What You Need to Know About SEO

What You Need To Know About S E O

Who We Are Kasi Gajtkowski Organic Search Manager [email_address] ,[object Object],[object Object],[object Object],[object Object],[object Object]

Got Questions? ,[object Object],[object Object]

About You: What You'll Learn: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Time to Re-think Your Marketing Strategy! ,[object Object],[object Object],[object Object],[object Object],[object Object],An Interruption An Interaction ,[object Object],[object Object],[object Object],[object Object],[object Object]

How People Find Websites Search Type-In Other Sites

Some Stats on Search ,[object Object],[object Object],[object Object],[object Object]

Or ,[object Object],[object Object],[object Object],[object Object],[object Object]

The Psychology of Search I need to get a job, dude!

How Search Engines Work Problem, eh? Let me see what I can find... “ Job Interview Tips” How about these?

The Beauty of Relevance Wow, thank you Google!

Potential Customers Are Already Looking For You. They Just Need to Be Able to Find You.

What SEO Is Good Bad Hey, what's this site about? “ Job Interview Tips - Advice for Career Search” “ Home Page”

SEO Best Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Keywords are Important! ,[object Object],[object Object],[object Object],[object Object]

You don't need to be #1 for everything. You need to be #1 for what matters.

Your Goal: ,[object Object],[object Object],[object Object]

Content is Still King Search Engines Only Understand Words. Okay? * * Except of course when they understand images, video and Flash

Black Hat ,[object Object],[object Object],[object Object],[object Object],[object Object]

Beware of Promises ,[object Object],[object Object],[object Object],[object Object],Photo: http://www.flickr.com/photos/7736797@N05/1508540691/

Authority Matters Good Better Hey, which of you is more important? “ Job Interview Tips - Advice for Career Search” From About.com “ Job Interview Tips - Advice for Career Search” From Molly's Blog

Building Links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Re-cap Photo: http://www.flickr.com/photos/5-0_og/1304841776/ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],mm...

Weekly Webinars ,[object Object],[object Object],[object Object],[object Object]

Learn More! ,[object Object],[object Object],[object Object],[object Object],[object Object],Questions?

What You Need to Know About SEO

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What You Need to Know About SEO