1. The Anti-Social Networking Solution

2. HOW COMMERCE WORKS I’ll pay $$$ I won’t pay Pay me money NOW! Pay me money NOW! Pay me money NOW! $0

3. HOW ADS IN COMMERCE WORK I’ll pay $$$ I won’t pay Would you like to pay us money? Would you like to pay us money? -OR- -OR- Would you like to pay us money? Would you like to pay us money? -OR- -OR- Get this for free? Get this for free? Get this for free? Get this for free?

4. HOW SOCIOPAY WORKS SocioPayknows the user will not pay I’ll pay $$$ I won’t pay SocioPayknows which user will pay $$$ SocioPayknows which user will not pay SocioPayknows the user will pay $25

5. HOW DOES THIS WORK FOR ME? Commerce only Ads in commerce SocioPay Ø Ø Ø Ø Ø Ø Ø Ø Ø ₵ ₵ ₵ ₵ $ $ $ $$ ₵ $$ Ø $$$ Willingness to pay >3x revenue 2x revenue Number of gamers

6. SOCIOPAY DYNAMICMONETIZATION

7. SOCIOPAY DYNAMICMONETIZATION HI5PURCHASE HI5MONETIZATION HI5PRICING SMART PRICING Sell to any player anywhere in the world – in local currency. CONVERSION Best converting payment methods. World-wide. HYBRIDIZATION Monetize every player. Increase revenue and engagement.

8. PRICINGPURCHASE game calls hi5 lightbox and passes bundle ID the player expresses purchase intent (e.g., clicks on “buy”) using hi5 Purchase Intent response, developer creates a pricing dialog hi5 notifies the developer the payment is complete using hi5’s purchase notification system hi5 determines the best converting payment method for the selected price hi5 offers an optional upsell to player - increasing ASP by 25% call hi5 Purchase Intent API with game exchange rate to USD and expected purchase hi5 sends PPP adjusted “bundles” - with volume discounting - formatted in local currency PURCHASE INTENT PRICING DIALOG NOTIFICATION SERVICE DIRECT PURCHASE hi5 completes the purchase using the best converting payment partner Increased Conversion Increased Average Sales Price Increased Completion HI5PURCHASE HI5MONETIZATION HI5PRICING SMART PRICING Sell to any player anywhere in the world – in local currency. CONVERSION Best converting payment methods. World-wide. HYBRIDIZATION Monetize every player. Increase revenue and engagement.

9. MONETIZATION game calls hi5 lightbox with redemption ID the player expresses intent to spend game currency for a virtual good hi5 compares expected value of redemption to expected value of advertising purchase notification system completes slower advertising methods (e.g., offers, surveys, invites, etc.) call hi5 Redemption Intent API with virtual good details hi5 calculates the probability of purchase by examining player history and habits across the network instant notification satisfies player’s desire to get back into the game hi5 API responds with advertising alternative REDEMPTION INTENT REDEMPTION DECISION ENGINE NOTIFICATION SERVICE POINT OF CONSUMPTION LIGHTBOX utilizes developer assets to create an integrated experience Monetize EVERY Player Incremental Revenue Increased Yield HI5PURCHASE HI5MONETIZATION HI5PRICING SMART PRICING Sell to any player anywhere in the world – in local currency. CONVERSION Best converting payment methods. World-wide. HYBRIDIZATION Monetize every player. Increase revenue and engagement.

10. SOCIOPAY DYNAMICMONETIZATION HI5PURCHASE HI5MONETIZATION HI5PRICING SMART PRICING Sell to any player anywhere in the world – in local currency. CONVERSION Best converting payment methods. World-wide. HYBRIDIZATION Monetize every player. Increase revenue and engagement.

11. The Anti-Social Networking Solution