5. – Designed for the creative industries. Unleashes
participants’ creativity through utilising methods from a
range of disciplines:
•design thinking approaches, (service design tools like co-
design, UX design), social innovation tools
•participatory action research based (focus on action,
teamwork, openness & knowledge/learning),
•modern management consultancy approaches (e.g.
Business Model Generation),
•creative practices (devising, role-play, rehearsing).
–Agile step-change journey, taken across the (heirarchy of the)
organisation, facilitated.
–Focuses on building capacity and adaptability and awareness
of the continuous disrupted business landscape
The AmbITion Approach
6. AmbITion Scotland
2009-11
AmbITion Scotland 2012-14
Over...
24 knowledge transfer partnerships
(SFC funded)
90 organisations completed AmbITion
Approaches
500+ organisations
repeatedly engaged
1250 professionals
in the network
17,000 visits per year to
online resources
7.
8.
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10.
11.
12.
13.
14. “In our own words”
case studies
Sharing advice, good practice,
failures
