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Facts:-
• International Tourism is one of the oldest and
  huge source of foreign income to the host
  country.

• Not only the country which are developed but
  the country which are less developed or
  developing can make a good chunk of foreign
  money by the help of tourism.
• Some         of       the       Countries    like
  France, Egypt, Greece, Lebanon, Israel, the
  United          States,          the      United
  Kingdom, India, Spain, Italy, and Thailand, and
  many island nations, such as Mauritius, The
  Bahamas, Fiji, Maldives, Philippines and the
  Seychelles are the countries for which Tourism
  plays a very great role in there GDP.

• It brings in large amounts of income in payment
  for goods and services available, contributing an
  estimated 5% to the worldwide gross domestic
  product (GDP), and it creates opportunities for
  employment in the service industries associated
  with tourism.
What does it include:-

             Transportation
                Service
                                               All these activities
                                               ultimately provides
                                               the spreading of
                                               culture and makes
                              Airlines, Crui   the host country
 Accommoda     Tourism        se ships and     known world wide
    tions
                                taxicabs       along with produce
                                               an employment and
                                               good amount of
                                               money.

             Hospitality
              Service
Types of Travels:-


Leisure travel

Winter tourism

Mass tourism
Types of Travels:-
Adjectival tourism:-
    – Adjectival tourism refers to the numerous niche or
      specialty travel forms of tourism.
      Cultural tourism
      Geotourism
      Heritage tourism
      Medical tourism
      Religious tourism
      Wildlife tourism
      Sports Tourism
Most-visited countries by international tourist arrivals
In 2010, there were 940 million international tourist arrivals, with a
               growth of 6.6% as compared to 2009.
                               UNWTO         International    International    Change

                              Regional        tourist          tourist         2009
 Rank             Country
                               Market         arrivals         arrivals       to 2010
                                              (2010)           (2009)
   1      France               Europe       76.8 million     76.8 million     0.00%
   2      United States     North America   59.7 million     55.0 million     8.70%
   3      China                 Asia        55.7 million     50.9 million     9.40%
   4      Spain                Europe       52.7 million     52.2 million     1.00%
   5      Italy                Europe       43.6 million     43.2 million     0.90%
   6      United Kingdom       Europe       28.1 million     28.2 million     -0.20%
   7      Turkey               Europe       27.0 million     25.5 million     5.90%
   8      Germany              Europe       26.9 million     24.2 million     10.90%
   9      Malaysia              Asia        24.6 million     23.6 million     3.90%
  10      Mexico            North America   22.4 million     21.5 million     4.40%
International tourism receipts
International tourism receipts grew to US$919 billion (€693 billion) in
 2010, corresponding to an increase in real terms of 4.7% from 2009.

                                      UNWTO              International
                                      Regional              Tourism
 Rank             Country
                                       Market               Receipts
                                                             (2010)
  1      United States             North America         $103.5 billion
  2      Spain                        Europe              $52.5 billion
  3      France                       Europe              $46.3 billion
  4      China                          Asia              $45.8 billion
  5      Italy                        Europe              $38.8 billion
  6      Germany                      Europe              $34.7 billion
  7      United Kingdom               Europe              $30.4 billion
  8      Australia                   Oceania              $30.1 billion
  9      Hong Kong (China)              Asia              $23.0 billion
  10     Turkey                        Europe            $20.8 billion
International tourism expenditures
The World Tourism Organization reports the following countries as the
 top ten biggest spenders on international tourism for the year 2010.

                                        UNWTO            International
                                       Regional           Tourism
   Rank                 Country
                                        Market          Expenditures
                                                           (2010)
    1       Germany                    Europe           $77.7 billion
    2       United States           North America       $75.5 billion
    3       China                        Asia           $54.9 billion
    4       United Kingdom              Europe          $48.6 billion
    5       France                     Europe           $39.4 billion
    6       Canada                  North America       $29.5 billion
    7       Japan                        Asia           $27.9 billion
    8       Italy                      Europe           $27.1 billion
    9       Russia                     Europe           $26.5 billion
    10      Australia                 Oceania           $22.5 billion
Most-visited cities by international tourist arrivals
Top 10 most visited cities by estimated number of international visitors
                            by selected year

                                           International
Rank           City        Country           visitors                         Year/Notes
                                            (millions)
 1     Paris                France             15.2        2010 (Excluding extra-muros visitors)
 2     London           United Kingdom         14.7        2010
 3     Antalya              Turkey             10.5        2011
 4     New York City     United States         9.7         2010
                          United Arab
 5     Dubai                                   9.3         2011
                           Emirates
                                                           2010 (Excluding Malaysian citizens arriving by
 6     Singapore          Singapore            9.2
                                                           land)
 7     Kuala Lumpur        Malaysia             9          2011
 8     Hong Kong       Hong Kong (China)       8.4         2010 (Excluding Mainland Chinese visitors)
 9     Istanbul             Turkey             8.1         2011
10     Bangkok             Thailand            7.2         2010
Most-visited countries by
international tourist arrivals
France

Capital:-Paris

Currency:-Euro

Language:-French

Religion:-Roman Catholic (85%), Protestant
France                (Attraction)


• France attracted 78.95 million foreign tourists in 2010, making it the
  most popular tourist destination in the world.

    – Paris, the capital city, is the most visited city in the world.

    – Paris has some of the world's largest                      and    renowned
      museums, including the Louvre, Musée d'Orsay

    – French Riviera

    – Loire Valley

    – Tourists also travel to see the annual cycle race, the Tour de France.
France          (Attraction)



– Theme Parks
  • Disneyland Paris is France's and indeed Europe's most
    popular theme park, with 15,405,000 combined visitors to
    the resort's Disneyland Park and Walt Disney Studios Park in
    2009

  • Other popular theme parks are the Futuroscope of Poitiers
    and the Parc Astérix.
     –   Eiffel Tower
     –   Louvre Museum
     –   Palace of Versailles
     –   Musée d'Orsay
     –   Arc de Triomphe
United States

Capital:-Washington, D.C.

Currency:-United States Dollar (USD $)

Language:-English

Largest City:- New York City
United States         (Attraction)



• Today, there exists a wide range of tourist
  attractions in the United States such as
      Amusement parks,
      Festivals,
      Gambling,
      Golf courses,
      Historical buildings and landmarks,
      Museums, Galleries.
United States                   (Attraction)



New York City

  • New York or the Big Apple as it is commonly known is
    all in all!
  • Five        districts:    Manhattan,      Brooklyn, the
    Bronx, Queens, Staten Island, make of New York what it
    really is: a lively, sparkling cosmopolitan city!
  • The most interesting and attractive area is, no
    doubt, Manhattan, where easy is to get around by
    bus, taxi or tube!
United States                         (Attraction)



– Los Angeles
   • Las Vegas is a famous city which is known as a hub of
     gambling, entertainment and shopping. Most of the tourists
     visit Las Vegas to gamble in large number of casinos.
   • This place, located in Clark County of Nevada State in
     United States, used to be nothing but a desert for many
     years. Soon the deserted place started making a mark as the
     biggest center of gambling.

– Chicago
   • Chicago is a major city in the state of Illinois in United States
   • Often referred to as ‘Second City’ or ‘Windy City’, it is a
     major industrial, financial and educational hub. World-
     renowned as the global capital of architecture.
China

Capital:-Beijing

Currency:-Yuan (¥ CNY)

Language:-Standard Chinese

Largest City:- Shanghai
China        (Attraction)



• Beijing
   – Tiananmen Square, Forbidden City, Temple of
     Heaven, Summer Palace, the Great Wall, Ming
     Tomb, Hutong, Lama Temple, Beihai Park, Beijing Capital
     Museum, Yashow Market
• Xian
   – Xi'an, also called Changan is the largest city in north-west
     China. It had served as the nation's capital for 13
     dynasties. It is famous for historical importance.
   – Terra-cotta Army, Banpo Museum, Huaqing Hotspring, City
     Wall, Big Goose Pagoda, Shaanxi Provincial Museum, Xian
     Great Mosque, Forest of Stone Steles Museum
China        (Attraction)



• Shanghai
   – As the largest city in China
   – Shanghai Bund, Shanghai Jade Buddha Temple, Shanghai
     Yuyuan Garden, Shanghai Museum, Shanghai Xin Tian
     Di, Shanghai Oriental Pearl TV Tower, Shanghai Huangpu
     River

• Zhangjiajie Hunan
   – Zhangjiajie City is located on the west mountians of Hunan
     Province
   – Zhangjiajie National Forest Park, Tianzi Mountain, Suoxi
     Valley Nature Reserve.
China     (Attraction)



• Silk Road in China
  – The Silk Road has a history of more than 2,000
    years.
  – Lanzhou, Wuwei, Zhangye, Jiayuguan Pass,
    Dunhuang, Hami, Turpan, Urumqi, Loulan, Korla,
    Kuqa (Kucha), Aksu, Kashgar (Kashi), Hotan
Spain:-

  Capital:-Madrid

  Currency:-Euro (€)

  Language:-Spanish

  Largest City:- Madrid
SPAIN       (Attraction)



• Alarcon
  – Alarcón is a beautiful medieval village, set on the
    rocky surroundings of the River Júcar in Cuenca, about
    an hour and a half drive from Madrid.


• Baeza (Jaén)
  – Baeza is a beautiful historical town set in the province
    of Jaén in Andalucía surrounded by Europe's largest
    olive tree plantation and near to one of Spain's most
    impressive national parks, El Parque Nacional de
    Cazorla.
SPAIN      (Attraction)



• Cuenca
  – Declared a World Heritage Site by UNESCO,
    Cuenca spreads out below the ruins of the Arab
    castle, the former fortress of Kunka. The modern
    area of this small city lies below on the Júcar plain.

• Pasajes San Juan
  – San Juan is rich in fishing history and many famous
    adventurers are said to have set sail from here on
    their travels.
Italy:-

  Capital:-Rome

  Currency:- Euro (€)

  Language:-Italian

  Largest City:- Rome
ITALY      (Attraction)



• Rome
  – The capital was not built in a day and you will
    need a lifetime to see it. With so many sites and
    places to see, you will never be at a loss to do.
    Whether it is exploring the ancient roman forum
    and walking where Caesar did, seeing the
    Vatican, or making a wish at the Trevi
    Fountain, Rome is an obvious stop for anyone can
    trip to Italy
ITALY        (Attraction)



• Venice
  The city of lovers- Venice is a great place for couples and
  families. Hang out in St. Mark a Square (watch out for all the
  pigeons!!), stroll through tiny alleys, and take a gondola ride
  through the canals. Venice may be an expensive city but it is
  worth every Euro.

• Florence
   Birthplace of the renaissance and home to the
   David, Florence is Italy’s second obvious stop. For art lovers
   and foodies, Florence offers an array of goodies. (Try the
   gelato!!!) Another bonus: its right in Tuscany, home of Italy is
   premier wine country.
ITALY       (Attraction)



• Another places are like: -
  – Cinque Terra
  – Sicily
  – Turin
  – Capri
  – Sorrento
  – Abruzzo
  – San Gimignano, etc….
United Kingdom:-

 Capital:-London

 Currency:-Pound Sterling (GBP)

 Language:-English

 Largest City:- London
UNITED KINGDOM                (Attraction)



• Stonehenge
  – Stonehenge is a prehistoric stone circle and is
    believed to have been constructed around
    3100BC. No one knows exactly what purpose it
    served, but it is thought to have been a center of
    pagan worship.
• Tower Bridge
  – Tower Bridge is one of London's most recognizable
    landmarks and also one of the most famous
    bridges in the world.
UNITED KINGDOM                    (Attraction)



• Chatsworth House
  – (One of the best country houses in the UK)
  – The UK is dotted with a huge amount of exceptional
    country houses and castles, but one of the most
    beautiful is Chatsworth House in Derbyshire, home of
    the Duke & Duchess of Devonshire since 1549.
• Lake Windermere
  – Lake Windermere, in Cumbria is 2 miles long, one mile
    wide and 220 feet deep. It is the largest natural lake in
    England and is part of the Lake District National Park.
UNITED KINGDOM                (Attraction)



• York Minster
  – Almost every British city has a stunning cathedral
    (bar 18), but York Minster is one of the most
    impressive.
• The Eden Project
  – The Eden Project is one of the most exciting
    modern projects in the UK. The complex in
    Cornwall houses 100,000 plants in two giant
    transparent domes, each recreating different
    global climate conditions.
Malaysia:-

 Capital:-Kuala Lumpur

 Currency:-Ringgit (RM) (MYR)

 Language:-Malaysian

 Largest City:- Kuala Lumpur
Malaysia            (Attraction)



• Penang
  – Mostly populated by Chinese community, travelers
    could find incense and temples everywhere in
    Penang
• Cameron Highland
  – The hinterland at highland where you can visit tea
    plantations in the cool air, sipping tea at
    cafes, viewing flowers and cactus plantation, as
    well as trying our local steamboat lunch and
    dinner. You can also play a round of golf there too.
Malaysia             (Attraction)



• Taman Negara
  – With the thick rainforest surrounding you, try jungle
    trekking, tracking elephants with your leech-proof
    boots. kayaking and overnight at Kenyir Lake. Fishing
    and exploring the National Park at Endao Rompin.
• Sarawak and Sabah
  – Climb the massive Mt. Kinabalu, visit the mythical
    Borneo where you can see wild Orang-utan and off
    course, taste plenty of fresh and cheap seafood! Off
    the shore of Tawau is the famous Sipadan “scuba
    diving heaven” Island.
Malaysia                (Attraction)



• Melaka
  – The historical city with many ancient architectures and
    cultures inherited from the Portuguese, Dutch and
    Spanish. Travelers could learn more on the local Papa and
    Nyonya community and its culture. Plan a short trip to
    Melaka to take colourful travel photos
• Kuala Lumpur
  – The capital city of Malaysia. The heaven for
    entertainment, shopping, drinking, and people watching
    tourists spots such as the Petronas Twin Tower, Batu
    Caves, Tasek Perdana with Birds Park, Orchid
    Garden, museum, zoo, royal palace, chinese temples etc.
    The best way to explore the city is by utilising its Integrated
    Railway System to connect to most travel sites
India:-

  Capital:-Delhi

  Currency:-Indian Rupee (INR)

  Language:-Hindi

  Largest City:- Mumbai
INDIA     (Attraction)



• Agra
  – Agra is another place located on the bank of the
    river Yamuna and has achieved it fames because
    of the seventh wonder of the world “The Taj
    Mahal”
• Goa
  – It is one of the smallest state of India the clean
    blue waters of sea, the open armed welcomes of
    the natives and fun-loving carnivals attracts the
    tourist most.
INDIA     (Attraction)



• Kerala
  – Kerala has the great potential for Nature tours and
    beauty lovers, Kerala has it all, hills covered with
    luxuriant and natural greenery, beaches. Kerala is
    named as “GOD’S OWN COUNTRY”
• Mumbai
  – Mumbai is commercial capital of the country,
    most of the people come to Mumbai for trading
    purpose.
INDIA     (Attraction)



• Ajanta Ellora Caves
  – The caves located near Aurangabad are the world
    renowed for the cave shrines that are cut of the
    rock, by hand. 34 caves at Ellora and 29 caves at
    Ajanta and all completely master piece.
• Trichy
  – Trichy were built by the Nayaks of Madhuri and is
    situated on the bank of river Cauvery. The place is
    fourth largest city in Tamil Nadu.
SWOT Analysis:-
• Strengths
  – Geographical location, a culmination            of
    deserts, forests, mountains, and beaches.
  – Archeological sites and historical monuments.
  – Culture, Trading, Medical Research, etc..
• Weakness
  – Weak infrastructure
  – Improper Marketing
  – Cost factors, etc.
SWOT Analysis:-
• Opportunities
  – More proactive role from the government.
  – Allowing entry of more multinational companies
    into the country gives a global perspective.
  – Growth of domestic tourism. The advantage here
    is that domestic tourism and international tourism
    can be segregated easily owing to the different in
    the period of holidays.
SWOT Analysis:-

• Threats
  – Political turbulence
  – Aggressive strategies adopted by other countries
    like Australia, Singapore in promoting tourism
    affects the tourism of other countries.
Findings:-

• Lack of adequate infrastructure.

• Improper Marketing

• Political Turbulence
Solutions:-
• Allow corporate      sponsorship      for   heritage
  buildings

• Create experiences, not sightseeing spots

• Build great roads and access points

• Aggressive tourism marketing strategies

• Sell niche tourism areas separately
International tourism

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International tourism

  • 1.
  • 2. Facts:- • International Tourism is one of the oldest and huge source of foreign income to the host country. • Not only the country which are developed but the country which are less developed or developing can make a good chunk of foreign money by the help of tourism.
  • 3. • Some of the Countries like France, Egypt, Greece, Lebanon, Israel, the United States, the United Kingdom, India, Spain, Italy, and Thailand, and many island nations, such as Mauritius, The Bahamas, Fiji, Maldives, Philippines and the Seychelles are the countries for which Tourism plays a very great role in there GDP. • It brings in large amounts of income in payment for goods and services available, contributing an estimated 5% to the worldwide gross domestic product (GDP), and it creates opportunities for employment in the service industries associated with tourism.
  • 4. What does it include:- Transportation Service All these activities ultimately provides the spreading of culture and makes Airlines, Crui the host country Accommoda Tourism se ships and known world wide tions taxicabs along with produce an employment and good amount of money. Hospitality Service
  • 5. Types of Travels:- Leisure travel Winter tourism Mass tourism
  • 6. Types of Travels:- Adjectival tourism:- – Adjectival tourism refers to the numerous niche or specialty travel forms of tourism.  Cultural tourism  Geotourism  Heritage tourism  Medical tourism  Religious tourism  Wildlife tourism  Sports Tourism
  • 7. Most-visited countries by international tourist arrivals In 2010, there were 940 million international tourist arrivals, with a growth of 6.6% as compared to 2009. UNWTO International International Change Regional tourist tourist 2009 Rank Country Market arrivals arrivals to 2010 (2010) (2009) 1 France Europe 76.8 million 76.8 million 0.00% 2 United States North America 59.7 million 55.0 million 8.70% 3 China Asia 55.7 million 50.9 million 9.40% 4 Spain Europe 52.7 million 52.2 million 1.00% 5 Italy Europe 43.6 million 43.2 million 0.90% 6 United Kingdom Europe 28.1 million 28.2 million -0.20% 7 Turkey Europe 27.0 million 25.5 million 5.90% 8 Germany Europe 26.9 million 24.2 million 10.90% 9 Malaysia Asia 24.6 million 23.6 million 3.90% 10 Mexico North America 22.4 million 21.5 million 4.40%
  • 8. International tourism receipts International tourism receipts grew to US$919 billion (€693 billion) in 2010, corresponding to an increase in real terms of 4.7% from 2009. UNWTO International Regional Tourism Rank Country Market Receipts (2010) 1 United States North America $103.5 billion 2 Spain Europe $52.5 billion 3 France Europe $46.3 billion 4 China Asia $45.8 billion 5 Italy Europe $38.8 billion 6 Germany Europe $34.7 billion 7 United Kingdom Europe $30.4 billion 8 Australia Oceania $30.1 billion 9 Hong Kong (China) Asia $23.0 billion 10 Turkey Europe $20.8 billion
  • 9. International tourism expenditures The World Tourism Organization reports the following countries as the top ten biggest spenders on international tourism for the year 2010. UNWTO International Regional Tourism Rank Country Market Expenditures (2010) 1 Germany Europe $77.7 billion 2 United States North America $75.5 billion 3 China Asia $54.9 billion 4 United Kingdom Europe $48.6 billion 5 France Europe $39.4 billion 6 Canada North America $29.5 billion 7 Japan Asia $27.9 billion 8 Italy Europe $27.1 billion 9 Russia Europe $26.5 billion 10 Australia Oceania $22.5 billion
  • 10. Most-visited cities by international tourist arrivals Top 10 most visited cities by estimated number of international visitors by selected year International Rank City Country visitors Year/Notes (millions) 1 Paris France 15.2 2010 (Excluding extra-muros visitors) 2 London United Kingdom 14.7 2010 3 Antalya Turkey 10.5 2011 4 New York City United States 9.7 2010 United Arab 5 Dubai 9.3 2011 Emirates 2010 (Excluding Malaysian citizens arriving by 6 Singapore Singapore 9.2 land) 7 Kuala Lumpur Malaysia 9 2011 8 Hong Kong Hong Kong (China) 8.4 2010 (Excluding Mainland Chinese visitors) 9 Istanbul Turkey 8.1 2011 10 Bangkok Thailand 7.2 2010
  • 13. France (Attraction) • France attracted 78.95 million foreign tourists in 2010, making it the most popular tourist destination in the world. – Paris, the capital city, is the most visited city in the world. – Paris has some of the world's largest and renowned museums, including the Louvre, Musée d'Orsay – French Riviera – Loire Valley – Tourists also travel to see the annual cycle race, the Tour de France.
  • 14. France (Attraction) – Theme Parks • Disneyland Paris is France's and indeed Europe's most popular theme park, with 15,405,000 combined visitors to the resort's Disneyland Park and Walt Disney Studios Park in 2009 • Other popular theme parks are the Futuroscope of Poitiers and the Parc Astérix. – Eiffel Tower – Louvre Museum – Palace of Versailles – Musée d'Orsay – Arc de Triomphe
  • 15.
  • 16. United States Capital:-Washington, D.C. Currency:-United States Dollar (USD $) Language:-English Largest City:- New York City
  • 17. United States (Attraction) • Today, there exists a wide range of tourist attractions in the United States such as Amusement parks, Festivals, Gambling, Golf courses, Historical buildings and landmarks, Museums, Galleries.
  • 18. United States (Attraction) New York City • New York or the Big Apple as it is commonly known is all in all! • Five districts: Manhattan, Brooklyn, the Bronx, Queens, Staten Island, make of New York what it really is: a lively, sparkling cosmopolitan city! • The most interesting and attractive area is, no doubt, Manhattan, where easy is to get around by bus, taxi or tube!
  • 19. United States (Attraction) – Los Angeles • Las Vegas is a famous city which is known as a hub of gambling, entertainment and shopping. Most of the tourists visit Las Vegas to gamble in large number of casinos. • This place, located in Clark County of Nevada State in United States, used to be nothing but a desert for many years. Soon the deserted place started making a mark as the biggest center of gambling. – Chicago • Chicago is a major city in the state of Illinois in United States • Often referred to as ‘Second City’ or ‘Windy City’, it is a major industrial, financial and educational hub. World- renowned as the global capital of architecture.
  • 20.
  • 22. China (Attraction) • Beijing – Tiananmen Square, Forbidden City, Temple of Heaven, Summer Palace, the Great Wall, Ming Tomb, Hutong, Lama Temple, Beihai Park, Beijing Capital Museum, Yashow Market • Xian – Xi'an, also called Changan is the largest city in north-west China. It had served as the nation's capital for 13 dynasties. It is famous for historical importance. – Terra-cotta Army, Banpo Museum, Huaqing Hotspring, City Wall, Big Goose Pagoda, Shaanxi Provincial Museum, Xian Great Mosque, Forest of Stone Steles Museum
  • 23. China (Attraction) • Shanghai – As the largest city in China – Shanghai Bund, Shanghai Jade Buddha Temple, Shanghai Yuyuan Garden, Shanghai Museum, Shanghai Xin Tian Di, Shanghai Oriental Pearl TV Tower, Shanghai Huangpu River • Zhangjiajie Hunan – Zhangjiajie City is located on the west mountians of Hunan Province – Zhangjiajie National Forest Park, Tianzi Mountain, Suoxi Valley Nature Reserve.
  • 24. China (Attraction) • Silk Road in China – The Silk Road has a history of more than 2,000 years. – Lanzhou, Wuwei, Zhangye, Jiayuguan Pass, Dunhuang, Hami, Turpan, Urumqi, Loulan, Korla, Kuqa (Kucha), Aksu, Kashgar (Kashi), Hotan
  • 25.
  • 26. Spain:- Capital:-Madrid Currency:-Euro (€) Language:-Spanish Largest City:- Madrid
  • 27. SPAIN (Attraction) • Alarcon – Alarcón is a beautiful medieval village, set on the rocky surroundings of the River Júcar in Cuenca, about an hour and a half drive from Madrid. • Baeza (Jaén) – Baeza is a beautiful historical town set in the province of Jaén in Andalucía surrounded by Europe's largest olive tree plantation and near to one of Spain's most impressive national parks, El Parque Nacional de Cazorla.
  • 28. SPAIN (Attraction) • Cuenca – Declared a World Heritage Site by UNESCO, Cuenca spreads out below the ruins of the Arab castle, the former fortress of Kunka. The modern area of this small city lies below on the Júcar plain. • Pasajes San Juan – San Juan is rich in fishing history and many famous adventurers are said to have set sail from here on their travels.
  • 29.
  • 30. Italy:- Capital:-Rome Currency:- Euro (€) Language:-Italian Largest City:- Rome
  • 31. ITALY (Attraction) • Rome – The capital was not built in a day and you will need a lifetime to see it. With so many sites and places to see, you will never be at a loss to do. Whether it is exploring the ancient roman forum and walking where Caesar did, seeing the Vatican, or making a wish at the Trevi Fountain, Rome is an obvious stop for anyone can trip to Italy
  • 32. ITALY (Attraction) • Venice The city of lovers- Venice is a great place for couples and families. Hang out in St. Mark a Square (watch out for all the pigeons!!), stroll through tiny alleys, and take a gondola ride through the canals. Venice may be an expensive city but it is worth every Euro. • Florence Birthplace of the renaissance and home to the David, Florence is Italy’s second obvious stop. For art lovers and foodies, Florence offers an array of goodies. (Try the gelato!!!) Another bonus: its right in Tuscany, home of Italy is premier wine country.
  • 33. ITALY (Attraction) • Another places are like: - – Cinque Terra – Sicily – Turin – Capri – Sorrento – Abruzzo – San Gimignano, etc….
  • 34.
  • 35. United Kingdom:- Capital:-London Currency:-Pound Sterling (GBP) Language:-English Largest City:- London
  • 36. UNITED KINGDOM (Attraction) • Stonehenge – Stonehenge is a prehistoric stone circle and is believed to have been constructed around 3100BC. No one knows exactly what purpose it served, but it is thought to have been a center of pagan worship. • Tower Bridge – Tower Bridge is one of London's most recognizable landmarks and also one of the most famous bridges in the world.
  • 37. UNITED KINGDOM (Attraction) • Chatsworth House – (One of the best country houses in the UK) – The UK is dotted with a huge amount of exceptional country houses and castles, but one of the most beautiful is Chatsworth House in Derbyshire, home of the Duke & Duchess of Devonshire since 1549. • Lake Windermere – Lake Windermere, in Cumbria is 2 miles long, one mile wide and 220 feet deep. It is the largest natural lake in England and is part of the Lake District National Park.
  • 38. UNITED KINGDOM (Attraction) • York Minster – Almost every British city has a stunning cathedral (bar 18), but York Minster is one of the most impressive. • The Eden Project – The Eden Project is one of the most exciting modern projects in the UK. The complex in Cornwall houses 100,000 plants in two giant transparent domes, each recreating different global climate conditions.
  • 39.
  • 40. Malaysia:- Capital:-Kuala Lumpur Currency:-Ringgit (RM) (MYR) Language:-Malaysian Largest City:- Kuala Lumpur
  • 41. Malaysia (Attraction) • Penang – Mostly populated by Chinese community, travelers could find incense and temples everywhere in Penang • Cameron Highland – The hinterland at highland where you can visit tea plantations in the cool air, sipping tea at cafes, viewing flowers and cactus plantation, as well as trying our local steamboat lunch and dinner. You can also play a round of golf there too.
  • 42. Malaysia (Attraction) • Taman Negara – With the thick rainforest surrounding you, try jungle trekking, tracking elephants with your leech-proof boots. kayaking and overnight at Kenyir Lake. Fishing and exploring the National Park at Endao Rompin. • Sarawak and Sabah – Climb the massive Mt. Kinabalu, visit the mythical Borneo where you can see wild Orang-utan and off course, taste plenty of fresh and cheap seafood! Off the shore of Tawau is the famous Sipadan “scuba diving heaven” Island.
  • 43. Malaysia (Attraction) • Melaka – The historical city with many ancient architectures and cultures inherited from the Portuguese, Dutch and Spanish. Travelers could learn more on the local Papa and Nyonya community and its culture. Plan a short trip to Melaka to take colourful travel photos • Kuala Lumpur – The capital city of Malaysia. The heaven for entertainment, shopping, drinking, and people watching tourists spots such as the Petronas Twin Tower, Batu Caves, Tasek Perdana with Birds Park, Orchid Garden, museum, zoo, royal palace, chinese temples etc. The best way to explore the city is by utilising its Integrated Railway System to connect to most travel sites
  • 44.
  • 45. India:- Capital:-Delhi Currency:-Indian Rupee (INR) Language:-Hindi Largest City:- Mumbai
  • 46. INDIA (Attraction) • Agra – Agra is another place located on the bank of the river Yamuna and has achieved it fames because of the seventh wonder of the world “The Taj Mahal” • Goa – It is one of the smallest state of India the clean blue waters of sea, the open armed welcomes of the natives and fun-loving carnivals attracts the tourist most.
  • 47. INDIA (Attraction) • Kerala – Kerala has the great potential for Nature tours and beauty lovers, Kerala has it all, hills covered with luxuriant and natural greenery, beaches. Kerala is named as “GOD’S OWN COUNTRY” • Mumbai – Mumbai is commercial capital of the country, most of the people come to Mumbai for trading purpose.
  • 48. INDIA (Attraction) • Ajanta Ellora Caves – The caves located near Aurangabad are the world renowed for the cave shrines that are cut of the rock, by hand. 34 caves at Ellora and 29 caves at Ajanta and all completely master piece. • Trichy – Trichy were built by the Nayaks of Madhuri and is situated on the bank of river Cauvery. The place is fourth largest city in Tamil Nadu.
  • 49.
  • 50. SWOT Analysis:- • Strengths – Geographical location, a culmination of deserts, forests, mountains, and beaches. – Archeological sites and historical monuments. – Culture, Trading, Medical Research, etc.. • Weakness – Weak infrastructure – Improper Marketing – Cost factors, etc.
  • 51. SWOT Analysis:- • Opportunities – More proactive role from the government. – Allowing entry of more multinational companies into the country gives a global perspective. – Growth of domestic tourism. The advantage here is that domestic tourism and international tourism can be segregated easily owing to the different in the period of holidays.
  • 52. SWOT Analysis:- • Threats – Political turbulence – Aggressive strategies adopted by other countries like Australia, Singapore in promoting tourism affects the tourism of other countries.
  • 53. Findings:- • Lack of adequate infrastructure. • Improper Marketing • Political Turbulence
  • 54. Solutions:- • Allow corporate sponsorship for heritage buildings • Create experiences, not sightseeing spots • Build great roads and access points • Aggressive tourism marketing strategies • Sell niche tourism areas separately

Notes de l'éditeur

  1. SWOT Analysis.Strengths India’s geographical location, a culmination of deserts, forests, mountains, and beaches.A wealth of archeological sites and historical monuments.Manpower costs in the Indian hotel industry are one of the lowest in the world. This provides better margins for the industry.Weaknesses Lack of adequate infrastructure. The airlines in India, for example, are inefficient and do not provide basic facilities at airports. The road condition in India is very bad.No proper marketing of India’s tourism abroad. Foreigners still think of India is one of poverty, superstition, and diseases. The case of plague in Surat in 1994 led to decrease of 36% in arrival of foreign tourists in India.Opportunities More proactive role from the government of India in terms of framing policies.Allowing entry of more multinational companies into the country giving us a global perspective.Growth of domestic tourism. The advantage here is that domestic tourism and international tourism can be segregated easily owing to the different in the period of holidays.Threats Political turbulence within India in Kashmir and Gujarat has also reduced tourist traffic.Aggressive strategies adopted by other countries like Australia, Singapore in promoting tourism