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Author Lisa Genova Case Study

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iUniverse
iUniverse

Lisa Genova has dedicated her life to researching dementia and other neurological disorders. This work led her to publish Still Alice, a novel about a young researcher's struggle with early-onset Alzheimer's. Self-published by Genova through iUniverse, Still Alice was acquired recently by Simon & Schuster for six figures. Genova shares her thoughts on her publishing journey.

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Interview with best selling author Lisa Genova
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Q: What led you to ultimately self-publish your book? ,[object Object]
Q: Obviously, he was wrong about the impact self-publishing would have on your book? ,[object Object]
Q: How was iUniverse able to help you carry on with your publishing goals? ,[object Object]
Q: Did being a self-published title in any way encumber the marketing of Still Alice? ,[object Object]
Q: How did Still Alice get acquired by a traditional publisher? ,[object Object],[object Object]
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Author Lisa Genova Case Study