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Hoppala at XMediaLab

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Marc René Gardeya
Marc René Gardeya

Presentation at XMediaLab Sweden, Malmö, January 21st 2011

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7 Cases HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Rhônes-Alpes Tourism HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
German Yellow Pages HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Virtual Public Art Project „Key element of our application is that the objects are site-specific. This is different than most other digital media that can be easily transfered and shared. This requires the users presence and interaction with the site itself.“ Chris Manzione, Artist HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Quiznos Campaign HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Social Is Mobile Happy easter! again! Looking forward to see you HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Woombamania HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Berlin Wall 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Berlin Wall 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Advertising Google Patent #20100010893, 14. Januar 2010 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Real World Spatial 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Technologie HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Content Content Content HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Content Management HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Consulting & Training School HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Tomorrow HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Natural Feature Tracking Paul Otellini, CEO Intel, CES 2008 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Word Lens HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Face Recognition TAT The Astonishing Tribe, Concept Work, 2009 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Face Recognition HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Parallel Tracking and Mapping Georg Klein, University of Oxford (now Microsoft) HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Mobile AR Device HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Point Cloud Model Dubrovnik Old City Center, 4.619 Photos, 3.485.717 Points University of Washington in Seattle, funded by Microsoft HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Microsoft Photosynth HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Location Location Location HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Location Tracking Chris Grayson, „AR & Emerging Tech pt. 3“, www.chrisgrayson.com HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Soon HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Gesture Control John Underkoffler, TED Konferenz, February 2010 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Gesture Control Concept work, Schematic HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
AR Glasses Concept work, Nokia HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Make tea HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Augmented (Hyper)Reality Keiichi Matsuda, January 2010 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
THANK YOU HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com

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Hoppala at XMediaLab

  • 1. Mobile Augmented Reality From Science Fiction to Fact HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 2. Marc René Gardeya, Founder and CEO HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 3. Today Tomorrow Soon HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 4. Today HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 5. 7 Cases HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 6. Rhônes-Alpes Tourism HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 7. German Yellow Pages HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 8. Virtual Public Art Project „Key element of our application is that the objects are site-specific. This is different than most other digital media that can be easily transfered and shared. This requires the users presence and interaction with the site itself.“ Chris Manzione, Artist HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 9. Quiznos Campaign HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 10. Social Is Mobile Happy easter! again! Looking forward to see you HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 11. Woombamania HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 12. Berlin Wall 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 13. Berlin Wall 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 14. Advertising Google Patent #20100010893, 14. Januar 2010 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 15. Real World Spatial 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 16. Technologie HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 17. Content Content Content HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 18. Content Management HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 19. Consulting & Training School HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 20. Tomorrow HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 21. Natural Feature Tracking Paul Otellini, CEO Intel, CES 2008 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 22. Word Lens HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 23. Face Recognition TAT The Astonishing Tribe, Concept Work, 2009 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 24. Face Recognition HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 25. Parallel Tracking and Mapping Georg Klein, University of Oxford (now Microsoft) HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 26. Mobile AR Device HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 27. Point Cloud Model Dubrovnik Old City Center, 4.619 Photos, 3.485.717 Points University of Washington in Seattle, funded by Microsoft HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 28. Microsoft Photosynth HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 29. Location Location Location HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 30. Location Tracking Chris Grayson, „AR & Emerging Tech pt. 3“, www.chrisgrayson.com HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 31. Soon HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 32. Gesture Control John Underkoffler, TED Konferenz, February 2010 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 33. Gesture Control Concept work, Schematic HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 34. AR Glasses Concept work, Nokia HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 35. Make tea HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 36. Augmented (Hyper)Reality Keiichi Matsuda, January 2010 HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 37. THANK YOU HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com