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Making	
  Grocery	
  Shopping	
  Convenient.	
  
                          Vijay	
  Singh	
  
              CEO	
  &	
  Managing	
  Director	
  
Different	
  Business	
  :	
  Needs	
  a	
  different	
  soluCon.	
  

                                Margins.	
  

                        DistribuCon	
  Strengths.	
  
Hindi word for “relax, take it easy”
& IT HELPS HIM DO MORE BUSINESS - FOR FREE.
Online	
  shopping	
  for	
  groceries	
  isn't	
  a	
  myth	
  in	
  India....it	
  
             happens!	
  	
  
                                  and here are some interesting facts:	





Free Download @ aaramshoppro.com
Groceries is all about “now”.	





                       87% of the orders after 1200hrs.	

                       80% for the same day delivery. (of 87%)
Men “buy” while women “shop”.	





                 Women are only 37% of the buyers, but higher
                 value and larger number of products.
Older	
  'digital	
  immigrants'	
  also	
  shop	
  online...not	
  just	
  
the	
  young	
  'digital	
  naCves'	
  




                          22 yrs to 45 yrs constitute 85% of online
                          buyers of groceries.
Familiar	
  Brands	
  with	
  higher	
  loyalty/repeat	
  
purchase	
  are	
  more	
  prone	
  to	
  online	
  shopping	
  




                Strongly	
  branded	
  categories	
  with	
  standardized	
  products-­‐	
  	
  
                where	
  see,	
  touch,	
  feel	
  is	
  not	
  important-­‐	
  are	
  more	
  relevant	
  to	
  the	
  
                convenience	
  of	
  online	
  shopping	
  
Appreciate your time.	

                           Vijay Singh	

                           vijay.singh@aaramshop.com	

                           @vijaysingh	

                           +919810063855

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Making Grocery Shopping Convenient

  • 1. Making  Grocery  Shopping  Convenient.   Vijay  Singh   CEO  &  Managing  Director  
  • 2. Different  Business  :  Needs  a  different  soluCon.   Margins.   DistribuCon  Strengths.  
  • 3.
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  • 5. Hindi word for “relax, take it easy”
  • 6. & IT HELPS HIM DO MORE BUSINESS - FOR FREE.
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  • 11. Online  shopping  for  groceries  isn't  a  myth  in  India....it   happens!     and here are some interesting facts: Free Download @ aaramshoppro.com
  • 12. Groceries is all about “now”. 87% of the orders after 1200hrs. 80% for the same day delivery. (of 87%)
  • 13. Men “buy” while women “shop”. Women are only 37% of the buyers, but higher value and larger number of products.
  • 14. Older  'digital  immigrants'  also  shop  online...not  just   the  young  'digital  naCves'   22 yrs to 45 yrs constitute 85% of online buyers of groceries.
  • 15. Familiar  Brands  with  higher  loyalty/repeat   purchase  are  more  prone  to  online  shopping   Strongly  branded  categories  with  standardized  products-­‐     where  see,  touch,  feel  is  not  important-­‐  are  more  relevant  to  the   convenience  of  online  shopping  
  • 16. Appreciate your time. Vijay Singh vijay.singh@aaramshop.com @vijaysingh +919810063855