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HANS ALEXANDER HUSEKLEPP
Industrial design, Graphic design & Branding




                                               1
PERSONALIA                                                 EDUCATION
Name             Hans Alexander Huseklepp                  2005 - June 2010       Oslo School of Architecture and Design (AHO)
Address          Alnagata 18, 0192 Oslo, Norway                                   Master of Industrial Design
Birth date       10.05.1984
Marital Status   Unmarried                                 February - July 2009   Industrial Design Exchange Semester
Phone            +47 99610425                                                     Politecnico di Milano, Italy
Mail             hhuseklepp@gmail.com
Portfolio        www.hah-id.com                            June - August 2008     Technopreneurship - Innovation and Entrepreurship
                                                                                  National University of Singapore, Business Faculty, Singapore

                                                           Spring 2008            Norwegian School of Entrepreneurship - University of Oslo
SKILLS                                                                            Entrepreneurship Course
Languages        Norwegian       Fluent
                 English         Fluent                    2004 - 2005            Asker Art & Design College
                 German          Good                                             One year freehand drawing and product design course
                 Italian         Basic

Software         Photoshop, Illustrator, Indesign, Flash
                 Catia, Solidworks, 3D Studio Max          WORK EXPERIENCE
                 Word, Powerpoint, Excel
                                                           Winter 2008            OSI - The Oslo Students’ Sports Club
                                                                                  Graphic Designer

                                                           June - August 2008     Intern at InCent Singapore
                                                                                  Business development, Corporate Identity and Graphic Design

                                                           January 2008           Sparebanken Sogn & Fjordane
                                                                                  Graphic Design project

                                                           Autumn 2007            Oslo School of Architecture and Design
                                                                                  Assistant Teacher in Basic Mechanics Course.

                                                           Summer 2006 & 2007     Sogn og Fjordane Art Museum
                                                                                  Summer Employee. Photographer, research etc.

                                                           08.2004 - 05.2006      Elkjøp Sandvika,Department of Computers and Telecom
                                                                                  Part-time Salesman, Consumer Electronics.




                                                                                                                                                  2
AWARDS AND ACKNOWLEDGEMENTS                                                     EXHIBITIONS
2010          AHO WORKS: Best Student Project in “Interaction Design”,          06.2010       Ung Design
              and “B-City” (international contest)                                            Selected works
              Project: Circle of Trust - 4 nominations                                        Sogn & Fjordane Art Museum
              Handed out by Making Waves
                                                                                03.2010       Unge Talenter
2010          Unge Talenter 2010 - Honorable mentions                                         Immaculate
              Immaculate                                                                      DoGa / Norsk Designråd

2009          AHO WORKS                                                         01.2010       Fascilitating the empirical
              Aurora - 3 nominations                                                          3 projects produced by rapid prototyping
2009          Furore Scholarship                                                              Oslo School of Architecture and Design
              Talent scholarship from Sparebanken Sogn & Fjordane
                                                                                05.2009       “Food and Design”, Stavanger
2009          The Golden Calf : Honorable mentions                                            Nordic consumer / branding conference
              Product Design Category
              Project: “Immaculate Prosthetic”                                  05.2009       “I want to be a Machine”, Norrköping, Sweden
              National design contest                                                         Art and technology exhibition

2008          The Golden Calf : Gold in Product Design Category                 02.2009       “STIL / Design from North”, Oslo
              Project: “Solo Children”                                                        Norwegian interior fair
              National design contest

2008          AHO WORKS: Best student project in “Creativity and risk-taking”
              Project: “Immaculate Prosthetic”
              Handed out by NID (Norwegian Industrial Designers Association)




                                                                                                                                             3
VARIOUS PROJECTS




                   4
ORTHOPÄDISCHE
GEMEINSCHAFTSPRAXIS
FÄ F. ORTHOPÄDIE RÄDEL / DR. WERTENBRUCH




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                                                                   WAKE UP
                                                                       Local cra manship, Global message
                                                                                                            WAKE UP
                                                                                                           switch on
                                                                                                             Local cra manship, Global message


Xerodent

Adente IN




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MONSTER
                                                      IPHONE APPLICATION
                                                      23.12.09




Monster iPhone Application, for InCent, January ´10                        7
CASE 1: PUR Norwegian Venison




                                8
9
Nettbutikk
                            Nettbutikk    Her kan du bestille PUR-hjort og få den
                            Produkt       tilsendt i posten. Prøv ut det beste kjøtet
                            Om Pur        naturen har å by på!
                            Historie         Lårsteik          Bogsteik
                            Sporing
                            Utmerkelsar      Ytre let          Indre let
                            Samarbeid        Flatbi            Mørbrad
                                             Lårtunge          Bankebi
                                             Småsteik          Sosekjøt
                                             Kjøttdeig         Kraftbein



                                          Vidare til kassen



                           Pur nummer




Webpage & business cards                                                                10
PUR mailorder package   11
Example of PUR sold through grocerystores   PUR Seal & Quality Guarantee   12
Clearchannel campaign - symbol on transparent acrylic   13
CASE 2: InCent Singapore




                           14
InCent Original webpage   15
media                              Products      Cases                  News                      About           Contact
                                                                      Market
                                                                                                  Mobile advertising - Mobile CRM - Mobile Content


                                      Newsletter                       Mobile marketing made easy

                                                           sign up



                                      Kompis


                                                            log in
                                                                                                                                            Mobile marketing
                                                                                                                                                 made easy
                                                                     Welcome to InCent One!
                                                                     InCent One is a mobile marketing company based out of Singapore.
                                                                     We provide tailored solutions within direct mobile marketing and customer
                                                                     relationship management.




                                      News                                         Mobile Advertising                      Mobile CRM                        Mobile Content



                                                                     Customers




InCent redesigned webpage / profile                                                                                                                                            16
InCent new profile : Icons and communication   17
InCent client case Isetan, developing mobile webpages   18
CASE 3: Immaculate Prosthetic




                                19
Immaculate

             20
Illustration.




By making prosthetics visible, and focus on improvement instead of imitation, percieved disability will disappear.   21
The Immaculate prosthetic   22
Embedded technology seamlessly integrated in the Corian: clock, wifi, pulse, battery display, wifi connection   23
The Globe joint allows for greater freedom of movement than a natural arm   24
CASE 4: Aurora High Speed Train
Co-designer: Henning R. Nielsen




                                  25
TM   TM
Aurora High Speed Train, Logo             26
EFFECTIVITY   FLEXIBILITY   HARMONY




Brand Core Values                                         27
what:   the only high speed train service
                         how:     that efficiently connects cities and provides comfortable personal spaces
                         who:    for individuals and businesses with individual needs
                        where:   in mid-Norway
                          why:   who want more efficient means of travel
                        when:    in a time when sustainability is given and time is the most valuable asset.




Positioning statement                                                                                          28
Material and color use   29
30
31
32
33
34
35
36
CASE 5: Circle of Trust




                          37
38
Concept                       “I´m here”-lamp                                                                                           Concept                           Clamshell Cam
Concept                         Commotion-box                                                                                          Concept                      Preventive smoke                                                                                             Concept                                  Big Brother               Concept                              Circle of trust
                                                                    A lampshade with silhouettes, randomly rotating and giving                                                                              The Clamshell Cam is a network camera controlled from your
                                                                    the impression that someone is moving around inside the            An object placed in the fireplace at home, randomly activated        smartphone or via a computer. It has an active and a passive
A speaker system installed in the house, triggered by wifi or                                                                                                                                                                                                                     The ultimate home surveillance kit - a motion or audio            An interactive object placed by your bedside. Sold in sets of
                                                                    house.                                                             to produce smoke (giving the impression that someone is              state - when its not in use its closed, but when activated it
randomly. Playing prerecorded commotion or dialogues /                                                                                                                                                                                                                            activated camera, with microphone and speaker. If its activated   two, and can be expanded into small networks. Functions as
arguments to give the illusion of someone being home.                                                                                  home). Also connected to motion sensors at the doors, so in          slides open and lights up.                                            you´re automatically alerted by sms, and you can controll the     a physical alarm trigger, and when one is triggered, the others
                                                                                                                                       the case of a burglary it ejects red smoke through the pipe,                                                                               camera directly, talking through the speaker.                     light up. Also distributes pre-recorded sms to your closest
                                                                                                                                       signalling all around that the house is being robbed.                                                                                                                                                        circle of trust.




                                                                                                                                                                                                                                                  MyAlarm




                                                                     Concept                                    Guard D0g               Concept                                        Blitzlamp            Concept                  Personal Alarm App                          Concept                           Screamer plug                    Concept               Wristmounted alarm
Concept                               Smokescreen
                                                                     Including humor in the aesthetic to make it less grim. An           A wall mounted lamp for you bedroom, providing you with             A one click alarm distribution channel for your smartphone.         Plug the screamer plug on your most valued electrical articles,    A wristmounted alarm, also functioning as a watch. When
  A smoke distributor, remote controlled or connected to             alarm central shaped as a guard dog, activates / deactivates by     calm ambient light. Comes with a remot trigger, so that in          Prerecord a distress call and ship an alert sms to a selection of   and when they are unplugged (without entering a code) a high       triggered it makes an audible alarm as well as distributing sms
  motion sensors. When triggered it fills the entire apartment or    placin keychain on snout.                                           case an emergency situation or assult occurs, press the trigger,    your closest friends.                                               pitch alarm goes off.                                              alerts to family members or directly to an alarm central
  floor with thick synthetic smoke, immobilizing any unwanted                                                                            and a searing bright light flashes repeatedly, immobilizing the
  intruders until police or security personell arrives.                                                                                  intruder.




                                                                                                                                                                                                                                                                                                                                                                                                                      39
40
41
42
PASSIVE   ACTIVE
                   43
N Telenor      12:34 PM                                    N Telenor   12:34 PM   N Telenor   12:34 PM




            3


                           1
                           2
                                                      Circle
                           3
                           4
                           5


N Telenor       12:34 PM       N Telenor   12:34 PM




                                                                                                             44
45
46
HANS ALEXANDER HUSEKLEPP
Industrial design, Graphic design & Branding

CONTACT:
hhuseklepp@gmail.com
+47 99610425
www.hah-id.com

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Portfolio 2010

  • 1. HANS ALEXANDER HUSEKLEPP Industrial design, Graphic design & Branding 1
  • 2. PERSONALIA EDUCATION Name Hans Alexander Huseklepp 2005 - June 2010 Oslo School of Architecture and Design (AHO) Address Alnagata 18, 0192 Oslo, Norway Master of Industrial Design Birth date 10.05.1984 Marital Status Unmarried February - July 2009 Industrial Design Exchange Semester Phone +47 99610425 Politecnico di Milano, Italy Mail hhuseklepp@gmail.com Portfolio www.hah-id.com June - August 2008 Technopreneurship - Innovation and Entrepreurship National University of Singapore, Business Faculty, Singapore Spring 2008 Norwegian School of Entrepreneurship - University of Oslo SKILLS Entrepreneurship Course Languages Norwegian Fluent English Fluent 2004 - 2005 Asker Art & Design College German Good One year freehand drawing and product design course Italian Basic Software Photoshop, Illustrator, Indesign, Flash Catia, Solidworks, 3D Studio Max WORK EXPERIENCE Word, Powerpoint, Excel Winter 2008 OSI - The Oslo Students’ Sports Club Graphic Designer June - August 2008 Intern at InCent Singapore Business development, Corporate Identity and Graphic Design January 2008 Sparebanken Sogn & Fjordane Graphic Design project Autumn 2007 Oslo School of Architecture and Design Assistant Teacher in Basic Mechanics Course. Summer 2006 & 2007 Sogn og Fjordane Art Museum Summer Employee. Photographer, research etc. 08.2004 - 05.2006 Elkjøp Sandvika,Department of Computers and Telecom Part-time Salesman, Consumer Electronics. 2
  • 3. AWARDS AND ACKNOWLEDGEMENTS EXHIBITIONS 2010 AHO WORKS: Best Student Project in “Interaction Design”, 06.2010 Ung Design and “B-City” (international contest) Selected works Project: Circle of Trust - 4 nominations Sogn & Fjordane Art Museum Handed out by Making Waves 03.2010 Unge Talenter 2010 Unge Talenter 2010 - Honorable mentions Immaculate Immaculate DoGa / Norsk Designråd 2009 AHO WORKS 01.2010 Fascilitating the empirical Aurora - 3 nominations 3 projects produced by rapid prototyping 2009 Furore Scholarship Oslo School of Architecture and Design Talent scholarship from Sparebanken Sogn & Fjordane 05.2009 “Food and Design”, Stavanger 2009 The Golden Calf : Honorable mentions Nordic consumer / branding conference Product Design Category Project: “Immaculate Prosthetic” 05.2009 “I want to be a Machine”, Norrköping, Sweden National design contest Art and technology exhibition 2008 The Golden Calf : Gold in Product Design Category 02.2009 “STIL / Design from North”, Oslo Project: “Solo Children” Norwegian interior fair National design contest 2008 AHO WORKS: Best student project in “Creativity and risk-taking” Project: “Immaculate Prosthetic” Handed out by NID (Norwegian Industrial Designers Association) 3
  • 6. rin all b jo em ) g en else ruk g r ( øe nsti rin y u tiv one d b ne ra e Hy nyt jen M et i jon H ø e k us j isk sg (g rs t as ors po p t Ti tig Xy re s t sy k ol ya or gi lit le ilj lp Flu Nø Ep Salivin Flux tablett Listerine Cool Mint Fluorid hyperspot Colgate Total WAKE UP Local cra manship, Global message WAKE UP Local cra manship, Global message WAKE UP switch on Local cra manship, Global message Xerodent Adente IN ) sje rin alla b jo em g g ( in d er ne ra 6 on sg
  • 7. MONSTER IPHONE APPLICATION 23.12.09 Monster iPhone Application, for InCent, January ´10 7
  • 8. CASE 1: PUR Norwegian Venison 8
  • 9. 9
  • 10. Nettbutikk Nettbutikk Her kan du bestille PUR-hjort og få den Produkt tilsendt i posten. Prøv ut det beste kjøtet Om Pur naturen har å by på! Historie Lårsteik Bogsteik Sporing Utmerkelsar Ytre let Indre let Samarbeid Flatbi Mørbrad Lårtunge Bankebi Småsteik Sosekjøt Kjøttdeig Kraftbein Vidare til kassen Pur nummer Webpage & business cards 10
  • 12. Example of PUR sold through grocerystores PUR Seal & Quality Guarantee 12
  • 13. Clearchannel campaign - symbol on transparent acrylic 13
  • 14. CASE 2: InCent Singapore 14
  • 16. media Products Cases News About Contact Market Mobile advertising - Mobile CRM - Mobile Content Newsletter Mobile marketing made easy sign up Kompis log in Mobile marketing made easy Welcome to InCent One! InCent One is a mobile marketing company based out of Singapore. We provide tailored solutions within direct mobile marketing and customer relationship management. News Mobile Advertising Mobile CRM Mobile Content Customers InCent redesigned webpage / profile 16
  • 17. InCent new profile : Icons and communication 17
  • 18. InCent client case Isetan, developing mobile webpages 18
  • 19. CASE 3: Immaculate Prosthetic 19
  • 21. Illustration. By making prosthetics visible, and focus on improvement instead of imitation, percieved disability will disappear. 21
  • 23. Embedded technology seamlessly integrated in the Corian: clock, wifi, pulse, battery display, wifi connection 23
  • 24. The Globe joint allows for greater freedom of movement than a natural arm 24
  • 25. CASE 4: Aurora High Speed Train Co-designer: Henning R. Nielsen 25
  • 26. TM TM Aurora High Speed Train, Logo 26
  • 27. EFFECTIVITY FLEXIBILITY HARMONY Brand Core Values 27
  • 28. what: the only high speed train service how: that efficiently connects cities and provides comfortable personal spaces who: for individuals and businesses with individual needs where: in mid-Norway why: who want more efficient means of travel when: in a time when sustainability is given and time is the most valuable asset. Positioning statement 28
  • 30. 30
  • 31. 31
  • 32. 32
  • 33. 33
  • 34. 34
  • 35. 35
  • 36. 36
  • 37. CASE 5: Circle of Trust 37
  • 38. 38
  • 39. Concept “I´m here”-lamp Concept Clamshell Cam Concept Commotion-box Concept Preventive smoke Concept Big Brother Concept Circle of trust A lampshade with silhouettes, randomly rotating and giving The Clamshell Cam is a network camera controlled from your the impression that someone is moving around inside the An object placed in the fireplace at home, randomly activated smartphone or via a computer. It has an active and a passive A speaker system installed in the house, triggered by wifi or The ultimate home surveillance kit - a motion or audio An interactive object placed by your bedside. Sold in sets of house. to produce smoke (giving the impression that someone is state - when its not in use its closed, but when activated it randomly. Playing prerecorded commotion or dialogues / activated camera, with microphone and speaker. If its activated two, and can be expanded into small networks. Functions as arguments to give the illusion of someone being home. home). Also connected to motion sensors at the doors, so in slides open and lights up. you´re automatically alerted by sms, and you can controll the a physical alarm trigger, and when one is triggered, the others the case of a burglary it ejects red smoke through the pipe, camera directly, talking through the speaker. light up. Also distributes pre-recorded sms to your closest signalling all around that the house is being robbed. circle of trust. MyAlarm Concept Guard D0g Concept Blitzlamp Concept Personal Alarm App Concept Screamer plug Concept Wristmounted alarm Concept Smokescreen Including humor in the aesthetic to make it less grim. An A wall mounted lamp for you bedroom, providing you with A one click alarm distribution channel for your smartphone. Plug the screamer plug on your most valued electrical articles, A wristmounted alarm, also functioning as a watch. When A smoke distributor, remote controlled or connected to alarm central shaped as a guard dog, activates / deactivates by calm ambient light. Comes with a remot trigger, so that in Prerecord a distress call and ship an alert sms to a selection of and when they are unplugged (without entering a code) a high triggered it makes an audible alarm as well as distributing sms motion sensors. When triggered it fills the entire apartment or placin keychain on snout. case an emergency situation or assult occurs, press the trigger, your closest friends. pitch alarm goes off. alerts to family members or directly to an alarm central floor with thick synthetic smoke, immobilizing any unwanted and a searing bright light flashes repeatedly, immobilizing the intruders until police or security personell arrives. intruder. 39
  • 40. 40
  • 41. 41
  • 42. 42
  • 43. PASSIVE ACTIVE 43
  • 44. N Telenor 12:34 PM N Telenor 12:34 PM N Telenor 12:34 PM 3 1 2 Circle 3 4 5 N Telenor 12:34 PM N Telenor 12:34 PM 44
  • 45. 45
  • 46. 46
  • 47. HANS ALEXANDER HUSEKLEPP Industrial design, Graphic design & Branding CONTACT: hhuseklepp@gmail.com +47 99610425 www.hah-id.com