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Pragmatic Tips to Starting a Business
- 1. Want To Start A Business? - What To Do First From A Pragmatic Perspective Steve Hales
- 2. This slideshow takes … www.sapien-innovations.co.uk
- 3. So you want to start your business www.sapien-innovations.co.uk
- 4. Starting your business is like www.sapien-innovations.co.uk
- 5. However let’s start with some DON’T’s www.sapien-innovations.co.uk
- 6. DON’T write a Business Plan At least not yet www.sapien-innovations.co.uk
- 7. DON’T set up a company At least not yet www.sapien-innovations.co.uk
- 8. DON’T spend money At least not yet www.sapien-innovations.co.uk
- 9. Now some DO’s www.sapien-innovations.co.uk
- 10. DO Test Your IDEA www.sapien-innovations.co.uk
- 11. So Ask 4 People About Your Idea www.sapien-innovations.co.uk
- 12. Not Just Mum, Dad & Co www.sapien-innovations.co.uk
- 13. But Business Associates You Respect … www.sapien-innovations.co.uk
- 14. 1 of the 4 Should Be A Target Customer www.sapien-innovations.co.uk
- 15. If You Get 4 Thumbs Up, It’s Probably A www.sapien-innovations.co.uk
- 16. But Don’t Buy The Ferrari Yet www.sapien-innovations.co.uk
- 18. Do Develop Your Idea www.sapien-innovations.co.uk
- 19. Think of a Name For Your Business www.sapien-innovations.co.uk
- 20. Think of an Elevator Pitch www.sapien-innovations.co.uk
- 21. What else? www.sapien-innovations.co.uk
- 22. Get Your First Customer www.sapien-innovations.co.uk
- 23. Have you got your first customer? www.sapien-innovations.co.uk
- 24. Yes – I have my first customer Put down a deposit on the Ferrari … … you’re a natural www.sapien-innovations.co.uk
- 25. No – I don’t have my first customer www.sapien-innovations.co.uk
- 26. I need things to help … www.sapien-innovations.co.uk
- 27. Like What? www.sapien-innovations.co.uk
- 28. Like … • A brochure • A Presentation • A Business Email Address • A Website www.sapien-innovations.co.uk
- 29. Try this … • The Elevator Pitch • An introductory email • A short presentation • And you, in person www.sapien-innovations.co.uk
- 30. But I STILL need help … www.sapien-innovations.co.uk
- 31. Create Marketing Aids With One Thing In Mind www.sapien-innovations.co.uk
- 32. Everything Will Change www.sapien-innovations.co.uk
- 33. Just Like Your Elevator Pitch … www.sapien-innovations.co.uk
- 34. All Your Marketing Messages Will Change www.sapien-innovations.co.uk
- 35. Make a PDF Brochure & Presentation www.sapien-innovations.co.uk
- 36. What else Do You Need? www.sapien-innovations.co.uk
- 37. Email Address and Website www.sapien-innovations.co.uk
- 38. Think About People Finding You www.sapien-innovations.co.uk
- 39. You’ll Need A Domain Name www.sapien-innovations.co.uk
- 40. A Domain Name Is … About … … per annum www.sapien-innovations.co.uk
- 41. Revisit the Company Name www.sapien-innovations.co.uk
- 42. You Can Still Easily Change It www.sapien-innovations.co.uk
- 43. Is it Available At Companies House? www.sapien-innovations.co.uk
- 44. So … • You have a good idea • You can describe your idea • You have a company name www.sapien-innovations.co.uk
- 45. Email And Website Again www.sapien-innovations.co.uk
- 46. Business Email is About £5.00/Month www.sapien-innovations.co.uk
- 47. Your Website Should Be … Built in the web Easily editable by you www.sapien-innovations.co.uk
- 48. A Professional Website Platform is … Also about … … per month www.sapien-innovations.co.uk
- 49. Last Few Things For Now www.sapien-innovations.co.uk
- 50. Shall I Form a Company? www.sapien-innovations.co.uk
- 51. Forming A Company Starts At £15 www.sapien-innovations.co.uk
- 52. But Filing Accounts Might Be £700 www.sapien-innovations.co.uk
- 53. You Can Start Out Initially As A … www.sapien-innovations.co.uk
- 54. And A Bank Account? www.sapien-innovations.co.uk
- 55. Ask Your Personal Bank First www.sapien-innovations.co.uk
- 56. Back To What Really Matters … www.sapien-innovations.co.uk
- 57. How’s That First Customer? www.sapien-innovations.co.uk
- 58. And the Business Plan? www.sapien-innovations.co.uk
- 59. Only If You Need Investment www.sapien-innovations.co.uk
- 60. So - In Summary • Find an idea • Test it on 4 People • Allow for evolution of everything • Keep Spending down until … • … you have that first customer • Then think about the Ferrari www.sapien-innovations.co.uk
- 61. Steve Hales Steve Hales is business and marketing consultant and a partner at Sapien.it Sapien.it offers an IT tool-kit for start-ups: domain name, email and website for £8.99/month “Good luck with your new venture” www.sapien-innovations.co.uk