Find out how responsive emails are more effective for your business. Also see the rules and the mistakes while making responsive email designs. Find out which industries are using responsive emails for their business.

1. Responsive Emails
ARE RESPONSIVE EMAILS MORE EFFECTIVE

2. What is Responsive Design of Emails
RESPONSIVE EMAILS USES THE MEDIA QUERY TO CHANGE THE LAYOUT OF THE EMAILS,
ADJUST THE TEXT, IMAGES, AND EVEN SWAP CONTENT BETWEEN DESKTOP AND MOBILE
DEVICES AND THUS HELPS USER TO FIND OUT THE RELEVANT CONTENT AND GIVES
FREEDOM TO SEE THAT ON THEIR PREFERRED DEVICE.

3. Is There Need to Optimize Your Email Designs for
Mobiles?
The reach of mobile devices is increasing day by day. A targeted customer might use
an iPhone, tablet, or any other mobile device available out there. Approx 20% of
emails are opened on mobile devices. This is the major reason why it is
necessary to optimize email design for mobile.

4. Responsive Email Templates Design Requires
 Planning
 Consider Mobile First Strategy
 Beware of Navigation
 Build Better Look and Feel of Your Site
 Perfect Sized Image
 Know About the Updates
 Limit the Use of the Text
 See Google Design Standard
 Test Code Snippet and Templates
 Clean Design

5. Rules for Responsive Email Design
 Design for Smallest Mobile Phones
 Use Pen and Paper for the First Thought
 Design High Resolution Graphics and Its Readability at Small Size
 Text Should be Clear Enough to Read
 Use Buttons that are Tap not Clicked
 Design for One Handed Response
 Drag n Drop On and Link On
 Finally Test and Share

6. Why Responsive Email are So Important
 66% Smartphone Users
 78% OS Smartphone Owners Use it to Check Their Emails
 53% of All Emails are Opened on Smartphones
 28% are Those Who Uses the iPhone Mail Application
 40% E-commerce Transactions are Completed on Mobile

7. Mistakes While Making Responsive Email
Marketing Template
 Hard to Read Font Size, Style and Color
 Complex and Confusing Images
 Inconsistence Messages and Templates
 Sending Email without Testing
 Not Including "Call to Action" Button

8. Free Online Responsive Design Testing
Tools
There has been an unstoppable rise of multi screens worldwide. In that case,
make sure that you reach your targeted audience and they also find you on
different device type. To check whether each design template is perfect or not,
there are many free online tools are available like
 Responsinator
 Ami.responsivedesign
 Responsivedesignchecker
 Responsivetest.net

9. Benefits of Responsive Email
Templates
 Enhance User Experience
 Increase Conversion Rates
 Bigger Sale
 Higher Click Through Rates
 Reduced Unsubscribe & Spam Complaint Rates

10. % of Responsive Emails Used in
Specific Industry
 Events --- 66.98%
 Online Services ---- 52.90%
 Property ---- 50.80%
 Public sector --- 49.00%
 Ecommerce --- 48.69%
 B2C sales ---- 48.67%
 Travel ----- 47.30%
 PR ---- 41.80%
 Legal ---- 38.00%
 Music ---- 37.70%

11. How FrescoData Helps to Grow Your
Email List
FrescoData team comprises of highly reputed business professionals having more than 10 years of
experience working with top fortune 100 companies! Over the years Fresco Data has evolved into a
dynamic team of people, who are passionate and upbeat about providing our clients with effective
and innovation driven data solutions with divergent concepts. At FrescoData find out the targeted
opt in email list that boost ROI and generate business leads
 Find out Country Specific Email List
 Get Industry Specific Email List
 See Job Role Specific Email List
 Buy Email List Rental
 Also See Email Blast & Templates

12. Contact FrescoData
Home: 3991 Macarthur Blvd #400,
Newport Beach CA 92660 (USA)
Tel: 1-888-902-5106
Online Contact Form
Email: info@frescodata.com
Website: https://frescodata.com