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HP’s long-term outlook on the print market and copy of their presentation.
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Hp printing and personal systems presentation
1.
Printing and Personal Systems Dion
Weisler Executive Vice President Printing and Personal Systems © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
2.
Three waves Printing and
Personal Systems Wave one Capitalize PCs & printing Multi-OS / architecture Detachables / hybrids Wave two Anticipate Internet of things 3D printing Digital packaging Services New ecosystems Solutions 2 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Wave three Create New categories New ways to use technology
3.
Three waves Printing and
Personal Systems Wave one Capitalize Wave two Anticipate Investment Segmentation Execution 3 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Wave three Create
4.
Ink in 2009 A
case study Wave one Capitalize Introduced first Ink-in-the-Office product 4 Wave two Anticipate Recognized SMB and emerging-market need for lower cost © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Wave three Create Began investments: - Page-wide array - Ink chemistry
5.
Ink in 2013 A
case study • Business ink market growing 9%1 • TAM expected to reach $10 billion by 2016 • OfficeJet Pro expected to achieve double-digit unit growth • Ink-in-the-Office represents ~1/3 of HP’s ink sales 1. Expected market revenue CAGR for '13 - '16 Source: HP internal analysis 5 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
6.
Personal Systems 6 ©2013 Hewlett-Packard
Development Company, Company, L.P. The information contained herein is subject to change without notice. © Copyright 2013 Hewlett-Packard Development L.P. The information contained herein is subject to change without notice.
7.
Personal Systems accomplishments 1 + 600 # # Commercial
player1 New partners in China 1. CQ2'13 IDC PC Tracker (units) 2. HP internal analysis of Q3 FY13 year-over-year improvement 7 3pts. 13pts. 1 4 Outgrew PC market1 In India1 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Quality improvement2 Operating systems
8.
Personal Systems market
continues to evolve Market expected to reach $400B by 2016 with 3% CAGR PCs Tablets $170B / -4% Hybrids Services HP SmartFriend Services $112B / 10% Commercial Tablets All-in-One $12B / 65% $15B / 4% $22B / 8% $21B / 23% $46B / 12% 8 Accessories Source: HP internal analysis, Sept. 2013 (does not include smartphones) All data: Market revenue in 2016 and market revenue CAGR from ’13 – ’16 Emerging markets 3% (HW, PCs + tablets) © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. $43B / 12%
9.
Commercial personal systems Market
expected to reach $160B and grow 2%1 Market share2 Core strength #1 +1.6 pts. Competition2 +8 pts. HP 5% Lenovo 0% Dell -2% Acer -35% -2% (CQ2’13) (CQ2’13) Patents3 14K 1. HP internal analysis: Market revenue in 2016 and market revenue CAGR from ’13 – ’16 2. CQ2'13 IDC PC Tracker (units) 3. Number of pan-PPS Patents in portfolio 9 $ Outgrew the market2 Apple Profitability Channel partners Customer base 150K #1 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. (Y/Y unit growth) Synergies Pan-HP
10.
Commercial personal systems Market
expected to reach $160B and grow 2% Workstations Thin clients Notebooks Tablets Desktops #1 #1 #2 #4 #1 • 47% share • 27% share • 21% share • 2% unit share • 20% share • First Ultrabook • Lowest power • Elitebook 800 • VDI trend • Self-healing BIOS • Hardened OS & security • Opportunity at entry-level • First all-in-one Sources: Market revenue in 2016 and market revenue CAGR from CY ’13 – ’16 based on HP internal analysis; market share data: CQ2'13 IDC PC Trackers (units) 10 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
11.
Opportunity Commercial desktop share Desktop
unit mix for 1H131 Premium: >$1,000 Mainstream: $700-$1,000 Value: $400-$699 Entry: <$399 9% 12% 38% 41% Market HP share1 10% Units ’13 - ’16 23% -6% 30% -11% 22% -3% 15% +4% 17% 42% 31% HP 1. 2Q'13 IDC PC Tracker units share 2. Market units CAGR % based on internal HP analysis 11 1H13 units Market CAGR2 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
12.
Consumer personal systems Market
expected to reach $240B and grow 3%1 Crossover Platforms Form factors First at home, then at work Pipeline for commercial Multi-OS Windows Chrome Android Ubuntu Intel AMD Nvidia Rockchip Rove Split x2 Revolve Industry “firsts” Ecosystem Retail Market share (PCs)2 Chrome on Intel HP Connected Smart Friend SMB IT in a Box 160K Detachable with Haswell Embedded LEAP 1. HP internal analysis; market revenue in 2016 and market revenue CAGR from ’13 – ’16 2. CQ2'13 IDC PC Tracker (units) 12 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Retail stores #2
13.
Consumer personal systems Market
expected to reach $240B and grow 3%1 Form factors Tablets Multi-OS Services HP SmartFriend • Targeted bursts • Profitable • Segmented 1. HP internal analysis; market revenue in 2016 and market revenue CAGR from ’13 – ’16 13 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Bring your own device & SMB
14.
In summary Commercial is
core strength Consumer is strategic to crossover from home to work Segmenting to attack the “heat” in the market Continuing operational excellence Driving strategy to “capitalize, anticipate and create” across all waves 14 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
15.
Printing 15 ©2013 Hewlett-Packard Development
Company, Company, L.P. The information contained herein is subject to change without notice. © Copyright 2013 Hewlett-Packard Development L.P. The information contained herein is subject to change without notice.
16.
Printing accomplishments 1 16 Double-digit New multi-function
printers Growth in Ink-in-the-Office2 15% 30% 2 pts. # Market share1 Reduction in ink SKUs Fewer nodes 1. CQ2'13 IDC Hardcopy Tracker 2. Expected year-over-year revenue growth in FY13 3. Year-over-year operating margin improvement in Q1-Q3 FY13 All other data: HP internal analysis 16 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Enhanced profitability3
17.
Printing market presents
opportunity Printing market expected to reach $260B by 2016 with a 3% CAGR Hardware Supplies $60B / 0% Laser MFPs Business Ink Managed Print Services Emerging markets Software & Services $120B / 0% $50B / 3% $56B / 11% $10B / 9% $45B / 11% Graphics 4% or 2X the growth in developed markets Source: HP internal analysis, Sept. 2013 All data: Market revenue in 2016 and market revenue CAGR from ’13 – ’16 17 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. $40B / 4%
18.
Extending HP leadership Hardware Laser
MFPs #1 Laser | Inkjet Supplies (ink & toner) #1 Business Ink #1 Managed Print Services #3 Sources: Hardware, Laser MFPs, and Graphics - IDC Hardcopy Tracker CQ2'13; Business Ink and Supplies - HP Internal analysis; Managed Print Services IDC WW Managed Print Services (doc #241884) June 2013 18 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. #1 Graphics #1
19.
Driving innovation Stephen Nigro Senior
Vice President Inkjet and Printing Solutions 19 ©2013 Hewlett-Packard Development Company, Company, L.P. The information contained herein is subject to change without notice. © Copyright 2013 Hewlett-Packard Development L.P. The information contained herein is subject to change without notice.
20.
HP targeted print
growth Innovation Growth markets New business models New Style of IT • Multi-Function Printers (MFP) • Ink Advantage • ePrint • Ink-in-the-Office (IITO) • Instant Ink • Indigo • Managed Print Services (MPS) • Cloud, Mobility & Security Solutions Cost savings Quality 20 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
21.
Growing LaserJet MFP
share • Growth market • Expanded portfolio of MFPs; launched 16 new MFPs • #1 in MFP share (+1.5 pts. share gain Y/Y)1 • HW unit growth of 34% Y/Y1 • Outgrew the market for last 5 consecutive quarters • Expect to continue the momentum 1. IDC Worldwide Quarterly HCP Tracker, August 2013; and HP internal data CQ2'13 21 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. New NFC-enabled HP flow MFPs • Simple and secured mobile printing with wireless direct and Touch-to-Print • Extending flow capabilities into department MFPs
22.
Accelerating business ink
momentum • Expecting double-digit growth in IITO revenue in FY13 and FY14; represents roughly 1/3 of ink sales “The HP Officejet Pro X576dw will be not only a viable replacement, but in many cases a better choice, than laser models in environments with up to 10 users and monthly volumes up to 5,000 pages.” - Buyers Lab Inc. 1 • OJ Pro units expected to grow double-digits in FY13 • OJ Pro X expected to expand market share in FY13 1. INKJET vs. LASER. A BLI whitepaper, July 2013 22 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
23.
Accelerating growth in
graphics Indigo business growth — driven by innovation Growth and market share Innovation: Indigo packaging Indigo has an installed base of over 6,000 presses, driving… Both new packaging platforms being launched are based on the new Indigo 10000 platform launched this year 19% 64% CAGR in page growth since 2010 Indigo 20000 • May 2014 • Intro into $3B flexible packaging market Market share Indigo 30000 • May 2014 • Intro into $2B folding carton packaging market Digital press / CQ2'13 +6% points over CQ2'12 Source: Market share and size based on HP estimates 23 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
24.
Making ink more
affordable with new ink models HP Ink Advantage Exceeding our connect rate, usage and after-market share objectives • Expecting triple-digit year-over-year unit growth for FY13 • Available in more than 130 countries • HP ink usage connect rate is more than 2.3X that of comparable products1 • Estimated gross margin improvement of more than 30 ppts. on hardware (Combined hardware + supplies = 15 ppts. estimated gross margin improvement) 1. HP internal analysis, usage connect rate data based on usage improvement 2012-2013 24 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
25.
Instant Ink expansion
addresses customer needs Customers save up to 50%1 on original HP Ink, enjoy convenience of never running out of ink2, and lower their carbon footprint for cartridge consumption by ~65%3 • ~93% customer retention rate4 • Nationwide rollout underway in Best Buy, Office Max, HP Shopping • Improves system model with 100% supplies aftermarket share Monthly printing plans: Occasional Moderate Frequent $2.99 $4.99 $9.99 • Up to 50 rollover pages • $1 for 15 more pages • Up to 100 rollover pages • $1 for 20 more pages • Up to 300 rollover pages • $1 for 30 more pages for 50 pages for 100 pages for 300 pages hp.com 25 1. Savings do not apply for Officejet Pro printers used in $2.99 plan. Savings are based on the HP Instant Ink service plan price for 12 months, using all pages in the plan without purchasing additional blocks of pages, compared to the estimated street price of Original HP standard-size in cartridges and published yield printing ISO/IEC 24711 pages, ISO pages are a mix of text and graphics, color and black, 8.5” x 11” pages that meet ISO testing guidelines. Actual savings may vary depending on the number of pages printed per month, print resolution, type and size of pages printed, plan, and printer platform. For more information on ISO standards, see hp.com/go/pageyield 2. Based on plan usage, internet connection to an eligible HP printer, valid credit/debit card, email address, and delivery service in your geographic area 3. Source: "Summary of Data and Assumptions for Instant Ink Program Carbon Footprint Analysis" 2013 study performed by Four Elements Consulting. Analysis includes the CO2 equivalent associated with customer trips to purchase ink cartridges at a retail store versus delivering directly to a customer’s house, and it includes recycling empty ink cartridges versus throwing them away 4. Instant Ink Pilot results as of Sept 1, 2013 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
26.
Managed Print Services Capturing
the growing MPS market Market dynamics Strategic focus Advantage HP • Expect $45B TAM in 2016 • Strategic partner • 23% MPS TCV growth1 • Expect 11% revenue CAGR '13 - '16 • Automation and intelligence • Partner-MPS growth = 4x market2 • Printer and copier convergence • Global scale and flexibility • Partnering for reach • Contractual model expanding to solutions • Service delivery • Global expansion Service Delivery Excellence Source: HP internal analysis 1. Cumulative growth from 2012-1H’13 2. Results from 1H'13 26 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
27.
Print solutions for
the New Style of IT Mobility • 37% of WW workforce mobile by 20151 • 1/3 of wireless printers are receiving prints from mobile devices2 • Total U.S. mobile pages expected to grow 12.5% from CY12 – CY163 • 700M print-enabled tablets and smartphones Cloud Security • 1 trillion pages to be digitized by 20154 • ePrint shows 69% '11 – '13 CAGR4 • $5.5M average cost per incident of corporation information theft5 • Simple and secured mobile printing for SMB/Enterprise Access Control Flow CM 1. IDC, Mobile Printing Landscape: Transition to Early Adopters, August, 2012 2. Pages and printers estimated 3. IDC Multi-client Study: Mobile Devices and Impact on Print – and End-User Analysis and Print Volume Forecast, 2012 4. HP internal research 5. U.S. Cost of a Data Breach report, Ponemon Institute, 2012 27 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Imaging and Printing Security Center
28.
28 © Copyright 2013
Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
29.
Strong momentum to
win • Accelerating in print • Applying three “waves” in personal systems • Leveraging commercial strength • Segmenting maniacally • Creating market “crossovers” • Innovating across the business 29 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Profitability
30.
Thank you © Copyright
2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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