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GUIDE 
Mobile for Business 
Stay connected on the go with the 
Hootsuite mobile app
Mobile for Business 
Stay connected on the go with the Hootsuite mobile app 
GUIDE: MOBILE FOR BUSINESS 2 
Hootsuite Mobile 
Stay connected with the Hootsuite 
mobile app 
Continue your social media presence even when you are 
away from the office. By using the Hootsuite mobile app, 
you will stay connected to your audience and stay one 
step ahead of your competition. The Hootsuite mobile 
app allows you to monitor your social profiles anywhere, 
anytime. 
“I’ve definitely found myself 
using the Hootsuite mobile 
app while on a long train ride, 
waiting in a line, and basically 
anywhere that my computer 
isn’t readily available. It let’s 
me continue my work from 
anywhere!” 
Youri Hollier, 
Social Media Manager, DAVIDsTEA 
This guide will teach you best practices when using 
the Hootsuite mobile app as well as how to install 
and get started. 
Mobile Best Practices 
As the environment of social media is 24/7, the Hootsuite 
mobile app helps you to effectively monitor and engage 
with your audience. Whether you’re scheduling posts, 
creating search streams, or publishing content, the 
mobile app makes it easy to engage on the go. 
“The mobile app helps by 
keeping us in the loop, even 
when we’re not at our desks.” 
Sarah Lang, 
Director of Marketing, Ticketleap 
AutoSchedule - Planning and executing a social media 
strategy takes time. If sharing content is part of your 
strategy, save time by scheduling pre-planned content. 
Or, let Hootsuite determine the optimal time to reach 
your audience with AutoSchedule. This way you can 
continue to share news, updates, and content even 
when you’re busy or away. 
Activate Push Notifications - Push Notifications are 
included with Hootsuite mobile. As well as direct 
@mentions and direct messages, Hootsuite Pro users 
can additionally subscribe to notifications for retweets, 
Favorites, new followers, and when they’re added to a 
List. This ensures that you never miss a mention. 
Use Mobile Assignments - Be a team player even 
when you are away from your team. Quickly assign your 
team social messages and resolve assignments and stay 
synced with your web-based dashboard. Using mobile 
assignments you can: 
1. Assign messages within your streams in the app you can 
assign messages to specific Teams or Team Members 
2. Add notes to include details or follow-up information
GUIDE: MOBILE FOR BUSINESS 3 
3. View which messages have been assigned or have 
been replied to 
4. Resolve the messages that have been assigned 
to you 
5. Reassign messages to another Team or Team 
Member 
Compose and Publish Messages - Use the mobile 
app to create and publish content. This allows you 
to continue to engage on social regardless of if you 
are in the office or not. When composing a post, you 
can add a photo, shrink a link, add a location, include 
contacts, translate copy, and schedule a post for a later 
time. It’s also easy to select and save multiple social 
network accounts that you frequently use to the Profile 
Picker. Share content on Twitter, Facebook, LinkedIn, 
Foursquare, and more. 
Share Pictures - Easily share photos to multiple 
accounts and networks at once. We have found that the 
best engagement comes from sharing rich content like 
photos. From Facebook to Twitter, posts with images 
consistently get more interactions and shares than 
those without. 
Create Search Streams - Set up keyword search 
streams to find information and conversations relevant 
to your business. Search streams help you filter out 
the noise so that you can focus on what really matters, 
track relevant topics, and view profiles of interest. For 
example, if you are at an event, you can follow the event 
hashtag to keep track of all that is happening. 
Track User Engagement - Gather analytics from social 
media campaigns and ongoing activities, and track how 
well your content is resonating with fans and followers. 
By viewing analytics on the mobile app, you can see how 
many people click on your links and effectively track 
audience engagement. By tracking your activity, you will 
be able to assign value to what you’re doing. Keeping 
track will also help you learn from and improve on your 
results. 
Share from other apps on iOS 8 and Android - Even 
when you’re outside of the Hootsuite app, sharing is an 
easy and seamless experience. The Hootsuite mobile 
app gives you the ability to share from other apps and 
makes it easy to publish mobile content, from article, 
to photos. 
Hootsuite How To 
To download the Hootsuite mobile app 
1. Visit the Hootsuite mobile page 
2. Download the app. 
AutoSchedule 
1. Tap Compose icon in upper-right corner. 
2. Type message. 
3. Tap arrowhead in upper-right corner. 
4. Tap to select social network or tap highlighted social 
network to deselect. 
5. Tap arrowhead a second time to close list. 
6. Tap Schedule icon 
7. Tap Off to turn AutoSchedule on or tap On to turn 
AutoSchedule off. 
8. Tap Schedule. 
Activate Push Notifications (iOS) 
1. Tap Settings in lower-right corner. 
2. Tap Notifications. 
3. Tap social network. 
4. Tap white circle inline with message type to turn on 
or off. Green slider means on; white slider means off. 
5. Tap back arrow in upper-left corner. 
6. * For Android instructions click here
GUIDE: MOBILE FOR BUSINESS 4 
Assign a Facebook or Twitter message 
1. Tap Streams in the lower-left corner. 
2. Tap a Facebook or Twitter stream with a share icon 
3. Type a message. 
4. Tap the more button in the lower-right corner. 
5. Tap Assign To. 
6. Tap a team. 
7. Tap All Team Members or a specific team member. 
8. Optional: Tap Add note, and then enter notes or 
instructions. 
9. Tap Assign in the upper-right corner. 
10. * For Android instructions click here 
Compose and publish a message (iOS) 
1. Tap Compose in upper-right corner. 
2. Type message. 
3. Tap arrowhead in upper-right corner. 
4. Tap to select social network or tap checked social 
network to deselect. 
5. Tap arrowhead a second time to close list. 
6. Tap Send in upper-right corner. 
Compose and publish a message (Android) 
1. Tap compose icon in upper-right corner. 
2. Tap arrowhead in upper-right corner. 
3. Tap to select social network or tap highlighted social 
network to deselect. 
4. Tap arrowhead a second time to close list. 
5. Type message. 
6. Tap Send. 
Attach and send saved images (iOS) 
1. Tap Compose in upper-right corner. 
2. Optional: Type message. 
3. Tap Menu in lower-right corner of compose box. 
4. Tap Add Photo . 
5. Tap Twitter profile avatar (profile picture) that will 
act as your image host (sometimes referred to as an 
Ow.ly profile), and then tap OK. Learn more 
6. Tap Choose From Library. 
7. Tap OK. 
8. Tap to select social network or tap checked social 
network to deselect. 
9. Tap arrowhead a second time to close list. 
10. Tap Send in upper-right corner. 
11. * For Android instructions click here 
Create search streams (iOS) 
1. Tap Search in lower-left corner. 
2. Tap Search Twitter, and type search term. 
3. Tap Search in lower-right corner. 
4. Tap Save in the top-right corner 
View Twitter stats (iOS) 
1. Tap Stats in center of footer. 
2. Tap Twitter profile. 
3. Tap Tweet.
GUIDE: MOBILE FOR BUSINESS 5 
Use the Share extension (iOS 8) 
Hootsuite’s Share Extension is an iOS 8 feature, and is 
free to all Hootsuite users on an iOS device (iPhone, 
iPad, iPod Touch running iOS 7.1 or later can update to 
iOS 8). 
To enable Share Extension 
1. Tap content to share, or open a browser and tap 
Share in footer. 
2. Tap More , or touch and drag upper row to 
your left, and then tap More. 
3. Touch and drag toggle inline with Hootsuite. Green 
means enabled. 
4. Tap Done in the upper-right corner. 
To use Share Extension 
5. Tap content to share, and then tap Share 
in footer. 
6. Tap Hootsuite. 
7. Tap Social Networks. 
8. Tap to select a social network, and then tap 
Hootsuite in the upper-left corner. 
9. Tap Post in the upper-right corner or tap 
Schedule in the bottom row. Schedule will 
allow you to use Schedule or AutoSchedule. 
10. Alternatively, tap Cancel in the upper-right corner 
to stop this process. 
Resources 
We have more resources available to help 
you continue your learning with mobile. 
Guide: 
Stay Connected With the Hootsuite 
Mobile App 
Hootsuite University Video: 
Introduction to Hootsuite Mobile 
Hootsuite University Video: 
Publishing Messages via the 
Hootsuite App 
Hootsuite University Video: 
Team Collaboration with 
Hootsuite Mobile 
Start managing social media no matter 
where you are. Try the Hootsuite 
mobile app today

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Mobile for Business: Stay Connected On The Go

  • 1. GUIDE Mobile for Business Stay connected on the go with the Hootsuite mobile app
  • 2. Mobile for Business Stay connected on the go with the Hootsuite mobile app GUIDE: MOBILE FOR BUSINESS 2 Hootsuite Mobile Stay connected with the Hootsuite mobile app Continue your social media presence even when you are away from the office. By using the Hootsuite mobile app, you will stay connected to your audience and stay one step ahead of your competition. The Hootsuite mobile app allows you to monitor your social profiles anywhere, anytime. “I’ve definitely found myself using the Hootsuite mobile app while on a long train ride, waiting in a line, and basically anywhere that my computer isn’t readily available. It let’s me continue my work from anywhere!” Youri Hollier, Social Media Manager, DAVIDsTEA This guide will teach you best practices when using the Hootsuite mobile app as well as how to install and get started. Mobile Best Practices As the environment of social media is 24/7, the Hootsuite mobile app helps you to effectively monitor and engage with your audience. Whether you’re scheduling posts, creating search streams, or publishing content, the mobile app makes it easy to engage on the go. “The mobile app helps by keeping us in the loop, even when we’re not at our desks.” Sarah Lang, Director of Marketing, Ticketleap AutoSchedule - Planning and executing a social media strategy takes time. If sharing content is part of your strategy, save time by scheduling pre-planned content. Or, let Hootsuite determine the optimal time to reach your audience with AutoSchedule. This way you can continue to share news, updates, and content even when you’re busy or away. Activate Push Notifications - Push Notifications are included with Hootsuite mobile. As well as direct @mentions and direct messages, Hootsuite Pro users can additionally subscribe to notifications for retweets, Favorites, new followers, and when they’re added to a List. This ensures that you never miss a mention. Use Mobile Assignments - Be a team player even when you are away from your team. Quickly assign your team social messages and resolve assignments and stay synced with your web-based dashboard. Using mobile assignments you can: 1. Assign messages within your streams in the app you can assign messages to specific Teams or Team Members 2. Add notes to include details or follow-up information
  • 3. GUIDE: MOBILE FOR BUSINESS 3 3. View which messages have been assigned or have been replied to 4. Resolve the messages that have been assigned to you 5. Reassign messages to another Team or Team Member Compose and Publish Messages - Use the mobile app to create and publish content. This allows you to continue to engage on social regardless of if you are in the office or not. When composing a post, you can add a photo, shrink a link, add a location, include contacts, translate copy, and schedule a post for a later time. It’s also easy to select and save multiple social network accounts that you frequently use to the Profile Picker. Share content on Twitter, Facebook, LinkedIn, Foursquare, and more. Share Pictures - Easily share photos to multiple accounts and networks at once. We have found that the best engagement comes from sharing rich content like photos. From Facebook to Twitter, posts with images consistently get more interactions and shares than those without. Create Search Streams - Set up keyword search streams to find information and conversations relevant to your business. Search streams help you filter out the noise so that you can focus on what really matters, track relevant topics, and view profiles of interest. For example, if you are at an event, you can follow the event hashtag to keep track of all that is happening. Track User Engagement - Gather analytics from social media campaigns and ongoing activities, and track how well your content is resonating with fans and followers. By viewing analytics on the mobile app, you can see how many people click on your links and effectively track audience engagement. By tracking your activity, you will be able to assign value to what you’re doing. Keeping track will also help you learn from and improve on your results. Share from other apps on iOS 8 and Android - Even when you’re outside of the Hootsuite app, sharing is an easy and seamless experience. The Hootsuite mobile app gives you the ability to share from other apps and makes it easy to publish mobile content, from article, to photos. Hootsuite How To To download the Hootsuite mobile app 1. Visit the Hootsuite mobile page 2. Download the app. AutoSchedule 1. Tap Compose icon in upper-right corner. 2. Type message. 3. Tap arrowhead in upper-right corner. 4. Tap to select social network or tap highlighted social network to deselect. 5. Tap arrowhead a second time to close list. 6. Tap Schedule icon 7. Tap Off to turn AutoSchedule on or tap On to turn AutoSchedule off. 8. Tap Schedule. Activate Push Notifications (iOS) 1. Tap Settings in lower-right corner. 2. Tap Notifications. 3. Tap social network. 4. Tap white circle inline with message type to turn on or off. Green slider means on; white slider means off. 5. Tap back arrow in upper-left corner. 6. * For Android instructions click here
  • 4. GUIDE: MOBILE FOR BUSINESS 4 Assign a Facebook or Twitter message 1. Tap Streams in the lower-left corner. 2. Tap a Facebook or Twitter stream with a share icon 3. Type a message. 4. Tap the more button in the lower-right corner. 5. Tap Assign To. 6. Tap a team. 7. Tap All Team Members or a specific team member. 8. Optional: Tap Add note, and then enter notes or instructions. 9. Tap Assign in the upper-right corner. 10. * For Android instructions click here Compose and publish a message (iOS) 1. Tap Compose in upper-right corner. 2. Type message. 3. Tap arrowhead in upper-right corner. 4. Tap to select social network or tap checked social network to deselect. 5. Tap arrowhead a second time to close list. 6. Tap Send in upper-right corner. Compose and publish a message (Android) 1. Tap compose icon in upper-right corner. 2. Tap arrowhead in upper-right corner. 3. Tap to select social network or tap highlighted social network to deselect. 4. Tap arrowhead a second time to close list. 5. Type message. 6. Tap Send. Attach and send saved images (iOS) 1. Tap Compose in upper-right corner. 2. Optional: Type message. 3. Tap Menu in lower-right corner of compose box. 4. Tap Add Photo . 5. Tap Twitter profile avatar (profile picture) that will act as your image host (sometimes referred to as an Ow.ly profile), and then tap OK. Learn more 6. Tap Choose From Library. 7. Tap OK. 8. Tap to select social network or tap checked social network to deselect. 9. Tap arrowhead a second time to close list. 10. Tap Send in upper-right corner. 11. * For Android instructions click here Create search streams (iOS) 1. Tap Search in lower-left corner. 2. Tap Search Twitter, and type search term. 3. Tap Search in lower-right corner. 4. Tap Save in the top-right corner View Twitter stats (iOS) 1. Tap Stats in center of footer. 2. Tap Twitter profile. 3. Tap Tweet.
  • 5. GUIDE: MOBILE FOR BUSINESS 5 Use the Share extension (iOS 8) Hootsuite’s Share Extension is an iOS 8 feature, and is free to all Hootsuite users on an iOS device (iPhone, iPad, iPod Touch running iOS 7.1 or later can update to iOS 8). To enable Share Extension 1. Tap content to share, or open a browser and tap Share in footer. 2. Tap More , or touch and drag upper row to your left, and then tap More. 3. Touch and drag toggle inline with Hootsuite. Green means enabled. 4. Tap Done in the upper-right corner. To use Share Extension 5. Tap content to share, and then tap Share in footer. 6. Tap Hootsuite. 7. Tap Social Networks. 8. Tap to select a social network, and then tap Hootsuite in the upper-left corner. 9. Tap Post in the upper-right corner or tap Schedule in the bottom row. Schedule will allow you to use Schedule or AutoSchedule. 10. Alternatively, tap Cancel in the upper-right corner to stop this process. Resources We have more resources available to help you continue your learning with mobile. Guide: Stay Connected With the Hootsuite Mobile App Hootsuite University Video: Introduction to Hootsuite Mobile Hootsuite University Video: Publishing Messages via the Hootsuite App Hootsuite University Video: Team Collaboration with Hootsuite Mobile Start managing social media no matter where you are. Try the Hootsuite mobile app today