It’s time to kick all of the elephants out of the room. Letting go of preconceived notions is a requisite skill for creating whole-hearted user experiences. In his talk, Steve will help you look at your current projects through a vulnerable lens to see imperfections, pre-empt design oversights, and let go of personal defence mechanisms that interfere with the creative process. This session will give you the tools to free project teams to express true creativity, to bond and to connect at a deeper level with each other and the people using our products and designs. What is the best makeup of any given project team? Why should you mine for conflict and how does it enable you to produce better designs? Find out the answers to all these questions and more!

1. Conflict is the Key
to Great Experiences

2. RepublicOfQuality.com

3. @hellofisher

6. www.designcontentconf.com

7. Conflict is the Key
to Great Experiences

8. Conflict is the Key
to Great Experiences

17. Before the internet,

18. Before the internet, there was the ARPANET

20. That’s right, the internet started in Utah.

24. http://roq.me/internet

25. One year later…

27. www.opte.org
2010

32. What do you do?

33. What is painful?

34. What do you love?

35. What do you wish?

36. ?

43. $

44. 150,000

49. We want to make it
more difficult

50. Ahaha!

51. Wait, what?!

52. Why? Why? Why?
Why? Why? Why?
Why? Why? Why?
Why? Why? Why?

55. We want to make it
more difficult

57. Usernames
are people

61. We want to tell
the right story!

69. Reality Vision

70. A web first organization that empowers
anyone to access City of Red Deer information
and services in any way they choose.

71. A web first organization that empowers
anyone to access City of Red Deer information
and services in any way they choose.

72. A web first organization that empowers
anyone to access City of Red Deer information
and services in any way they choose.

73. A web first organization that empowers
anyone to access City of Red Deer information
and services in any way they choose.

74. A web first organization that empowers
anyone to access City of Red Deer information
and services in any way they choose.

76. Users first
Help users get the information they want by
focusing on common user expectations.

77. Sustainable
Plan for content, technical, and information
architecture that can be easily maintained
for the long term.

78. For real people
Engage people through a clear and
honest voice.

79. Passion for your content
Everyone – the public, content authors,
content champions – own, care for, and love
their content.

81. Improve customer service
Reduce call volumes to customer service and
departments to answer basic questions

82. Content strategy
Content authors and champions have ownership
and accountability over their content

98. 40%

102. WTF?

104. Why? Why? Why?
Why? Why? Why?
Why? Why? Why?
Why? Why? Why?

105. http://roq.me/singapore

107. http://roq.me/fra

108. http://roq.me/fra

110. http://roq.me/yvr1

111. http://roq.me/yvr2

112. http://roq.me/yvr3

121. WTF?

126. Reality Vision

138. http://roq.me/elephant

139. Thanks!

140. roq.me/camp