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Vtic 2011 presentation hans van wees
- 1. Conserve, Renew and Sustain the Planet for People and Profit © Hans van Wees – Van Wees Advisory Group www.van-wees.com Hans van Wees Van Wees Advisory Group
- 4. Brand Study Key Words Farmland Forests Authentic Unspoiled Mountains Lakes and Streams Fresh Air Beautiful Down home Unhurried © Hans van Wees – Van Wees Advisory Group www.van-wees.com How do we maintain this image and how can we successfully build our business on it?
- 6. “ Short-term profits at the expense of the environment and society are short sighted. For business to be sustainable, the triple bottom line, which measures economic, environmental, and social profits and losses, must be embraced by all of business” Christine Lynn, Ph.D. – School of Hotel and Restaurant Management, Northern Arizona University © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 10. © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 12. © Hans van Wees – Van Wees Advisory Group www.van-wees.com Sustainability Sweet Spot
- 14. Hotel or Restaurant Business Plan © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 16. © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 17. What can we learn from leading hotel companies? © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 19. What can we learn from the nation’s largest retailer?
- 25. © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 28. Hans van Wees Van Wees Advisory Group Your Hotel Executive Committee Providing short term solutions and long term planning for inns, resorts and restaurants in New England. Strategy, Operations, Sales and Marketing, Asset Management, Sustainability Programs www.van-wees.com 802-793-2289 hans@van-wees.com © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 30. Putting the plan to work © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 31. CSR planning and implementation © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 37. Report and Communicate © Hans van Wees – Van Wees Advisory Group www.van-wees.com This Year Plan Diff Last Year Diff FINANCIAL Revenues $ 945,000 $ 930,000 $ 15,000 $ 900,000 $ 45,000 Costs $ 771,950 $ 780,000 $ (8,050) $ 790,000 $ (18,050) Profit $ 173,050 $ 150,000 $ 23,050 $ 110,000 $ 63,050
- 38. Report and Communicate © Hans van Wees – Van Wees Advisory Group www.van-wees.com ENVIRONMENT THIS YEAR PLAN DIFFERENCE LAST YEAR DIFFERENCE GHG (tons) 12,500 12,000 4% 15,000 -17% Solid Waste (tons) 19,500 20,000 -3% 25,000 -22% Water Use (gallons) 885,000 900,000 -2% 1,000,000 -12% COMMUNITY Volunteer program (hrs) 320 300 7% 240 33% Charitable Donations 10,000 10000 0% 5,000 100%
- 39. © Hans van Wees – Van Wees Advisory Group www.van-wees.com
- 45. Hans van Wees Van Wees Advisory Group Your Hotel Executive Committee Providing short term solutions and long term planning for inns, resorts and restaurants in New England. Strategy, Operations, Sales and Marketing, Asset Management, Sustainability Programs www.van-wees.com 802-793-2289 hans@van-wees.com © Hans van Wees – Van Wees Advisory Group www.van-wees.com