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Request for Proposals (RFP)
                               July 19, 2012

I. Intro to Hive Fashion
          A. Program Summary
          B. Brief History: Program inception and key partners
          C. Objectives
          D. Potential Projects and Linkages
          E. Resources for Hive Fashion Grantees


II. Information for Applicants
         A. Funding Priorities
         B. Grant Types
         C. Proposal Requirements
         D. Proposal Submission
         E. Proposal Review Process and Timeline
         F. Grantee Obligations


III. Hive Fashion Contacts


IV. Additional Online Resources
       A. Connected Learning
       B. Fashion
       C. Webmaking




                                                 1

Hive Fashion RFP                                                 v.2 rev. 7-19-12
I. Introduction

A. Program Summary

Hive Fashion is a two-year collaboration of youth-serving organizations within the Hive
Learning Networks1 in New York City and Chicago from July 2012 to June 2014. In partnership
with industry professionals, Hive Fashion will give high school-age teens the transformative
learning experience that comes from bringing personally meaningful ideas to life through
creative design and production. The central theme of fashion not only engages teen interests
but also connects them to a wide range of expertise represented by the diverse membership of
the Hive Learning Networks. In this way, Hive Fashion is an invitation to member organizations
to further the network’s ability to provide youth with learning experiences aligned with a central
theme—fashion in this instance—thereby weaving organizations into one connected learning
environment that broadens the ecosystem of learning opportunities.

Learners will have a hands-on encounter with the entire creative design process from the
brainstorming to fabrication, with highly visible and widely celebrated outcomes. A select group
of challenge winners will even have their creations prominently worn by celebrities or advertised
by fashion companies. Along the way students will access two avenues to active engagement:
        Fashion Strand for those interested in participation anywhere along the wide continuum
        of creative production within fashion;
        Narration Strand for students interested in multimedia storytelling of the oral histories
        and learning trajectories of fashion professionals and student peers.

Outcomes include:

       A Hive Fashion apparel line designed and created by Hive youth and displayed
       prominently in New York, Chicago, and beyond.
       Youth-led events such as runway shows and screenings to celebrate both fashion and
       documentary creations.
       Digital products such as digital explorations of the fashion industry, including video
       documentaries illustrating career paths or virtual tours of textile factories.
       A rich database of how-to guides and curricular resources to guide the teaching and
       learning of skills necessary for success in the fashion world.
       A digital badging system to recognize teen growth and achievement.
       Programs built on Fashion content that is aligned with current research on connected
       learning.2 As well as programs and learning activities that will provide multiple
       opportunities for testing foundational principles of connected learning.


B. Brief History

Funded by the MacArthur Foundation’s Digital Media and Learning Initiative,3 Hive Fashion
began as a partnership between MacArthur, Hive Learning Network organizations in New York
City and Chicago,4 and New York-based fashion designer, Christopher Bevans, the Design
Director for Pharrell Williams’ and Jay-Z’s Billionaire Boys Club streetwear brand. The Spring

1
  http://www.hivelearningnetwork.org/
2
  http://connectedlearning.tv
3
  http://www.macfound.org/programs/learning/
4
  Hive planning team organizations in NYC: Smithsonian Cooper-Hewitt National Design Museum,
DreamYard, and New York Public Library. In Chicago: Chicago History Museum, Chicago Architecture
Foundation, Free Spirit Media, and YOUmedia.
                                                 2

Hive Fashion RFP                                                                    v.2 rev. 7-19-12
2012 release of MacArthur’s connected learning principles coincided with our planning meetings
and served to guide our thinking about how the Hive could best support interest-driven, peer-
supported, and externally relevant learning by teens.

Hive Fashion is one of several programs within the Hive Learning Networks, and is not a
separate network or initiative. Because of its thematic approach to program development,
funding for Hive Fashion is supported through a separate RFP. In this first year, Hive Fashion
programs in New York City and Chicago will all be funded through a MacArthur grant made to
the Mozilla Foundation. Mozilla will issue 2012-2013 Hive Fashion funding. The Hive Fashion
project is collaboratively managed by staff at the Chicago Community Trust and the Mozilla
Foundation, with special project support from the Smithsonian Cooper-Hewitt National Design
Museum in New York and YOUmedia in Chicago.


C. Objectives

       1. RFP Objectives: Development of Innovative Programs

A 21st century shift from schooling to learning requires the creation of connected learning
networks which utilize digital tools to enable interest-driven learning anytime and anywhere. As
Hive programs shift the focus of youth participation from consumption of information to the
creation of physical and digital products and ideas, we recognize the need to build the capacity
of organizations within the network to:

       Grow the number of dynamic programs with the Hive Learning Network.
       Provide a Hive program model that connects young people to future learning
       opportunities, including college and career readiness.
       Build programmatic models that organize network energy and expertise towards content-
       focused exploration of shared themes.


The Hive Fashion RFP is an incentive for Hive organizations to:

       Develop programs that engage youth in creative production, whether related to fashion
       or the multimedia narration of personal and professional learning trajectories in fashion
       design.

       Increase the capacity of the Hive to create connected learning experiences that have
       shared outcomes throughout the network, framed by programmatic themes—in fashion
       and beyond.


“Fishbowl” Program Development

Given that an important goal of the RFP is to incubate innovation, first-year Hive Fashion
grantees are expected to participate in a transparent development process with a commitment
to shared learning from which the entire network can grow. That is, successful participation will
involve a “fish bowl” approach so that the entire network can learn from the process.




                                                3

Hive Fashion RFP                                                                   v.2 rev. 7-19-12
Utilizing Professional Partnerships

Among its many assets is Hive Fashion’s ability to connect young people to professionals
throughout the fashion, media production and technology industries. In partnership with fashion
designer Christopher Bevans, for example, Hive organizations are given access to the
professional capital and experience of accomplished adults. Hive Fashion relies on partnerships
with companies and individual professionals to:

       Issue challenges to teams of students working in all stages of creative design and
       documentation,
       Provide in-person and virtual mentorships and internships,
       Critique, celebrate, and publicize youth creations, and
       Assist program development by interested youth organizations new to this field of work.

Hive Fashion proposals that rely heavily on industry partnerships are encouraged to build those
relationships immediately. Such proposals must engage partners in joint planning to be
considered.

In summary, through this RFP the first year of Hive Fashion will:
      Provide examples of existing Hive programs that connect to the theme of fashion from
      multiple content domains.
      Fund the creation of more such programs.
      Build a foundation of experiences, skills and programs to support students’ creation of a
      Hive Fashion apparel line in Year 2.
      Extend the capacity of the Hive Networks to learn from the experiences of Hive Fashion
      grantees to support future thematic program development within the network.



       2. Programmatic Objectives

Hive Fashion has multiple programmatic objectives:

       Provide a working example of connected learning principles in practice. Specifically, to:
              To sustain learning that is
                  interest-powered,
                  peer-supported, and
                  able to positively impact external outcomes such in academics, civics, and
                      careers.
              To design experiences that
                  are production-centered,
                  are openly networked across various sectors, and that
                  have shared purpose.
              To establish the values of
                  equity,
                  social connection, and
                  full participation by all youth and adults.




                                               4

Hive Fashion RFP                                                                  v.2 rev. 7-19-12
Guided by these principles, successful Hive Fashion programs will:

          Challenge youth to experience transformative learning through creative design and
          production.
          Extend the capacity of the Hive to offer programs connected to a central theme.
          Link meaningful learning to youth interests in creative ways that are appealing to high
          school-age teens.

D. Potential Projects and Linkages

In support of openly networked programs designed with shared purpose, our themed approach
to program development allows multiple disciplines to connect in unique ways to a unifying
theme.

As illustrated below, creative production through fashion has many potential linkages.




          Multimedia Narration: the ability to communicate a creative idea and to construct a
          narrative through varied modes is a vital skill within fashion design and beyond.
          Mathematical Reasoning: garment construction requires knowledge of measurement
          and proportions from the most accessible to the most sophisticated applications.
          Graphic Design: teens are regular consumers of wearable art, such as graphic tees, but
          Hive Fashion will challenge them to be thoughtful, skilled producers.
          STEM: modern materials enable students to use conductive thread and electronic
          textiles to sew wearable electronics into garments, as with the programmable Arduino
          and Lilypad Arduino.5
          Entrepreneurial Skills: developing a brand, a product, or producing a fashion show
          requires management and planning skills that are often under-developed in traditional
          learning environments.
          Civic Engagement and Critical History: a review of past and present fashion trends
          provides a unique point of access to social awareness and empowerment.


5
    http://www.arduino.cc/
                                                  5

Hive Fashion RFP                                                                     v.2 rev. 7-19-12
To aid organizations in preparing proposals, we offer the following additional examples of
existing or planned programs that illustrate the generative nature of this topic.


Cross-Hive Program Example

       Christopher Bevans mini-documentary - Hive NYC member Reel Works6 is a
       Brooklyn-based program for youth filmmaking and mentorship. Teens from Reel Works
       filmed, edited, and produced a mini-documentary introducing Christopher and the Hive
       Fashion program. Music tracks were provided by teens from Chicago Hive member
       YOUmedia,7 a teen collaboration space at the Harold Washington Library.
                        http://www.youtube.com/watch?v=SJOZ6JdzHf4


Hive NYC Program Examples

       DreamYard Fashion Intensive - The DreamYard8 Fashion Intensive will run for five
       days in August of 2012. Participants will work individually and collaboratively on small
       skill-building activities over the first three days. For the last two days, participants would
       work in pairs to create “looks” tied to a theme using basic construction and “up-cycling”
       techniques that re-use material, objects and garments to create new, expressive outfits.
       These looks will be showcased at a fashion show at the DreamYard Center on the final
       day.
       NYPL Anti-Prom - For years the New York Public Library has been hosting the Anti-
       Prom,9 which has grown to be the culmination the annual Design NYPL program.10 In
       collaboration with the New York High School of Fashion Industries, NYPL challenges
       students to use library collections to research fashions and to design Anti-Prom
       costumes for that year’s theme, such as Glam Prom, Superhero Prom, and 2012’s
       Monster Prom.
       Rocawear Internships - In collaboration with Christopher Bevans, NYC Hive member
       Cooper-Hewitt National Design Museum selected one of their Design Prep11 Scholars
       Program12 participants for an internship at Manhattan offices of Jay-Z’s Rocawear
       company.


Hive Chicago Program Examples

       T-Shirt Design Challenges - Through a special project partnership (see section II.B.
       below), Chicago Hive member YOUmedia is partnering separately with RSVP Gallery13
       and Chicago Ideas Week on two t-shirt design challenges in which youth create graphic
       designs within the constraints articulated in client briefs. Select designs will be featured
       within RSVP Gallery’s retail space and distributed at the October 2012 Chicago Ideas
       Week, both highly visible platforms for celebrating teens’ creativity.


6
  http://www.reelworks.org/rw/
7
  http://youmediachicago.org/
8
  http://dreamyard.com/
9
  https://www.facebook.com/antiprom
10
   http://www.nypl.org/events/programs/2011/11/29/design-nypl-2012
11
   http://www.cooperhewitt.org/education/designprep
12
   http://www.cooperhewitt.org/tags/scholars-program
13
   http://rsvpgallery.com/
                                                 6

Hive Fashion RFP                                                                      v.2 rev. 7-19-12
Free Spirit Media News on the Road - Hive Chicago member organizations Free Spirit
          Media14 and YOUmedia will collaborate on the Hive-funded News on the Road project
          linking Free Spirit’s roving youth journalists with YOUmedia’s t-shirt designers to
          chronicle the learning that occurs as YOUmedia teens respond to the creative
          challenges and constraints of the Chicago Ideas Week t-shirt design challenge.

E. Resources for Hive Fashion Grantees

Participation in this initiative will provide access to a number of valuable resources.

          The Chicago Architecture Foundation (CAF) has applied previous Hive Chicago funding
          to the development of DiscoverDesign.org, an online platform that hosts architectural
          design challenges for teens nationwide, with built-in tools for professional mentors. CAF
          will collaborate with interested Hive Fashion grantees to develop fashion-focussed
          challenges with this design-focussed platform.
          Hive Fashion Mentors housed at YOUmedia will be provide ground-level support for
          Chicago grantees to assist with program development and implementation.
          NYC-based Cooper-Hewitt will provide design-oriented professional development for
          grantees in New York and Chicago to assist the development of programs rooted in
          design thinking and processes.
          Badge development will be supported for all grantees through a separate MacArthur
          grant to DePaul University for the design, implementation, and evaluation of digital
          badges. Additional paid access will be provided to the BadgeStack platform through the
          first year of Hive Fashion.


II. Information for Applicants

A. Funding Priorities

Hive Fashion funding will be awarded to new or re-envisioned programs that

          1. Build upon applicant’s unique expertise and content domain to offer rich learning
             experiences, whether through creative design and production in fashion or through
             narrative storytelling of the learning occurring through Hive Fashion programs.
             Potential program focuses include but are not limited to
                  Textiles
                  Electronic-Textiles and wearable technologies
                  DIY Fashion - Remixing/Upcycling
                  Digital Design
                  Graphic Design
                  Garment Construction
                  Multimedia Storytelling
                  3-D Design and Modeling
                  Fabrication of Accessories
                  Fashion photography
                  Fashion and Style blogging
                  Style and Style-Maker Histories and Portraits




14
     http://www.freespiritmedia.org/
                                                  7

Hive Fashion RFP                                                                      v.2 rev. 7-19-12
2. Employ Mozilla Webmaker tools15 to document student learning and generate
           multimedia artifacts.
        3. Develop and award digital badges in BadgeStack, iRemix, or equivalent OBI-
           compliant badging system,16 to recognize student achievement.

Special consideration will be given to proposals that establish cross-city collaborations between
Hive orgs and professionals in New York and Chicago.

B. Grant Types

As seen in this image, a two-pronged program development strategy will be used.

                              Special Projects                            Hive Org Projects

 Description:      Short-term or one-time fashion pilots       Start-up grants to support NY and
                   that connect high-capacity17 youth to       Chicago Hive members in the creation
                   challenge-oriented programs through         or redesign of programs related to
                   partnership with industry                   fashion or fashion-related multimedia
                   professionals, such as the YOUmedia         production. Applicants may propose
                   & RSVP t-shirt design challenge             to provide professional development
                   described above in section I.D.             for other Hive organizations who are
                                                               new to fashion program development.

 Amount:           $20,000 available per city.                 Up to $20,000 per applicant


 Number of         These partnership funds will be issued      Up to 5 applicants per city
 Grants:           to Cooper-Hewitt National Design
                   Museum in New York and YOUmedia
                   in Chicago. However applicants may
                   propose special project partnerships
                   with Cooper-Hewitt and/or YOUmedia.

 Who Can           Current Hive members. Partnerships          Current Hive members. Partnerships
 Apply:            may include non-Hive members with           may include non-Hive members with
                   unique expertise.                           unique expertise.

 Submit            Mozilla Foundation via                      Mozilla Foundation via
 Applications      ReFashionLearning@gmail.com                 ReFashionLearning@gmail.com
 to:

 Funding           Where available, funding for special        Mozilla Foundation
 Disbursed         project collaborations will be provided
 by:               by re-grants from Cooper-Hewitt or
                   YOUmedia.

 Duration:         August 2012 - June 2013                     August 2012 - June 2013

15
   http://www.mozilla.org/en-US/webmaker/
16
   http://badgestackproject.org/blog/mozilla-open-badge-obi-compliant/
17
   By “high-capacity” we mean youth who have a base of knowledge and experience in design and
production through fashion and documentary narration, in contrast to youth whose skills and experience
are at a more introductory level.
                                                   8

Hive Fashion RFP                                                                        v.2 rev. 7-19-12
C. Proposal Requirements

The proposal process is intended to be relatively lightweight with questions focused on the core
features of the proposed program. The entire single-spaced proposal should be no more than 4
pages, including the budget summary. Proposals should address the following questions.

       The Basics

Project title and one-sentence description
Applicant organization and one-sentence description
Grant type and requested amount
Target audience and number of students to be served
Project duration



                                 Proposal Questions                        Evaluation Criteria

                    Describe the new or redesigned project and         Is the proposed project
                    how it will challenge youth through creative       aligned with the objectives
                    design and production, whether in fashion or       and priorities outlined in this
                    fashion-related multimedia narration. Include:     RFP?
                    - Overall objective (“big idea”) of the the
                    program.
                    - Program structure (what participants will do).
                    - Learning outcomes for youth and the
                    organization.
                    - Program calendar.
                                                                       Will the proposed project
                    How will digital badges be used to empower         offer teens learning
 Project            your teens to evaluate their own                   opportunities that can be
                    achievements?                                      recognized through digital
                                                                       badging?

                    How will you evaluate, document, and share         Is there a commitment to
                    your successes and “successful failures?”          share learning with the
                                                                       wider Hive network?

                    If proposing to redesign or expand existing        Will the proposed redesign
                    programs, describe the ways in which Hive          of existing programs clearly
                    Fashion funding would broaden participation,       add value to teens’ learning
                    deepen learning, or otherwise enhance youth        experiences?
                    experiences beyond current programs.

                    What institutional resources and expertise will    Does the Hive org have the
                    support the proposed project?                      capacity and experience to
                                                                       deliver the proposed
 Supports and       Whether proposals include partnership with         project?
 Connections        other Hive orgs or not, in what ways will Hive
                    resources and relationships be used to             Does the proposal leverage
                    enhance, sustain, or extend the reach of this      the resources of the Hive?
                    project?

                                                 9

Hive Fashion RFP                                                                     v.2 rev. 7-19-12
Proposal Questions                    Evaluation Criteria

                      Provide a summary budget with a high-level      Are the cost estimates
                      breakdown of the costs for the proposed         reasonable and sufficient to
                      project.                                        support the proposed
 Cost
                                                                      project?




D. Proposal Submission

Proposals must be submitted as one PDF attachment to an email sent to
ReFashionLearning@gmail.com by the application deadline: 5pm local time, Friday, September
7. Revisions and resubmissions will not be permitted unless resubmission occurs prior to the
deadline.


E. Proposal review process and timeline

Proposals will be reviewed by Hive staff in New York and Chicago and by the Hive Fashion
project manager according to the above criteria (see contact information in section III below).



Timeline:
       July 19: RFP release in Chicago and NYC
       By August 17: Express intent to apply via Minigroup
       September 7: Proposal submission deadline
       September 21: Year 1 funding announcements
       October 15: Funding disbursement
       By November 1: Begin youth programming, continued to June 2013


F. Grantee Obligations

In addition to meeting the objectives mentioned above in section I.C., grantees will be expected
to
        Attend meetings at least quarterly
        Participate in online networking and professional development initiatives such as the
        Hive Fashion Minigroup18.
        As stated above, develop programs that engage youth in creative production, whether
        related to fashion or the narration of personal and professional learning trajectories in
        fashion design. Specifically, successful programs providers will:
                Engage youth in iterative design processes through collaborative teamwork.
                Empower teens to use, remix and build technology to solve problems of design
                and production.
                Co-create learning challenges of gradually increasing sophistication.


18
     https://minigroup.com/groups/11070
                                                10

Hive Fashion RFP                                                                   v.2 rev. 7-19-12
As stated above, increase the capacity of the Hive to create connected learning
       experiences that have shared outcomes throughout the network, independent of the
       particular programmatic theme—in Hive Fashion and beyond. Specifically, successful
       program providers will:
               Participate in the creation and utilization of common platforms for other
               organizations to plug into programs through multiple access points.
               Offer Hive Fashion programs open to in-person or virtual participation by youth
               and adult mentors from throughout the local network.

Regarding fishbowl program development, year-one grantees will be expected to:

       Share learning through meet-ups, blogs, Minigroup and social media.
       Contribute to a Hive Fashion toolkit of program resources.
       Assist the design and implementation of badges to make learning paths visible to the
       entire network.
       Support ongoing connected learning research and program evaluation.


III. Hive Fashion Contacts

Hive Fashion Project Manager
       Sam Dyson, Program Director, Learning Labs
       Chicago Community Trust
       sdyson@cct.org
       312-613-1349

Mozilla + Hive NYC
        Leah Gilliam, Portfolio Strategist, Hive Learning Network NYC
        Mozilla Foundation
        leah@mozillafoundation.org
        347-879-0859

Hive Chicago
      Christian Greer, Program Director, Hive Learning Network Chicago
      Chicago Community Trust
      cgreer@cct.org
      312-852-8742

Special Project Partners

       In Chicago:
       Mike Hawkins, Manager of Informal Programming, Digital Youth Network
       YOUmedia
       mhawkins@digitalyouthnetwork.org
       312-391-2142

       In NYC:
       Monica Harriss, Youth Programs Manager
       Smithsonian Cooper-Hewitt National Design Museum
       harrissm@si.edu
       212-849-8390


                                              11

Hive Fashion RFP                                                                  v.2 rev. 7-19-12
IV. Additional Online Resources

A. Connected Learning

      http://connectedlearning.tv/what-is-connected-learning
      http://dmlcentral.net/
      http://dmlcentral.net/resources/connected-learning
      http://clrn.dmlhub.net/

B. Fashion

      http://www.ted.com/talks/tavi_gevinson_a_teen_just_trying_to_figure_it_out.html
      http://rookiemag.com/
      http://www.refinery29.com/
      http://streetetiquette.com/
      http://www.leaders1354.com/blog/about-2
      http://joekenneth.tumblr.com/
      http://www.thecoolhunter.net/


C. Webmaking

      http://erinknight.com/post/17966967241/what-is-webmaking
      http://dmlcentral.net/blog/doug-belshaw/importance-webmaking
      https://p2pu.org/en/schools/school-of-webcraft/sets/webmaking-101/
      https://thimble.webmaker.org/en-US/
      https://webmaker.org/en-US/tools/x-ray-goggles/
      http://maker.mozillapopcorn.org/




                                         12

Hive Fashion RFP                                                        v.2 rev. 7-19-12

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Hive Fashion RFP

  • 1. Request for Proposals (RFP) July 19, 2012 I. Intro to Hive Fashion A. Program Summary B. Brief History: Program inception and key partners C. Objectives D. Potential Projects and Linkages E. Resources for Hive Fashion Grantees II. Information for Applicants A. Funding Priorities B. Grant Types C. Proposal Requirements D. Proposal Submission E. Proposal Review Process and Timeline F. Grantee Obligations III. Hive Fashion Contacts IV. Additional Online Resources A. Connected Learning B. Fashion C. Webmaking 1 Hive Fashion RFP v.2 rev. 7-19-12
  • 2. I. Introduction A. Program Summary Hive Fashion is a two-year collaboration of youth-serving organizations within the Hive Learning Networks1 in New York City and Chicago from July 2012 to June 2014. In partnership with industry professionals, Hive Fashion will give high school-age teens the transformative learning experience that comes from bringing personally meaningful ideas to life through creative design and production. The central theme of fashion not only engages teen interests but also connects them to a wide range of expertise represented by the diverse membership of the Hive Learning Networks. In this way, Hive Fashion is an invitation to member organizations to further the network’s ability to provide youth with learning experiences aligned with a central theme—fashion in this instance—thereby weaving organizations into one connected learning environment that broadens the ecosystem of learning opportunities. Learners will have a hands-on encounter with the entire creative design process from the brainstorming to fabrication, with highly visible and widely celebrated outcomes. A select group of challenge winners will even have their creations prominently worn by celebrities or advertised by fashion companies. Along the way students will access two avenues to active engagement: Fashion Strand for those interested in participation anywhere along the wide continuum of creative production within fashion; Narration Strand for students interested in multimedia storytelling of the oral histories and learning trajectories of fashion professionals and student peers. Outcomes include: A Hive Fashion apparel line designed and created by Hive youth and displayed prominently in New York, Chicago, and beyond. Youth-led events such as runway shows and screenings to celebrate both fashion and documentary creations. Digital products such as digital explorations of the fashion industry, including video documentaries illustrating career paths or virtual tours of textile factories. A rich database of how-to guides and curricular resources to guide the teaching and learning of skills necessary for success in the fashion world. A digital badging system to recognize teen growth and achievement. Programs built on Fashion content that is aligned with current research on connected learning.2 As well as programs and learning activities that will provide multiple opportunities for testing foundational principles of connected learning. B. Brief History Funded by the MacArthur Foundation’s Digital Media and Learning Initiative,3 Hive Fashion began as a partnership between MacArthur, Hive Learning Network organizations in New York City and Chicago,4 and New York-based fashion designer, Christopher Bevans, the Design Director for Pharrell Williams’ and Jay-Z’s Billionaire Boys Club streetwear brand. The Spring 1 http://www.hivelearningnetwork.org/ 2 http://connectedlearning.tv 3 http://www.macfound.org/programs/learning/ 4 Hive planning team organizations in NYC: Smithsonian Cooper-Hewitt National Design Museum, DreamYard, and New York Public Library. In Chicago: Chicago History Museum, Chicago Architecture Foundation, Free Spirit Media, and YOUmedia. 2 Hive Fashion RFP v.2 rev. 7-19-12
  • 3. 2012 release of MacArthur’s connected learning principles coincided with our planning meetings and served to guide our thinking about how the Hive could best support interest-driven, peer- supported, and externally relevant learning by teens. Hive Fashion is one of several programs within the Hive Learning Networks, and is not a separate network or initiative. Because of its thematic approach to program development, funding for Hive Fashion is supported through a separate RFP. In this first year, Hive Fashion programs in New York City and Chicago will all be funded through a MacArthur grant made to the Mozilla Foundation. Mozilla will issue 2012-2013 Hive Fashion funding. The Hive Fashion project is collaboratively managed by staff at the Chicago Community Trust and the Mozilla Foundation, with special project support from the Smithsonian Cooper-Hewitt National Design Museum in New York and YOUmedia in Chicago. C. Objectives 1. RFP Objectives: Development of Innovative Programs A 21st century shift from schooling to learning requires the creation of connected learning networks which utilize digital tools to enable interest-driven learning anytime and anywhere. As Hive programs shift the focus of youth participation from consumption of information to the creation of physical and digital products and ideas, we recognize the need to build the capacity of organizations within the network to: Grow the number of dynamic programs with the Hive Learning Network. Provide a Hive program model that connects young people to future learning opportunities, including college and career readiness. Build programmatic models that organize network energy and expertise towards content- focused exploration of shared themes. The Hive Fashion RFP is an incentive for Hive organizations to: Develop programs that engage youth in creative production, whether related to fashion or the multimedia narration of personal and professional learning trajectories in fashion design. Increase the capacity of the Hive to create connected learning experiences that have shared outcomes throughout the network, framed by programmatic themes—in fashion and beyond. “Fishbowl” Program Development Given that an important goal of the RFP is to incubate innovation, first-year Hive Fashion grantees are expected to participate in a transparent development process with a commitment to shared learning from which the entire network can grow. That is, successful participation will involve a “fish bowl” approach so that the entire network can learn from the process. 3 Hive Fashion RFP v.2 rev. 7-19-12
  • 4. Utilizing Professional Partnerships Among its many assets is Hive Fashion’s ability to connect young people to professionals throughout the fashion, media production and technology industries. In partnership with fashion designer Christopher Bevans, for example, Hive organizations are given access to the professional capital and experience of accomplished adults. Hive Fashion relies on partnerships with companies and individual professionals to: Issue challenges to teams of students working in all stages of creative design and documentation, Provide in-person and virtual mentorships and internships, Critique, celebrate, and publicize youth creations, and Assist program development by interested youth organizations new to this field of work. Hive Fashion proposals that rely heavily on industry partnerships are encouraged to build those relationships immediately. Such proposals must engage partners in joint planning to be considered. In summary, through this RFP the first year of Hive Fashion will: Provide examples of existing Hive programs that connect to the theme of fashion from multiple content domains. Fund the creation of more such programs. Build a foundation of experiences, skills and programs to support students’ creation of a Hive Fashion apparel line in Year 2. Extend the capacity of the Hive Networks to learn from the experiences of Hive Fashion grantees to support future thematic program development within the network. 2. Programmatic Objectives Hive Fashion has multiple programmatic objectives: Provide a working example of connected learning principles in practice. Specifically, to: To sustain learning that is interest-powered, peer-supported, and able to positively impact external outcomes such in academics, civics, and careers. To design experiences that are production-centered, are openly networked across various sectors, and that have shared purpose. To establish the values of equity, social connection, and full participation by all youth and adults. 4 Hive Fashion RFP v.2 rev. 7-19-12
  • 5. Guided by these principles, successful Hive Fashion programs will: Challenge youth to experience transformative learning through creative design and production. Extend the capacity of the Hive to offer programs connected to a central theme. Link meaningful learning to youth interests in creative ways that are appealing to high school-age teens. D. Potential Projects and Linkages In support of openly networked programs designed with shared purpose, our themed approach to program development allows multiple disciplines to connect in unique ways to a unifying theme. As illustrated below, creative production through fashion has many potential linkages. Multimedia Narration: the ability to communicate a creative idea and to construct a narrative through varied modes is a vital skill within fashion design and beyond. Mathematical Reasoning: garment construction requires knowledge of measurement and proportions from the most accessible to the most sophisticated applications. Graphic Design: teens are regular consumers of wearable art, such as graphic tees, but Hive Fashion will challenge them to be thoughtful, skilled producers. STEM: modern materials enable students to use conductive thread and electronic textiles to sew wearable electronics into garments, as with the programmable Arduino and Lilypad Arduino.5 Entrepreneurial Skills: developing a brand, a product, or producing a fashion show requires management and planning skills that are often under-developed in traditional learning environments. Civic Engagement and Critical History: a review of past and present fashion trends provides a unique point of access to social awareness and empowerment. 5 http://www.arduino.cc/ 5 Hive Fashion RFP v.2 rev. 7-19-12
  • 6. To aid organizations in preparing proposals, we offer the following additional examples of existing or planned programs that illustrate the generative nature of this topic. Cross-Hive Program Example Christopher Bevans mini-documentary - Hive NYC member Reel Works6 is a Brooklyn-based program for youth filmmaking and mentorship. Teens from Reel Works filmed, edited, and produced a mini-documentary introducing Christopher and the Hive Fashion program. Music tracks were provided by teens from Chicago Hive member YOUmedia,7 a teen collaboration space at the Harold Washington Library. http://www.youtube.com/watch?v=SJOZ6JdzHf4 Hive NYC Program Examples DreamYard Fashion Intensive - The DreamYard8 Fashion Intensive will run for five days in August of 2012. Participants will work individually and collaboratively on small skill-building activities over the first three days. For the last two days, participants would work in pairs to create “looks” tied to a theme using basic construction and “up-cycling” techniques that re-use material, objects and garments to create new, expressive outfits. These looks will be showcased at a fashion show at the DreamYard Center on the final day. NYPL Anti-Prom - For years the New York Public Library has been hosting the Anti- Prom,9 which has grown to be the culmination the annual Design NYPL program.10 In collaboration with the New York High School of Fashion Industries, NYPL challenges students to use library collections to research fashions and to design Anti-Prom costumes for that year’s theme, such as Glam Prom, Superhero Prom, and 2012’s Monster Prom. Rocawear Internships - In collaboration with Christopher Bevans, NYC Hive member Cooper-Hewitt National Design Museum selected one of their Design Prep11 Scholars Program12 participants for an internship at Manhattan offices of Jay-Z’s Rocawear company. Hive Chicago Program Examples T-Shirt Design Challenges - Through a special project partnership (see section II.B. below), Chicago Hive member YOUmedia is partnering separately with RSVP Gallery13 and Chicago Ideas Week on two t-shirt design challenges in which youth create graphic designs within the constraints articulated in client briefs. Select designs will be featured within RSVP Gallery’s retail space and distributed at the October 2012 Chicago Ideas Week, both highly visible platforms for celebrating teens’ creativity. 6 http://www.reelworks.org/rw/ 7 http://youmediachicago.org/ 8 http://dreamyard.com/ 9 https://www.facebook.com/antiprom 10 http://www.nypl.org/events/programs/2011/11/29/design-nypl-2012 11 http://www.cooperhewitt.org/education/designprep 12 http://www.cooperhewitt.org/tags/scholars-program 13 http://rsvpgallery.com/ 6 Hive Fashion RFP v.2 rev. 7-19-12
  • 7. Free Spirit Media News on the Road - Hive Chicago member organizations Free Spirit Media14 and YOUmedia will collaborate on the Hive-funded News on the Road project linking Free Spirit’s roving youth journalists with YOUmedia’s t-shirt designers to chronicle the learning that occurs as YOUmedia teens respond to the creative challenges and constraints of the Chicago Ideas Week t-shirt design challenge. E. Resources for Hive Fashion Grantees Participation in this initiative will provide access to a number of valuable resources. The Chicago Architecture Foundation (CAF) has applied previous Hive Chicago funding to the development of DiscoverDesign.org, an online platform that hosts architectural design challenges for teens nationwide, with built-in tools for professional mentors. CAF will collaborate with interested Hive Fashion grantees to develop fashion-focussed challenges with this design-focussed platform. Hive Fashion Mentors housed at YOUmedia will be provide ground-level support for Chicago grantees to assist with program development and implementation. NYC-based Cooper-Hewitt will provide design-oriented professional development for grantees in New York and Chicago to assist the development of programs rooted in design thinking and processes. Badge development will be supported for all grantees through a separate MacArthur grant to DePaul University for the design, implementation, and evaluation of digital badges. Additional paid access will be provided to the BadgeStack platform through the first year of Hive Fashion. II. Information for Applicants A. Funding Priorities Hive Fashion funding will be awarded to new or re-envisioned programs that 1. Build upon applicant’s unique expertise and content domain to offer rich learning experiences, whether through creative design and production in fashion or through narrative storytelling of the learning occurring through Hive Fashion programs. Potential program focuses include but are not limited to Textiles Electronic-Textiles and wearable technologies DIY Fashion - Remixing/Upcycling Digital Design Graphic Design Garment Construction Multimedia Storytelling 3-D Design and Modeling Fabrication of Accessories Fashion photography Fashion and Style blogging Style and Style-Maker Histories and Portraits 14 http://www.freespiritmedia.org/ 7 Hive Fashion RFP v.2 rev. 7-19-12
  • 8. 2. Employ Mozilla Webmaker tools15 to document student learning and generate multimedia artifacts. 3. Develop and award digital badges in BadgeStack, iRemix, or equivalent OBI- compliant badging system,16 to recognize student achievement. Special consideration will be given to proposals that establish cross-city collaborations between Hive orgs and professionals in New York and Chicago. B. Grant Types As seen in this image, a two-pronged program development strategy will be used. Special Projects Hive Org Projects Description: Short-term or one-time fashion pilots Start-up grants to support NY and that connect high-capacity17 youth to Chicago Hive members in the creation challenge-oriented programs through or redesign of programs related to partnership with industry fashion or fashion-related multimedia professionals, such as the YOUmedia production. Applicants may propose & RSVP t-shirt design challenge to provide professional development described above in section I.D. for other Hive organizations who are new to fashion program development. Amount: $20,000 available per city. Up to $20,000 per applicant Number of These partnership funds will be issued Up to 5 applicants per city Grants: to Cooper-Hewitt National Design Museum in New York and YOUmedia in Chicago. However applicants may propose special project partnerships with Cooper-Hewitt and/or YOUmedia. Who Can Current Hive members. Partnerships Current Hive members. Partnerships Apply: may include non-Hive members with may include non-Hive members with unique expertise. unique expertise. Submit Mozilla Foundation via Mozilla Foundation via Applications ReFashionLearning@gmail.com ReFashionLearning@gmail.com to: Funding Where available, funding for special Mozilla Foundation Disbursed project collaborations will be provided by: by re-grants from Cooper-Hewitt or YOUmedia. Duration: August 2012 - June 2013 August 2012 - June 2013 15 http://www.mozilla.org/en-US/webmaker/ 16 http://badgestackproject.org/blog/mozilla-open-badge-obi-compliant/ 17 By “high-capacity” we mean youth who have a base of knowledge and experience in design and production through fashion and documentary narration, in contrast to youth whose skills and experience are at a more introductory level. 8 Hive Fashion RFP v.2 rev. 7-19-12
  • 9. C. Proposal Requirements The proposal process is intended to be relatively lightweight with questions focused on the core features of the proposed program. The entire single-spaced proposal should be no more than 4 pages, including the budget summary. Proposals should address the following questions. The Basics Project title and one-sentence description Applicant organization and one-sentence description Grant type and requested amount Target audience and number of students to be served Project duration Proposal Questions Evaluation Criteria Describe the new or redesigned project and Is the proposed project how it will challenge youth through creative aligned with the objectives design and production, whether in fashion or and priorities outlined in this fashion-related multimedia narration. Include: RFP? - Overall objective (“big idea”) of the the program. - Program structure (what participants will do). - Learning outcomes for youth and the organization. - Program calendar. Will the proposed project How will digital badges be used to empower offer teens learning Project your teens to evaluate their own opportunities that can be achievements? recognized through digital badging? How will you evaluate, document, and share Is there a commitment to your successes and “successful failures?” share learning with the wider Hive network? If proposing to redesign or expand existing Will the proposed redesign programs, describe the ways in which Hive of existing programs clearly Fashion funding would broaden participation, add value to teens’ learning deepen learning, or otherwise enhance youth experiences? experiences beyond current programs. What institutional resources and expertise will Does the Hive org have the support the proposed project? capacity and experience to deliver the proposed Supports and Whether proposals include partnership with project? Connections other Hive orgs or not, in what ways will Hive resources and relationships be used to Does the proposal leverage enhance, sustain, or extend the reach of this the resources of the Hive? project? 9 Hive Fashion RFP v.2 rev. 7-19-12
  • 10. Proposal Questions Evaluation Criteria Provide a summary budget with a high-level Are the cost estimates breakdown of the costs for the proposed reasonable and sufficient to project. support the proposed Cost project? D. Proposal Submission Proposals must be submitted as one PDF attachment to an email sent to ReFashionLearning@gmail.com by the application deadline: 5pm local time, Friday, September 7. Revisions and resubmissions will not be permitted unless resubmission occurs prior to the deadline. E. Proposal review process and timeline Proposals will be reviewed by Hive staff in New York and Chicago and by the Hive Fashion project manager according to the above criteria (see contact information in section III below). Timeline: July 19: RFP release in Chicago and NYC By August 17: Express intent to apply via Minigroup September 7: Proposal submission deadline September 21: Year 1 funding announcements October 15: Funding disbursement By November 1: Begin youth programming, continued to June 2013 F. Grantee Obligations In addition to meeting the objectives mentioned above in section I.C., grantees will be expected to Attend meetings at least quarterly Participate in online networking and professional development initiatives such as the Hive Fashion Minigroup18. As stated above, develop programs that engage youth in creative production, whether related to fashion or the narration of personal and professional learning trajectories in fashion design. Specifically, successful programs providers will: Engage youth in iterative design processes through collaborative teamwork. Empower teens to use, remix and build technology to solve problems of design and production. Co-create learning challenges of gradually increasing sophistication. 18 https://minigroup.com/groups/11070 10 Hive Fashion RFP v.2 rev. 7-19-12
  • 11. As stated above, increase the capacity of the Hive to create connected learning experiences that have shared outcomes throughout the network, independent of the particular programmatic theme—in Hive Fashion and beyond. Specifically, successful program providers will: Participate in the creation and utilization of common platforms for other organizations to plug into programs through multiple access points. Offer Hive Fashion programs open to in-person or virtual participation by youth and adult mentors from throughout the local network. Regarding fishbowl program development, year-one grantees will be expected to: Share learning through meet-ups, blogs, Minigroup and social media. Contribute to a Hive Fashion toolkit of program resources. Assist the design and implementation of badges to make learning paths visible to the entire network. Support ongoing connected learning research and program evaluation. III. Hive Fashion Contacts Hive Fashion Project Manager Sam Dyson, Program Director, Learning Labs Chicago Community Trust sdyson@cct.org 312-613-1349 Mozilla + Hive NYC Leah Gilliam, Portfolio Strategist, Hive Learning Network NYC Mozilla Foundation leah@mozillafoundation.org 347-879-0859 Hive Chicago Christian Greer, Program Director, Hive Learning Network Chicago Chicago Community Trust cgreer@cct.org 312-852-8742 Special Project Partners In Chicago: Mike Hawkins, Manager of Informal Programming, Digital Youth Network YOUmedia mhawkins@digitalyouthnetwork.org 312-391-2142 In NYC: Monica Harriss, Youth Programs Manager Smithsonian Cooper-Hewitt National Design Museum harrissm@si.edu 212-849-8390 11 Hive Fashion RFP v.2 rev. 7-19-12
  • 12. IV. Additional Online Resources A. Connected Learning http://connectedlearning.tv/what-is-connected-learning http://dmlcentral.net/ http://dmlcentral.net/resources/connected-learning http://clrn.dmlhub.net/ B. Fashion http://www.ted.com/talks/tavi_gevinson_a_teen_just_trying_to_figure_it_out.html http://rookiemag.com/ http://www.refinery29.com/ http://streetetiquette.com/ http://www.leaders1354.com/blog/about-2 http://joekenneth.tumblr.com/ http://www.thecoolhunter.net/ C. Webmaking http://erinknight.com/post/17966967241/what-is-webmaking http://dmlcentral.net/blog/doug-belshaw/importance-webmaking https://p2pu.org/en/schools/school-of-webcraft/sets/webmaking-101/ https://thimble.webmaker.org/en-US/ https://webmaker.org/en-US/tools/x-ray-goggles/ http://maker.mozillapopcorn.org/ 12 Hive Fashion RFP v.2 rev. 7-19-12