Monetization of social netwokrs In search of the successful path on Balkans

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elena lazarova

Review of the SB on Balkans, how do they use to monetize their traffic, trend for the development

Développement personnel Business Technologie

Elena Lazarova Key Account Manager Neogen Bulgaria MONETIZATION OF SOCIAL NETWORKS in search of the successful path 06/05/09 © Neogen

Top Social Networks Balkans Bulgaria Moldova Romania Serbia 06/05/09 © Neogen

Specific metrics ,[object Object],[object Object],[object Object],06/05/09 © Neogen

Audience ,[object Object],[object Object],[object Object],06/05/09 © Neogen

What are users doing online? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/05/09 © Neogen

How do we make money … 06/05/09 © Neogen ,[object Object],[object Object],[object Object]

Solutions for branding ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/05/09 © Neogen

Promotional messages ,[object Object],[object Object],[object Object],[object Object],[object Object],06/05/09 © Neogen 50000 IBM Manpower

Solutions for e-commerce ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/05/09 © Neogen

Classifieds and direct sponsored links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/05/09 © Neogen

Traffic vs. SMS ,[object Object],06/05/09 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© Neogen

Shares of the revenues 06/05/09 © Neogen

… more experience from global players 06/05/09 © Neogen

06/05/09 © Neogen 06/05/09 © Neogen Networking worldwide

Branded applications and widgets 06/05/09 © Neogen One-to-one communication tool One-to-many communication tool

Hyper targeting ,[object Object],[object Object],[object Object],06/05/09 © Neogen

Thank you! [email_address] 06/05/09 © Neogen

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Monetization of social netwokrs In search of the successful path on Balkans

1. Elena Lazarova Key Account Manager Neogen Bulgaria MONETIZATION OF SOCIAL NETWORKS in search of the successful path 06/05/09 © Neogen

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19. Events and Groups 06/05/09 © Neogen Engagement with the brand related topics Immediate feedback for participation in the event