Fijando precios de forma estratégica

FIJANDO PRECIOS Iván de la Selva Hernández

ESTRATEGIA DE PRECIOS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

LOS POSIBLES DE ESTRATEGIAS DE PRECIO SON ... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

POR LO TANTO LOS PASOS A DAR PARA ESTABLECER LA POLITICA DE PRECIOS SERAN ... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

LA FIJACION DE PRECIOS Y EL MARKETING MIX: EL PRODUCTO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

LA FIJACION DE PRECIOS Y EL MARKETING MIX: PROMOCION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],LA FIJACION DE PRECIOS Y EL MARKETING MIX: DISTRIBUCION

VENTAJAS COMPETITIVAS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

LA PERCEPCION DEL CONSUMIDOR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ALGUNOS DE LOS ERRORES MAS FRECUENTES AL MOMENTO DE DECIDIR PRECIOS PUEDEN SER ... ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SINTESIS Y CONCLUSIONES

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SINTESIS Y CONCLUSIONES ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SINTESIS Y CONCLUSIONES

Fijando precios de forma estratégica

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