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Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
E cigarette
1. Electronic cigarettes originally hail from China
and made their way across the world in
the 90′s, after becoming an internet sensation.
They have now surpassed that status and are
gaining an stablished place in the market.
3. E-Cigarette Market is Booming
Electronic cigarettes originally hail from China and made their way
across the world in the 90′s, after becoming an internet sensation. They
have now surpassed that status and are gaining an stablished place in the
market. The potential of this product has raised the enthusiasm of
industry experts that foresee the sucess and fortune associated with e-
cigarettes. Some analyst predict that e-cigarettes could even eclipse the
popularity of traditional cigarettes within the next decade. The
beginnings of the e-cigarette industry remind many of the start of energy
drinks. They proved to be more than a trend and so are e-cigs. There is an
amazing room for growth in the e-cigarette market. Insiders are confident
that the electronic cigarette industry will be worth over $1 billion in the
coming years.
Although at the moment, the number of e-cigarette users is nowhere near
to the number of those consuming traditional tobacco
products, according to some experts, the main difference is that e-cigs are
in the rise while tobacco products are losing their ground. E-cigarettes are
becoming more and more appealing to consumers, thanks to the notion
that they offer the same sensation of a traditional cigarette with reduced
risk.
4. E-Cigarette Market is Booming
Innovation and reduced health concerns are
two key elements that make e-cigarettes
attrarctive. While manufacturers cannot make
health claims due to FDA regulations, more
consumers are switching to e-cigs as a mean
to enjoy a less harmful smoking experience. In
addition, e-cigarettes do not produce the
smell and second hand smoke that concerns
non smokers. They are an alternative for
those that are not ready to quit altogether but
don’t want to bother those around them.
Added benefits of e-cigarettes include their
price (they end up being cheaper
than regular tobacco products).and their
convenience.
With all the buzz and advantages of e-
cigarettes, it is no wonder why they are
getting attention even from tobacco
companies that may consider the possibility
of getting hold of the e-cigarette market.
5. E-Cigarette Market is Booming
As a product that is quickly achieving its
permanent place in the market, there are
regulation discussions surrounding e-
cigarettes, specially when it comes to taxing and
regulating their distribution. There are plans to
regulate e-cigarettes as tobacco products. This
means that e-cigarette importers must hold tobacco
importing licenses, and sellers must have tobacco
licenses in all states. While e-cigarette
manufacturers have no issues with the taxing of
the product, they are adamant in getting a fair tax
that takes into consideration that the product is
less harmful than its tobacco counterparts.
The interest on electronic cigarettes is increasing
and although it may take a few year to get a
massive switch from traditional smoking to e-
cigarette experience, there are more and more
commited users that will contrinute to the
industry’s growth.