to coca cola
Introduction to coca cola
 
Coca Cola Company Case Study
Coca Cola Company Case StudyCoca Cola Company Case Study
Coca Cola Company Case Study
 
78427.pptx.ppt
78427.pptx.ppt78427.pptx.ppt
78427.pptx.ppt
 
Case Study.pdf
Case Study.pdfCase Study.pdf
Case Study.pdf
 
The story of Coca Cola - Creative Science
The story of Coca Cola - Creative ScienceThe story of Coca Cola - Creative Science
The story of Coca Cola - Creative Science
 
Rohan naik coco cola marketing project.
Rohan naik coco cola marketing project.Rohan naik coco cola marketing project.
Rohan naik coco cola marketing project.
 
Case study coca cola
Case study coca colaCase study coca cola
Case study coca cola
 
365628457-Inventory-Management-Control-System-in-Coca-Cola.docx
365628457-Inventory-Management-Control-System-in-Coca-Cola.docx365628457-Inventory-Management-Control-System-in-Coca-Cola.docx
365628457-Inventory-Management-Control-System-in-Coca-Cola.docx
 
Coca Cola
Coca ColaCoca Cola
Coca Cola
 
hrm_planning_process_coca_cola.pdf
hrm_planning_process_coca_cola.pdfhrm_planning_process_coca_cola.pdf
hrm_planning_process_coca_cola.pdf
 

Recently uploaded

Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMintel Group
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Seta Wicaksana
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy Verified Accounts
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCRashishs7044
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Americas Got Grants
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in PhilippinesDavidSamuel525586
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSendBig4
 
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...ssuserf63bd7
 
Chapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal auditChapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal auditNhtLNguyn9
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 

Recently uploaded (20)

Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
Call Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North GoaCall Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North Goa
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 Edition
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail Accounts
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in Philippines
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.com
 
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
 
Chapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal auditChapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal audit
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 

Ccp Butler

  • 1. Coca-Cola company Case Project By: RACHEL STIDLEY
  • 3. John Pemberton created Coca-Cola on May 18, 1886 in Atlanta, Georgia. It was first sold at a pharmacy soda fountain. Coca-Cola’s first print ad came out in The Atlanta Journal. Before Pemberton died in 1888, he sold his company to Asa Candler. By 1895, Coca-Cola was drunk in every state. His coupons and advertising worked
  • 5.
  • 6. Coca-Cola’s impact on Georgia was tremendous. It provided jobs, such as bottling the drink, and gave Georgia publicity. Tourism was increased to see the Coca-Cola factory in Atlanta.
  • 7. Business Risk
  • 8. Coke used coupons to give customers a free Coke. Coke also advertised in magazines and newspaper and placing the name Coca Cola on products.
  • 9. A challenge that faced the Coca-Cola company was the fact that they were always growing. The company grew too big their facility in Atlanta. Mr. Candler had a larger building built, but ten years later, it was also too small
  • 11. Highway Coca-Cola trucks transport their product throughout the country. They deliver to restaurants and places with vending machines, like schools. It’s most likely used for nearby cities and states. It is also used to deliver products to deepwater ports in Savannah to be shipped. Air Craft Used to send products to other countries. Employees also use this airport to reach business meetings and conferences around the U.S. and the world