http://howtomakemyblog.com/ Kenneth Cossin, who is a regular contributor to HowToMakeMyBlog and a Professor of Internet Marketing at Full Sail University in Florida, asked me if I wanted to present a blogging related webinar to his students. Kenneth suggested blogging mistakes as the topic in order to help beginners avoid the common pitfalls and help get them start off on the right foot. “Sure, no problem. Let’s get started”, was my response. The result is this presentation. I hope you enjoy it!

1. Pitfalls To Avoid To
Get Your Site
Off On The
Right Foot
@MarkoSaric - howtomakemyblog.com

2. Don’t have
Unrealistic
expectations

3. Don’t believe the
“get rich
quick”
stories

4. You must
manage your own
expectations
not to be disappointed

5. Dream
big
!
!
but be realistic

6. Don’t be
impatient

7. Your first post will
suck

8. But it is a learning lesson
!
Use it to
learn and
improve

9. It is
a marathon, not a sprint

10. get
stuck in the
Don’t
planning phase

11. Just
do
it

12. Get feedback from
real people

13. !
“No battle plan
survives
contact with the enemy”

14. Have a
professional
mindset

15. a cool
brand domain
name
Figure out
and
for your site

16. Invest
in a
modern
design

17. Do not
not have a strategy

18. why
you’re doing what
Figure out
you are doing

19. Define
objectives
and targets

20. Then keep
these
in mind
at all
times

21. Make sure your site
doesn’t
lack focus

22. Know your
niche

23. Know
your audience

24. Clearly
state
what
your site is offering

25. Encourage users to
take action

26. Include CTA’s
in the sidebar
in the content

27. Try to
avoid
inactivity
Try to
avoid
inconsistency

28. Work from
a content
calendar

29. Set a
publication rate
and stick to it

30. Keep
It
Simple
Stupid

31. Create for the web
Clickable headlines
Subheadings
Paragraphs
Bullet points
Multimedia

32. Avoid
typos and spelling mistakes
broken links
low quality imagery

33. Second opinion
helps you
improve
!

34. Build it and they will
NOT
come

35. 50%
50%
Spend
time creating
marketing

36. Don’t rely
on Google for traffic

37. Build
your
own audience

38. Install analytics

39. Analyse
the data
!
!
!
react
to what it is telling you

40. Don’t be
on Twitter
busy

41. Work smart
not hard

42. Focus your efforts on
20% of tasks
that
bring 80% of
results

43. Ship

44. Don’t
be
too
serious

45. It’s all
fun and games
after all
Enjoy the ride

46. @MarkoSaric
howtomakemyblog.com
Happy blogging!