1. Global Update:
What’s going on in the world of workplace health promotion?
Barry Hall, Buck Consultants
Wolf Kirsten, International Health Consulting
Health Promotion LIVE Webinar
December 14, 2012

2. Agenda
• Trends and best practices in global health promotion
– Global wellness survey
– Highlights from technology industry
– “Winning Strategies” research
• Global Healthy Workplace Awards & Summit
• Discussion
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3. 2012 Global Wellness Survey
Objective:
• Assess trends in employer-
sponsored wellness strategies
and practices
Participants:
• 1,356 participating employers
• 11 languages
• 45 countries
• 17 million employees
• All industry categories
Available at www.BuckSurveys.com
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4. Location of employees
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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5. Organizations offering health promotion to
employees
North America Europe Asia
76% 42% 47%
33%
43%
Latin America 37%
Africa/ Australia/
Middle East New Zealand
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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6. Number of years wellness strategy has been
in place
61%
less than
5 years
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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7. Employer objectives driving wellness strategy
to sickness or disability
m costs
1 = most important, 10 = least important
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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8. Growth in global strategies
Multinational Employers with
Global Health Promotion Strategy
49%
46%
34%
2007 2009 2012
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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9. Reasons for not having global wellness strategy
practices
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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10. Health issues driving wellness strategy
1 = highest impact, 17 = lowest impact
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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11. Life expectancy, tobacco use, obesity by country
28.1%
Source: OECD Health Data 2012; Last updated: 29 October 2012; Data shown represents 2010 or nearest year available by country.
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12. European Survey of Enterprises on
New and Emerging Risks (ESENER)
• 79% of European managers voice concern about stress
at work
• but only 26% of EU enterprises/organisations have
procedures in place to deal with stress
• 42% of management representatives consider it more
difficult to tackle psychosocial risks, compared with other
safety and health issues.
• sensitivity of the issue (53%) and lack of awareness
(50%) are the main barriers
• main barriers for dealing with health and safety issues
are lack of resources (36%) such as time, staff or money
and lack of awareness (26%)
36,000 interviews in 31 countries with managers and health and safety representatives were
conducted in establishments with ten or more employees
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13. Top program elements
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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14. Fastest growing wellness program elements
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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15. Have measured outcomes
(by number of employees)
36%
overall have
measured outcomes
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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16. Top reasons outcomes are not measured
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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17. Impact of wellness programs
• High impact and significant improvement reported across all areas
• The longer the wellness program is in place, the greater the improvement
Source: “WORKING WELL: A Global Survey of Workplace Wellness and Health Promotion Strategies” Buck Consultants, 2012
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18. New Research:
Winning Strategies in Global Workplace Health Promotion
• Extension of global
wellness survey
• Participating organizations
have implemented global
strategies and been
offering programs to their
employees worldwide for a
number of years
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19. New Research:
Winning Strategies in Global Workplace Health Promotion
Participating Employers:
Chevron
Dow Chemical
DuPont
Eaton
Goldman Sachs
IBM
Intel
John Deere
Johnson & Johnson
MOL Group
Novartis
Novo Nordisk
Scania
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20. New Research:
Winning Strategies in Global Workplace Health Promotion
• Seeks to surface insights
and successful practices
– Objectives and drivers for
globalizing health promotion
– Strategy
– Infrastructure and governance
– Program elements
– Regional and cultural
challenges
– Engagement
– Vendors and suppliers
– Measurement and metrics
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21. Key Findings: Recommendations
1. Establish a shared global value proposition, in
alignment with key business goals. Ensure metrics
are globally consistent and locally relevant.
“We show how improvements in health are tied
to business improvements: productivity, cycle
times to fill customer orders, reduced defect
rates, etc.”
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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22. Key Findings: Recommendations
2. Articulate a value proposition that has sufficient
emphasis on health and well-being factors, in
addition to the financial business case.
“Enhance health & performance”
“Raise the functionality of our people to the
highest level”
“Maximize human and company potential”
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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23. Key Findings: Recommendations
3. Spend adequate time and effort explaining to
employees the reasons, goals and benefits for
providing a health promotion program.
“Certain countries within Europe are still challenging
– Germany, Switzerland, Greece, etc. – buying in to
the concept that an employer should be involved in
employee health. The concept itself is still difficult for
them to embrace. Also, with the health care system in
those countries – the question is raised ‘why should we
work on this when it’s already offered by the national
health care system?’”
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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24. “The level of enthusiasm and engagement
is higher in countries where the concept of
workplace health promotion and related programs
are newer (e.g. in Asia, Latin America) compared
to countries where it has been around for a while
(e.g. in North America and Europe).”
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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25. Key Findings: Recommendations
4. Drive a global strategy through a central or
corporate function that provides guidance and
technical support to local sites and business units.
“There is value in having a corporate philosophy, strategy
and a core set of programs. And there is power in having
a global program in which employees can take pride and
feel they are a part of something bigger.”
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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26. Key Findings: Recommendations
5. Engage local resources for cultural adaptation
and implementation. Actively utilize local health
professionals to help drive strategies regionally and
function as a link between corporate and local sites
and business units.
“You can’t push exclusively from corporate and expect
success.”
“We believe that local autonomy leads to local accountability
which makes for a more successful and sustainable program.”
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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27. Key Findings: Recommendations
6. Provide global access to a core suite of health
promotion programs and policies.
Novartis’ Four Pillars to Help Associates
Achieve Optimal Health
1. Move
2. Choose
3. Know
4. Manage
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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28. Key Findings: Recommendations
7. Establish a healthy workplace index and/or menu
of services toward which all sites should strive, and
eventually be held accountable.
Dow Chemical’s Healthy Workplace Index Elements
• Tobacco policy enforcement • Medical surveillance participation
• Access to physical activity • Workplace exposure index
• Access to healthy foods • Supportive work environment
• Case management • Stress management
• Health assessment participation
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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29. Key Findings: Recommendations
8. Analyze and address the psychosocial working
environment, as well as how work is organized, in
order to improve mental health and well-being of
employees.
“Psychosocial wellbeing is a major issue for us, and the
primary focus of our efforts in the coming year.”
“We’re looking more broadly at psychosocial well-being as an
indicator that affects health, vitality, and business success.”
Source: “Winning Strategies in Global Workplace Health Promotion: A Study of Leading Organizations”
Buck Consultants/International Health Consulting, 2012
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30. Global Healthy Workplace Awards
• Follows WHO Healthy Workplace Model
• 3 categories:
– small and medium-sized enterprises
(SMEs)
– large enterprises
– specialized programs
• Benefits:
– winner of the prestigious Global Healthy
Workplace Award Deadline: Feb 10, 2013
– featured as part of a twelve month global
healthy workplace promotional program 1st Awards Summit
– additional prize of US $5,000 awarded to in London:
winner of the SME category April 10-12 2013
www.globalhealthyworkplace.com
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31. WHO Healthy Workplace Framework
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32. International Association for
Worksite Health Promotion
• A global association focused on serving the health
promotion practitioner
ü essential resources
ü a vibrant community and network
ü exceptional learning opportunities
vital to practitioners and employers
• Membership:
- US$ 85
- Students: $25
- Organisational: $10 if at least 25 members
www.iawhp.org
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33. Thank You! Questions?
Barry Hall
Buck Consultants
barry.hall@buckconsultants.com
www.buckconsultants.com
Wolf Kirsten
International Health Consulting
wk@wolfkirsten.com
www.wolfkirsten.com
Health33
Promotion LIVE Webinar
December 14, 2012